Desmond Penn Jr.

Desmond Penn Jr.

Freelance Photographer & Content Creator

Followers of Desmond Penn Jr.499 followers
location of Desmond Penn Jr.Greater Chicago Area

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  • Timeline

  • About me

    Product Designer @ CDW | Graduate Student @ ASU

  • Education

    • Arizona State University

      2023 - 2025
      Master of Science - MS User Experience
    • University of Illinois at Chicago

      2013 - 2018
      Bachelor’s Degree Marketing
  • Experience

    • Freelance

      Nov 2014 - now
      Freelance Photographer & Content Creator

      Served as Production assistant on commercial productions for clients such as Off! And 5 Gum. Assisted with paperwork (invoices/releases/permits) & organized receipts/expenses.Assisted with loading and unloading camera and production equipment, assist with product/sample shipment. Provided photography for clients such as Verizon Wireless, Chicago Bears, ADM, Lollapalooza, and Vocalo Radio. Provided final masters for Social Media distribution with strict deadlines to artists and clients. Show less

    • Choose Chicago

      Jun 2016 - Jun 2017
      Marketing & Social Media Intern

      Created and implemented design artwork files for web development & prototyping web/mobile design. Used Adobe Creative Suite to create digital banners and powerpoint templates.Managed social media platforms [Facebook, Twitter, Instagram, YouTube, Pinterest, Google Plus] in place of the former social media manager. Provide administrative support to the VP of Marketing including calendar management, expense reports, travel arrangements, filing, among other support duties. Provided web content writing for the Choose Chicago blog microsite and social media posts using SEO tools. Coordinated the creation of project promotional marketing tools such as Simpleview. Managed social media platforms [Facebook, Twitter, Instagram, YouTube, Pinterest, Google Plus]. Proof-read/reviewed marketing tools and social media asset designs and copy. Tracked social media analytics with tools like Facebook and Instagram Insights and Sprout Social. Prepared advertising assets including TV, Print, and Radio for design team and web content manager. Show less

    • Energy BBDO

      Jun 2017 - Dec 2020

      Developed website content via production sets by shooting and editing content for social media distribution. Collaborated with the design team in design asset creation along with web and mobile implementation.Assist design team with creating assets and files for motion graphics.Coordinated asset delivery between shoots, editorial, and ADR to secure for ingesting or archive. Converting files (i.e. manipulating file format, aspect ratio, frame rate, color space). Drafted & managed communication project plans and deliverable schedules by utilizing excel spreadsheets. Assisted VP of Production with document budgets, expense tracking and reporting. Show less Developed website content via production sets by shooting and editing content for social media distribution. Collaborated with the design team in design asset creation along with web and mobile implementation.Assist design team with creating assets and files for motion graphics.Coordinated asset delivery between shoots, editorial, and ADR to secure for ingesting or archive. Converting files (i.e. manipulating file format, aspect ratio, frame rate, color space). Drafted & managed communication project plans and deliverable schedules by utilizing excel spreadsheets. Assisted VP of Production with document budgets, expense tracking and reporting. Show less

      • Freelance Production Assistant

        Oct 2018 - Dec 2020
      • Production & Post-Production Intern

        Jun 2017 - Oct 2018
    • Framestore

      Oct 2018 - Oct 2019
      Advertising MCR Assistant

      Plan and estimate workload by organizing a team calendar.Implemented a new strategy for tracking design workflow.Transcoded camera original files via Baselight color solution. Set up workflows and improve methods for copying files around the local facility server or in-between other Framestore facilities using new Rsync processes. Convertied, resized, and changed aspect ratios of design files needed for production use. Processed and QC’d all client material for final delivery leaving the facility. Assisted the MCR technician with improving strategy and methods for efficiently exporting and delivering files. Show less

    • Carbon

      Oct 2019 - Dec 2020
      Advertising MCR Operator

      Enhanced the process for transcoding, QC and delivering final design and video masters for TV and digital distribution by mapping out new workflows. Assisted in motion graphic creation for social media projects.Created a tracker sheet for monitoring, tracking, and transferring design artwork assets throughout the facility for each project. Used compression techniques to generate approval postings of video and image formats including; TIF, PNG, JPEG, CR2, WMV, MOV, MP4, etc. via Wiredrive for clients. Show less

    • Dealer Inspire

      Dec 2020 - Jun 2021
      Associate Digital Advertising Specialist

      Manage digital advertising & all auction-based placements (including YouTube, Google Adwords, and FB Manager). Conduct user research to find best practices for digital advertising.Create methods for creative development and processes for new solutions and optimize existing ones. Develop and continue to expand keyword lists, ad copy, and landing pages. Brainstorm innovative and creative digital advertising solutions and tests. Identify and propose areas of opportunity to expand digital advertising business for current clients. Setup and ongoing optimization and management of PPC/Digital Advertising campaigns for multiple clients. Analyze campaign data and reporting on recommendations and strategy on a monthly basis. Show less

    • CDW

      Jun 2021 - now
      • Product Designer

        Jan 2023 - now
      • Associate UI Designer

        Jun 2021 - Jan 2023
  • Licenses & Certifications

    • Figma Training Course

      SaaS Design
      Apr 2023