Enya Lovelace

Enya Lovelace

Junior Art Director

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location of Enya LovelaceSweden

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  • Timeline

  • About me

    Freelance Growth Marketer | Creative Director | Brand Experience – I grow brands with impactful business results

  • Education

    • ProCivitas Privata Gymnasium

      2006 - 2009
      Highschool Economics 22.0/22.0

      "Sweden's Best Highschool" ProCivitas strives to engage, empower and educate tomorrow's leaders. With a strong connection to the industry, students get as close to real life experience and skillset as possible.The program focuses on social studies, business economy, entrepreneurship, marketing and law. Psychology is also added to the curriculum to teach students about human behavior and mindset in different situations which are crucial skills in both business and law. Your final… Show more "Sweden's Best Highschool" ProCivitas strives to engage, empower and educate tomorrow's leaders. With a strong connection to the industry, students get as close to real life experience and skillset as possible.The program focuses on social studies, business economy, entrepreneurship, marketing and law. Psychology is also added to the curriculum to teach students about human behavior and mindset in different situations which are crucial skills in both business and law. Your final thesis project, UF, is to start your own business, me and two classmates founded and ran our "SMSa Bensin" (Text for Gas). Our company was a text based service who kept our customers updated with the most current gas prices in different locations throughout your city. Then students compete with their companies against other schools throughout Sweden. Our company won "Best Logo" in the "South of Sweden" region finals. Show less

    • Berghs School of Communication

      2009 - 2009

      Berghs Bachelor is an international study program dedicated to young students who want to pursue an international career in communication.The semester at Berghs is conducted in English and consists of four foundation courses, designed to prepare the students for their studies in Australia or USA: a media course, a course in visual communication, a course in marketing communication, and a presentation course. In addition to that students choose one elective course between Design… Show more Berghs Bachelor is an international study program dedicated to young students who want to pursue an international career in communication.The semester at Berghs is conducted in English and consists of four foundation courses, designed to prepare the students for their studies in Australia or USA: a media course, a course in visual communication, a course in marketing communication, and a presentation course. In addition to that students choose one elective course between Design, Copywriting, and Communication Strategy, to prepare specifically for the direction of study that they intend to pursue abroad. Our instructors come from the industry and have international backgrounds.During the semester at Berghs students will also be involved in real projects and will be encouraged to attend guest lectures, visit exhibitions and participate in a large variety of events and activities at Berghs. Show less

    • Academy of Art University

      2010 - 2013
      Bachelor of Fine Arts (BFA) Web Design/New Media

      The School of Web Design & New Media prepares students for cutting-edge careers in experiential design and digital media. We teach an integrated approach based on four fundamentals: design thinking, visual communication, technology, and user experience. Our graduates are strategic thinkers, producers, and technologists poised to lead innovation on a global level.

  • Experience

    • Elysium AB

      May 2008 - Dec 2010
      Junior Art Director

      During high school I worked part time at Elysium. My tasks involved updating websites, designing newsletters and brochures to our clients.

    • Burger King Corporation

      Aug 2009 - Aug 2012
      Restaurant Assistant

      While being an international student in USA I worked full time during my summer and winter breaks. The restaurant is in a high traffic part of Malmo so the pressure was constantly on no mather if I worked in the kitchen, serviced customers at the cashier or in the drive-through.

    • AKQA

      May 2013 - Feb 2017

      Brand strategy and art direction as a part of the Creative team at AKQA in San Francisco. Worked closely with UX, Strategy and Tech teams on new business pitches, retail brand experience solutions (digital and in stores), social media campaigns and strategy, brand building, B2C and B2B lead gen.* Product launch campaign pitch work for Apple and the new (at that time) iPhone 7.* Future product ideation & pitch for DirecTV* Creation of Guitarhero.com website for Guitar Hero Live launch* Clients: Dr Pepper, go90, Verizon, Visa B2B, Guitarhero.com, DirecTV and AUDI USA Show less Handled a range of projects and responsibilities; from editing case studies for awards to pitching for new clients and to lead video production for clients. Worked on photo and video shoots, script writing with AD’s and Copywriters, Interaction Design with UX.* Lead designer and animator for Verizon’s Digital Signage: their entire output of informational-,product- and promotional videos shown on their in-store screens throughout America.* Worldcup in 2014, the Samba of the World social campaign for Visa: involving 32 film makers from 32 qualified countries. 400 million media impressions, 850 million shared social impressions, 1.7 billion digital impressions, 88 million video views and +2 million Facebook fans.* Clients: Verizon, Budlight, Google+, Air Jordan, VISA, Levis, Target, Google Glass, NVIDIA,Destiny (the game), Activision and Cannes Future Lions. Show less

