
Clare Cooper MCIM
Supervisor

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About me
Senior Brand, Marketing & Events Professional | B2C & B2B | Multi-site brand management | Retail specialist
Education

Wolverhampton College
2002 - 2003BTEC Business and Finance
Imperial College London
2010 - 2012CIM Professional Diploma Marketing
CIM | The Chartered Institute of Marketing
2010 - 2012CIM Professional Diploma Marketing
Birmingham University
2003 - 2006BA Hons Tourism Business Management
Experience

Selfridges
Sept 2003 - May 2007Supervisor
Clarion Events
Jan 2006 - Jan 2006Operations Assistant
Holiday Inn Hotel & Suites
Jan 2007 - Jan 2007Events Assistant
Harrods
May 2007 - Aug 2011• Coordinate, support and manage the business unit weekly tasks and activities as well as adhoc projects • Coordinate/organise events, meeting and interviews and produce key documents and management rotas• Diary, calendar and travel management for the Business Manager and Divisional Sales Manager• Continually working towards deadlines and reacting to urgent tasks as they come, prioritising work load accordingly
Marketing Manager
Jun 2008 - Aug 2011Personal Assistant
May 2007 - Jun 2008

DAKS
Nov 2011 - Jul 2013Marketing and Events ManagerSince joining DAKS I have initiated and project managed a number of instrumental initiatives for the business including;• Implementing a new website; functionality, concept and design to managing the process with proven end results• Hire an SEO company and develop an SEO strategy, adapting it on an ongoing basis to meet business requirements along with evolving the Affiliate marketing program• Source and implement new email marketing software• Develop and implement a strategy for International marketing activity working alongside partners such as Walpole, Global blue and Premier TaxFull control of Marketing budget for on and offline Marketing activityDigital Marketing; Manage all e-commerce photo-shoots, analytics, content and legal aspects on the website such as the cookie legislationResponsible for all online advertising and promotions, working alongside a media agency Direct Marketing;Manage seasonal brochures, lookbooks, mailers, sale campaign activity, in-store/online promotionsAll CRM activity; Use Salesforce software, manage selection criteria and targeting, emails to customersPartnerships; Work with a range of third party brands, including hotel partners, the Bond and Jermyn Street Association to promote the brand and participate in any relevant activity. Events;Organised and managed a variety of events;• A very successful Vogue Fashion Night Out • Store re-opening in-store event• London Fashion Weekend activity and show• Milan Fashion Week seasonal menswear show• Assisting on a number of other events including London Fashion Week, The Royal Windsor Horse show, Walpole Press day Show less

New West End Company
Jul 2013 - May 2014Interim Marketing Manager
Michael Kors
May 2014 - Oct 2014Retail Marketing Manager - Southern Europe
Westfield
Oct 2014 - Mar 2018Marketing Manager - Stratford
Stratford Original - Business Improvement District
Mar 2018 - Oct 2019Head of Marketing and Operations
Unibail-Rodamco-Westfield
Oct 2019 - Jun 2024Senior Marketing Manager
Hammerson
Nov 2024 - nowSenior Growth Marketing Lead
Licenses & Certifications

Google AI Essentials
Credly by PearsonOct 2024
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