Experience

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  Curemd

  Jul 2018 - Aug 2018

  Intern

  • Gained experience in digital media marketing and PHP-based web development.• Rebuilt and modified company webpages using HTML, CSS, and JavaScript.• Delivered presentations in 8 weekly training sessions on web development, email marketing, Photoshop, product development and SEO.

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  Aimfit

  Oct 2020 - Dec 2023

  As the only Data Product Manager in the team, I undertook diverse and impactful responsibilities, showcasing a comprehensive skill set. My responsibilities spanned the entire spectrum of product development, financial optimization, team leadership, strategic decision-making, and collaborative efforts to enhance engagement and align departments with data-driven goals. Leveraging data-driven insights, I strategically optimized company revenue by reducing monthly expenses from USD 50,000 to USD 5000.Leadership was a key aspect of my role as I led a cross-functional team of 10+ engineers and 2 designers. Together, we designed, developed, and launched new features and bug fixes, ensuring effective communication on project requirements. My strategic decision-making contributed to achieving Product Market Fit (PMF) within a commendable 9 months of new projects, positively impacting the company's profitability through smart product lead growth choices.Collaboration was at the forefront of my responsibilities as I worked with other teams to address issues and develop new features, resulting in a remarkable 90% increase in engagement for paying users and over 50% in overall engagement. Additionally, I contributed significantly to aligning different departments with their data and performance goals by developing 100+ dashboards and contributing to 1000+ reports and queries. Show less In my Associate PM role, I assumed diverse responsibilities to propel our initiatives. I conducted detailed product analysis using MySQL and BI tools, contributing to company-wide Objectives and Key Results (OKRs). Proficiently integrating data sources and APIs in Retool, I created visualizations and reports, facilitating informed decision-making. I conducted training sessions for over 60 team members, ensuring a shared understanding of our data-driven processes.A significant part of my role involved hands-on application development, particularly in building a Food directory web app on Retool. This endeavor, integrating open-source APIs, led to a substantial 60% increase in the AimFit app's food database. Beyond development, I automated workflows and customer journeys using tools like Google Sheets Apps Script and Zapier, enhancing operational efficiency.On the support front, I resolved over 30 monthly issues, managing seamlessly on Jira Kanban, Notion boards, and WATI support, prioritizing a smooth client journey. Additionally, my collaborative efforts extended to working closely with a team of 4 engineers, ensuring the successful integration of payment processing services. In essence, my responsibilities covered a spectrum of activities, reflecting my commitment to the team's success through effective collaboration, innovation, and a results-driven approach. Show less

  • Data Product Manager

    Jul 2022 - Dec 2023

  • Associate Product Manager

    Oct 2020 - Jul 2022
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  Lahore university of management sciences

  Jan 2021 - Jun 2021

  Graduate teacher assistant

  • Assisted Dr. Asim Karim in teaching Data Mining (CS-536) to a class of 110 students.• Conducted effective tutorials, held 28 office hours sessions, and supervised semester projects for over 30 students.• Drafted project descriptions, consisting of 20 sub-tasks, and held viva sessions for 10 student groups.

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  Upwork

  Jan 2024 - now

  Product data manager
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  Dgtx

  Sept 2024 - now

  Business analyst