Melanise Chapman

Experience

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  MoveConnectED / StoPD

  Jan 2016 - now

  Health Coach

  - Create and led personalized workout plans to children, adolescents, and those inflicted with Parkinson's Disease based on their specific health and fitness needs- Teach exercise form and technique, keep clients accountable to their fitness goals- Provide physical and mental guidance and monitor participant's progress on a weekly basis

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  Marquis Chapman | Social Media & Marketing

  Jan 2016 - Jan 2017

  Marketing Coordinator

  - Assisted with marketing research, blogs, and social media platforms for clients- Edited and review articles and blogs for website- Developed marketing initiatives and ideals to strategically generate awareness for company, - Conducted data analysis with respect to client retention, loyalty, and acquisition,

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  Gasol Foundation

  May 2017 - now

  -Worked with President and NBA Hall of Famer Pau Gasol on strategic plans & foundational goals to raise awareness & help prevent childhood obesity globally.-Identified additional marketing opportunities & areas of improvement with communications, web, social media, & assets in order to increase engagement from donors, supporters & followers.-Created press releases, newsletters, grant writing/submission, graphics, social copy & captions & blogs pertaining to health, wellness, physical activity, sports, sleep. emotional wellbeing, mental health, etc. -Supported the development of relevant digital platforms (Instagram, Facebook, Twitter, LinkedIn, YouTube, TikTok) & create engaging social media content, increasing engagement by 10%.-Used analytic tools to monitor, measure & analyze content performance and growth.-Planned execute, & lead all aspects of fundraising events and initiatives that facilitate scaling brand & company awareness in order to increase revenue. -Created & develop promotional opportunities with outside partners such as TV, media, print, etc. Show less

  • US Marketing Manager

    Jan 2022 - now

  • Health Educator

    Jan 2015 - now

  • Marketing & Communications Specialist

    May 2017 - May 2022
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  MBody by Melanise Chapman

  Jan 2020 - now

  Entrepreneur/Small Business Owner

  - Creator and owner of online women's fitness apparel store- Choose product items to be carried online and establish prices of clothing goods- Maintain the website design, product details, product photos, and email campaigns- Manage social media pages by uploading, posting, and engaging with customers. - Develop and test marketing strategies to drive sales.

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  CCRC

  Jan 2024 - now

  Marketing