Emma Wu

Experience

• 

  YouTube

  May 2019 - now

  Freelance Photographer and Videographer

  Designed and promoted a varied portfolio via social media and a personal website.Managed communications, scheduling, and financials with clients.Provided personal, promotional, event, and corporate photography for a range of clients. Organized, planned, and filmed video content for college organizations and target audience on YouTube for the @heyitsemmawu channel.

• 

  Paly Madrono

  Jun 2020 - Jun 2021

  Editor In Chief and Photo Editor

  Managed a staff of 25 students, monthly deadlines, and photography/art requests.Analyzed promotional opportunities to create campaigns for book sales and photo days.Collaborated with other school publications, parents, and administration to organize events and coverage.Utilized Google Sheets, Adobe InDesign, Lightroom, Photoshop, and Premier to promote and create spreads for the yearbook.Provided in-depth guides to using DSLR cameras, writing copy, and editing software for staff members. Show less

• 

  Stanford Law School

  Jun 2022 - Aug 2022

  Web Production Assistant

  Created and updated 10+ profiles per week, web pages, and bi-weekly publication entries on the SLS WordPress website.Communicated concisely and promptly via email and Slack with faculty, staff, and students about updates and tasks.Initiated scheduling and work tasks while working remotely.

• 

  Poke House Inc

  Jun 2022 - Aug 2022

  Crew Member

  Greeted and served customers consistently and effectively.Managed a point-of-sale system and maintained state food safety regulations.Proactively prepared for rushes and opening and closing procedures.Communicated in advance with managers regarding scheduling shifts and potential conflicts.

• 

  Chapman Nikkei Student Union

  Jul 2022 - May 2024

  Historian

  Planned & filmed video content for the NSU TikTok, earning 59.7k+ impressions and 9k+ likes.Shot and edited 30-50 images on a 2-3 day turnaround each week for promotion via Instagram.Collaborated with executive board members to host general and special events each week.

• 

  Circle Advertising

  Aug 2022 - May 2023

  Media Specialist

  Conducted primary and secondary research on the target demographic, competitors, budgeting, and the client to meet campaign goals and direct creative strategy.Utilized Simmons MRI and AdMall crosstabs to aid in informed, industry-level strategic decisions about media channel choices and appealing to the target audience.Contributed to group findings and presentations of research, recommended media channels, and insight workshops justifying creative executions in a campaign ranked third in the nation by AAF and NSAC. Show less

• 

  Alpha Kappa Psi

  Feb 2023 - May 2023

  Alpha Tau Pledge Class Presentation Chair

  Collaborated with committee members to plan the presentation video and filming days using class feedback.Compiled and edited 94 clips into a cohesive three minute-long video representing the pledge class.Attended weekly e-board & chair meetings, providing progress updates and ideas for upcoming events.

• 

  KOTE.kr

  May 2023 - Jul 2023

  Marketing Intern

  Conducted client research & outreach to expand the customer base for the venue.Formulated and implemented a comprehensive marketing plan for the company and its subsidiary spaces.Designed a variety of marketing materials including flyers, postcards, and stickers for promotional purposes.

• 

  Alpha Kappa Psi

  Jul 2023 - now

  Manage the marketing committee to develop cohesive and trending campaigns biannually.Delegate tasks relating to the social media profiles and chapter website.Build a comprehensive content calendar for the marketing team implementing social media and official fraternity communication channels. Produced themed rush videos for each semester from ideation to final execution and distribution.Hosted head shot events for the active chapter and provided candid coverage throughout the semester.Provided high-quality, trending content for the chapter's social media page and website.

  • VP of Marketing

    May 2024 - now

  • Content Creator

    Jul 2023 - May 2024
• 

  Thompson Policy Institute on Disability

  Oct 2023 - Aug 2024

  Graphic Designer

  Develop graphics for use on the Institute's blog and social media accounts.Coordinate with supervisors about upcoming tasks and design ideas.Aid in the development of graphics and video materials for auxiliary organizations.

• 

  Chapman Fowler School of Engineering

  Oct 2023 - now

  Student Office Assistant

  Provide administrative and marketing support for Fowler Career Services.Develop internal and external marketing materials aligned with university branding guidelines.Draft copy promoting events and career opportunities for the college Slack channels.Act as a liaison for students at various career services events and during office hours.

• 

  Segerstrom Center for the Arts

  Jun 2024 - Aug 2024

  General Marketing Intern

  Conducted thorough market research to source and ideate marketing materials/activations for visiting artists.Managed communications and retrieval of assets with artist management teams and the Center's digital marketing agency.Developed engaging copywriting for print, radio, email, and digital marketing materials, including keywords and appropriate tone.Completed training with Tessitura management systems, aiding in sales analysis using Google Looker, Excel, and Prospect 2 data systems. Show less

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  Adventures in the Schoolhouse

  Aug 2024 - now

  Content Video Production Intern

  Edit short-form video content for use on social channels highlighting client testimonials and upcoming events.Utilize Canva to develop aesthetic and easy-to-consume graphics for use on social media.Film content on-site several times a month for distribution on social media channels.

• 

  Thirty Tigers

  Aug 2024 - now

  Digital Marketing Intern

  Manage & maintain the @thirtytigers-owned social channels, providing SEO and content suggestions.Create content as needed to boost engagement across social platforms.Conduct robust social audits for priority artists before releases using Chartmetric and social profiles.Manage playlists on Thirty Tigers Spotify and YouTube channels and update shortform content.