Olga Solonenko

Olga Solonenko

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location of Olga SolonenkoLimassol, Chipre

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  • Timeline

  • About me

    Business Development | Marketing | Strategy in real estate

  • Education

    • Strategies for effective marketing. Marketing 3.0

      -
      Federal Leader Group, Moscow
    • Belarusian National Technical University

      1999 - 2005
      Master's degree management
  • Experience

    • BTA Bank

      Jul 2005 - Nov 2009

      I ran a growing business catering to small business customers from searching for potential clients, making sales, providing exceptional service to offering financing options. I was authorized to make loan decisions. deployment of EBRD technology for financing small business

      • Head of SME Department

        Aug 2007 - Nov 2009
      • financial analyst (small business)

        Mar 2006 - Aug 2007
      • EBRD microfinance trainee

        Jul 2005 - Feb 2006
    • Belarussian Bank of Small Business

      Dec 2009 - Dec 2010
      Head of Products and methodology Department

      - Developed Business processes and methodology from scratch (resulted in complex of documents regulating loans and transactions businesses) - Participated in products development and pricing- Prepared the bank for central bank audit (successfully completed)- Leaded the project of software development for frontline credit experts (successfully launched)

    • BelRosbank

      Dec 2010 - Jul 2013

      - Achieved growing business results with SME customer segment organizing and fulfilling full cycle of small business clients search, sales, service and financing - Ran loans business - Participated in product/processes development- Made financial modelling, business analysis, underwriting- Supported M&A transactions between banks. Launched loans business with small business clients from scratch: - business-processes - technology - rules of defining creditworthiness - pricing- product development, etc. Fulfilled business analysis and underwriting.

      • Deputy Head Of SME Department

        May 2012 - Jul 2013
      • Head Of Loans technology Department

        Dec 2010 - May 2012
    • Alfa-Bank (Belarus)

      Jun 2013 - Jan 2015
      Deputy Head of small business department

      - Achieved growing business results with SME customer segment during merger process organizing and fulfilling full cycle of small business clients search, sales, service and financing - Developed and launched loans methodology and technology - Participated in product/processes development- Made financial modelling, business analysis, underwriting.

    • Alfa-Bank

      Jan 2015 - Jan 2024
      Deputy Head of small business department/Head of small business development

      Achieved significant milestones:- Fastest market growth resulting in x5 active customers, 14% market share, 3rd place overall, team grew from 40 to 250+ employees;- 25% market share in the new-to-market customer segment;- Established 5 strategic partnerships;- Gradually increased LTV and built a new sales stream with almost zero CAC;- Led the brand to top-of-mind position for small businesses;- Led the brand to #1 position in business events industry. These results were achieved through the following activities:- Launched an ecosystem of disruptive new-to-market non-financial services, partnerships, and cobrands with market leaders;- Launched and scaled up intracorporate start-up from scratch: sub-brand named Client Club aimed at creating extra value for SME clients, networking and establishing supportive business community;- Launched 1st free Academy of Business for customers;- Contributed to increasing customer loyalty and declining overall CAC through recommendations;- Established and managed one of the leading centres of competencies - sales, service, internal HRD, employee motivation systems, SME business models/ industries research;- Represented the voice of business in products, processes, mobile app, web-bank development- Managed B2B marketing, event, and brand reputation. Gave public speeches as a brand ambassador. Show less

    • HAPIC LTD

      Jan 2024 - Jun 2024
      Sales and Marketing Teamlead

      -preparation of organisation to sales launch from scratch in multiple channels (hunters, partnerships/introducers, affiliates, etc.) - marketing preparation of organisation to Go-to-Market after operational launch (strategy, brand platform, market research, custdev, marketing plan by channels, events, etc.) - strategic session facilitation

    • Aston Homes

      Aug 2024 - now
      Head of Business Development

      - organisation of sales system from scratch- marketing strategy development and execution from scratch- wrapping up as a product marketing, sales, investment financial models in real estate development - strategic financial modelling, unit economy calculations, P&L

    • Real Onyx Development Group

      Dec 2024 - now
      Marketing Manager

      - marketing strategy development and execution from scratch- events, PR, community

  • Licenses & Certifications

    • Crucial Conversations

      VitalSmarts
    • Organization Performance model

      HPO Global Allience
    • The 7 HABITS OF HIGHLY EFFECTIVE PEOPLE.

      Smart Values
    • The Harvard Principles of Negotiation

      Federal Leader Group
    • CAE

      Cambridge Assessment English
      Jun 2016
    • Situational Leadership by Paul Hersey

      Federal Leader Group
    • Effectiveness principles

      Federal Leader Group
    • Extraordinary Coach

      Zenger Folkman
  • Honors & Awards

    • Awarded to Olga Solonenko
      Excellence in Leadership in Central and Eastern Europe 2020 and "Best Bank in Belarus" Euromoney jan. de 2020
    • Awarded to Olga Solonenko
      Outstanding Crisis Management Global Finance Magazine 2020
    • Awarded to Olga Solonenko
      Best Bank in CIS Euromoney Awards for Excellence 2019 jan. de 2019
    • Awarded to Olga Solonenko
      The World’s Best Consumer Digital Banks in Central and Eastern Europe 2019 Global Finance jan. de 2019
    • Awarded to Olga Solonenko
      The World’s Best Corporate/Institutional Digital Banks in Central and Eastern Europe 2019 Global Finance jan. de 2019
    • Awarded to Olga Solonenko
      Bank of the Year The Banker jan. de 2018
  • Volunteer Experience

    • Mentor for social enterpreneurs

      Issued by Dobra Foundation on Jun 2021
      Dobra FoundationAssociated with Olga Solonenko
    • Fundraising Volunteer

      Issued by DŌBRA Impact Venture Studio on Jun 2024
      DŌBRA Impact Venture StudioAssociated with Olga Solonenko
    • Finance Analyst

      Issued by Soula on Jan 2023
      SoulaAssociated with Olga Solonenko
    • Marketing Manager

      Issued by SilverMate AI-Powered Memoir Assistant on Jun 2024
      SilverMate AI-Powered Memoir AssistantAssociated with Olga Solonenko