
Shivam Singh
Social Media Executive

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About me
Founder of TechGrits | Digital Marketing & Branding Expert | ICO & Blockchain Enthusiasts
Education

Brunel University London
2020 - 2022Business Intelligence and Digital Marketing MSc | Brunel Business School Business Intelligence and Digital Marketing
Banarasi Das Chandiwala Institute of Professional Studies
2015 - 2017Master of Business Administration Marketing
Institute of Information Technology & Management
2011 - 2015Bachelor of Computer Application Information Technology
Experience

Iffort
Aug 2017 - Feb 2018Social Media Executive-Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules.-Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management.-Grows and expands company and multiple clients social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram. Show less

Bient Technologies
Mar 2018 - Feb 2019Social Media Marketing-Build and execute a strong social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.-Build and execute a strong community building through Telegram, Instagram, and other social media channels.-Manage and coordinate PR for our launch to create awareness in the cryptocurrency community.-Lead and coordinate branding and strategy work with our team on visual and written content. ( Website, videos, landing pages, articles, etc) .-Arrange and strategically coordinate our presence it the most relevant conferences and events related to Blockchain and cryptocurrency.-Supervise and monitor paid campaigns for our launch in cooperation with an outside marketing agency who will manage and execute campaigns with Google PPC, Facebook, etc. Show less

BTCWires
Mar 2018 - Dec 2018Social Media Manager-Manage day-to-day posting on BtcWires owned social media properties. -Develop and execute social media strategy across social channels. -Create a set of KPIs and dashboards for tracking performance and growth of all social media channels. At times, manage posting for BtcWires spoke companies or client companies (e.g. leading up to token launches) -Monitor trends in social media tools, applications, channels, design and strategy. -Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate. -Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management. -Generate, publish and share engaging content produced for and at BtcWires hosted and sponsored events. -Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. -Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results. -Identify organic campaigns that may benefit from marketing spend-Develop creative strategy for social media marketing campaigns -Develop and expand community and/or influencer outreach efforts. -Create processes and documentation so that the social media team can be scaled when necessary. Show less

TechGrits
Feb 2019 - nowFounderFounder of TechGrits, serves on the Editorial Staff at TechGrits as News Producer. He is a social media strategist, marketer and content creator with a passion for connecting people through technology.

Nimbus Adcom
Jun 2019 - Mar 2020Social Media Specialist• Created social media content with consistent content and tone• Analysed and reported social media and online marketing campaign results• Wrote succinct, accurate, intelligent, and creative copy• Supported SEO initiatives to improve content, keywords, and branding• Boosted Facebook page and feed over 3000 % after improving the content• Developed marketing content such as blogs, promotional materials and advertisements for social media• Entered and assigned new leads using CRM tools• Partnered with graphic designers creating content and promoting ad campaigns• Trafficked all advertisements to target audience increasing sales Show less
Licenses & Certifications
- View certificate

Facebook Ads
UdemyMay 2019 
Social Media Certified
HubSpot AcademyDec 2019- View certificate

Google Analytics for Beginners
GoogleMay 2019 
Advanced Google Analytics
GoogleNov 2019
Microsoft Advertising Certified Professional
MicrosoftMar 2020
Google Ads Search Certification
GoogleFeb 2020
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