Joseph Hopper

Joseph Hopper

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location of Joseph HopperReno, Nevada, United States

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  • Timeline

  • About me

    Director of Search & Digital Media at KPS3

  • Education

    • Full Sail University

      2011 - 2012
      Master of Science (MS) Internet Marketing
    • University of Idaho

      2004 - 2009
      Bachelor's degree Advertising

      Activities and Societies: Journalism and Mass Media

  • Experience

    • Assisted Living Household

      Apr 2002 - Jun 2009
      Caregiver

      Caregiver for persons with mental and physical disabilities.

    • Disability Support Services - University of Idaho

      Aug 2004 - Jun 2009
      Program Coordinator Assistant

      Research new assistive technology, use assistive technology to convert books into Word documents, responding to student emails, proctor exams, oversee alternative text program, and train new employees.

    • Starbucks

      Jul 2009 - Dec 2011

      Direct work during shifts, actively coach team members to achievemarketing goals, and manage inventories. Create a great experience for the customers and make excellent drinks.

      • Shift Supervisor

        Jun 2011 - Dec 2011
      • Barista/Team Leader

        Jul 2009 - May 2011
    • Gyford Productions, LLC

      Dec 2011 - Feb 2014
      Marketing Specialist

      • Manage complete redesign of company’s website• Gather website data using Google Analytics and MOZ• Present website and marketing analytic reports• Monitor social media platforms and web profiles• Develop SEM and PPC strategies• Research new markets and competitors • Implement white hat SEO practices • Optimize content for search engines• Manage website meta data and HTML• Write copy to include top keywords

    • Atlantis Casino Resort Spa

      Feb 2014 - Nov 2014
      Online Marketing Specialist

      • Maintain front end web content including addition of events and website changes• Track website data using Google Analytics and SEO Profiler• Report on digital campaigns and website analytics• Monitor social media platforms and web profiles• Develop quality SEM and PPC strategies• Research competitors and digital media tactics• Implement white hat SEO practices • Optimize content for search engines• Manage website meta data and HTML • Prepare graphics for web with Photoshop and InDesign• Develop emails in Dreamweaver and test across multiple platforms Show less

    • Noble Studios

      Nov 2014 - Dec 2016
      Digital Marketing Specialist

      Work with multiple clients on:• Track website data using Google Analytics• Report on digital campaigns and website analytics• Monitor social media platforms and web profiles• Develop quality SEM and PPC strategies• Research competitors and digital media tactics• Implement white hat SEO practices • Optimize content for search engines

    • ZLINE Kitchen and Bath

      Jan 2017 - Sept 2019
      Director of Marketing

      • Maintain front end web content including addition of products and website changes• Track website data using Google Analytics and SEO Profiler• Report on digital campaigns and website analytics• Monitor social media platforms and web profiles• Develop quality SEM and PPC strategies• Research competitors and digital media tactics• Optimize content for search engines• Manage website meta data and HTML • Develop emails in Dreamweaver and test across multiple platforms Show less

    • KPS3

      Oct 2019 - now
      Director of SEO & Digital Media

      • Track website data using Google Analytics and SEO Profiler• Report on digital campaigns and website analytics• Monitor social media platforms and web profiles• Develop quality SEM and PPC strategies• Research competitors and digital media tactics• Optimize content for search engines• Manage website meta data and HTML

  • Licenses & Certifications