
Benjamin Guzman
Infantryman

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About me
Senior Technical Account Manager | Certified ScrumMaster, AdTech Expert
Education

East Carolina University
2013 - 2017Bachelor's Political Science and GovernmentActivities and Societies: - Theta Chi Executive Chair (2014) - Army ROTC - Minor in Business Administration
Experience

Army National Guard
Jun 2013 - Jun 2019Infantryman
Alta Equipment Company
Sept 2018 - Aug 2019Account Manager- Responsible for a 100-zip code territory covering south Chicago and surrounding areas.- Through structured territory and time management, I covered everything from new business development, equipment purchasing or renting, and maintenance or repair issues.- Provided custom solutions and a strategic road map for success that allows customers to reach their goals not just today but in the future.

Nadex
Sept 2019 - Jan 2020Account Executive- Provided account management for traders through performing virtual demos of the binary options exchange including its charting tools and available resources and creating personalized training plans.- Systematically organized my book of accounts to ensure that my clients were prepared to trade, while staying up to date on market movements, news, and research.- Responsible for servicing clients from application to 1st trade, averaging 100+ external calls per day.

ChannelAdvisor
Aug 2020 - Jan 2022Enablement Account Manager (Brands)- Managed upsell, cross-sell, relationship building, and salvage of approximately 100 branded accounts, generating over $2M in total annual revenue.- Contributed to a 5-person Account Management team, achieving a company record net retention rate exceeding 80%.- Assisted clients with API integration setup for various e-commerce platforms, ERPs, and marketplaces, improving operational efficiency and client satisfaction.

Adimo
Jan 2022 - Jun 2022Client Success Manager (Lead)- Led the newly formed US office, successfully establishing a client base of over 10 accounts with a strong operational foundation.- Consulted with media agencies and brands to develop shoppable media strategies using Adimo’s technology, driving a 150% increase in US-based business revenue within one year.- Built internal processes and workflows to improve communication and organization between the US and UK-based teams.

Adelaide
Jul 2022 - Aug 2024Technical Account Manager- Day to day technical POC during onboarding, developing and implementing tracking systems to ensure accurate attention-based media measurement.- Collaborating with 15-20 agencies and advertisers per month to implement, troubleshoot, and track campaign performance, improving overall efficiency by 25%.- Created a comprehensive internal Knowledge Base, facilitating client onboarding, technical processes, and workflows between departments, increasing operational efficiency by 50%.

MediaWallah
Sept 2024 - nowSenior Technical Account Manager
Licenses & Certifications
- View certificate

The Trade Desk Edge Academy Certified: Data-Driven Planning
The Trade DeskJun 2022 - View certificate

The Trade Desk Edge Academy Certified: Marketing Foundations
The Trade DeskJun 2022 - View certificate

Google Ads Display Certification
GoogleNov 2021 - View certificate

Certified ScrumMaster® (CSM®)
Scrum AllianceNov 2021
Languages
- spSpanish
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