      • Associate Art Director

        Jul 2015 - Feb 2017
      • Associate Motion Designer

        Aug 2013 - Jul 2015
      • Future Academy - Motion Graphics Intern

        May 2013 - Aug 2013
    • Emmaljunga Barnvagnsfabrik AB

      Feb 2017 - Aug 2018
      Art Director & Brand Builder

      Built brand new e-commerce and digital marketing department to create and executeEmmaljunga’s global marketing strategy. Created an omni-channel brand strategy. As Art Director I did the branding, worked with tech partners to build the e-commerce website and internal infrastructure, responsible of digital content production and implementing marketing strategy.* Product line NXT: launch branding and marketing* Revenue increase 25 MSEK with new product line and marketing efforts with sales team* Creation and development of e-commerce platform and B2B key account sales activities Show less

    • Pyramid Communication (now owned by Comprend)

      Aug 2018 - Feb 2019
      Art Director

      Pitch work for new business. Branding and web design for scale-up (then startup) SiB Solutions – Optimised logistics with AI, IIoT and intelligent video analysis.

    • Ideon Science Park

      Feb 2019 - Feb 2021
      Content Manager

      In charge of digital communication, marketing, branding and social media/web/newsletter channel strategy and production. Organic growth tripled on LinkedIn and 35% on Instagram and Facebook. Handled all branding and communication of over 200 events (physical and online). Set up internal processes and infrastructure for marketing, web and CRM (Hubspot).

    • Ekonomiforum Skåne

      Jun 2020 - Dec 2022
      Board Member / Content Manager

      Board member and Content Manager for the Malmö-based non-profit organization Ekonomiforum Skåne. It is a membership organization hosting events with well-known local speakers working in micro and macroeconomics.

    • Radinn

      Mar 2021 - Nov 2021
      Digital Marketing Specialist

      Focused on the customer purchase journey, driving traffic to the site, optimizing our lead generation, and the lead qualifying process through the sales funnel. Launched growth initiatives for our digital channels, and created campaign landing pages with AI conversion optimization. Set up automated email (nurture & drip) campaigns for B2B and B2C. Were driving projects across Sales, Ecom, Creative, and Dev. Set up market data analysis and reports, trends, and next year's goals & KPIs.

    • Sony Network Communications Europe

      Nov 2021 - Nov 2022
      Marketing Manager

      12-month parental leave cover. Responsible for B2B lead gen, demand gen, conversion optimization and customer lifecycle marketing with initiatives across online channels for EMEA, APAC, and North America. Set up marketing automation projects for lead nurturing in CRM (Hubspot) based on industry/roles personas. Sales and customer success support by materials, strategies and market events. Oversaw and managed all lead gen & brand awareness ads on SEM Google Ads and Linkedin. Results reporting and data analysis to present actionable insights for other departments. Team lead with full budget responsibility. Show less

    • Freelance

      Nov 2022 - now
      Growth Marketing Manager & Creative Director

      Specialty in data-driven strategies & creative production for a holistic omnichannel brand experience. Do you have a problem reaching an audience? Generating more leads? Can't break through the noise of everyone else? Not sure what to measure or why? Then let's talk!*Currently working with banking & credit card brands such as Refunder Pay, TUI Card, and DNB via partner Elysium.

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Enya Lovelace
      Springshow 2013 - Web Design/New Media - AAU - May 2013
    • Awarded to Enya Lovelace
      Springshow 2012 - Web Design/New Media - AAU - May 2012 2 audio pieces & 1 campaign in the Web Design & New Media Spring Show 2012
    • Awarded to Enya Lovelace
      Best Logo Ung Företagsamhet Mar 2009 1st Place in "Best Logo" in Skåne
  • Volunteer Experience

    • Volunteer

      Issued by SF-Marin Food Bank on Jan 2014
      SF-Marin Food BankAssociated with Enya Lovelace