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Rashpreet Kaur

Rashpreet Kaur

Content Writer

Followers of Rashpreet Kaur879 followers
location of Rashpreet KaurGurugram, Haryana, India

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  • Timeline

  • About me

    Deputy Manager - Ecommerce & Digital Marketing @VGuard | Ex-OPPO

  • Education

    • ISB

      2024 - 2024
      Professional Certificate Programme in Digital Marketing Marketing 97%

    • Department of East Asian studies, University of Delhi

      2018 - 2019
      Post Graduate Chinese Language and Literature

    • SGTB Khalsa College, University of Delhi

      2015 - 2018
      BSc Physical Science Computer Science

    • Delhi University

      2017 - 2018
      Advance Diploma Chinese Language and Literature

    • Delhi University

      2016 - 2017
      Diploma Chinese Language and Literature

    • Delhi University

      2015 - 2016
      Certificate Chinese Language and Literature

  • Experience

    • Bluegape.com

      Aug 2015 - Nov 2015
      Content Writer

    • Stirring Minds

      Jun 2017 - Jul 2017
      Content Writing Intern

    • MCM Telecom Equipment Pvt Ltd

      Dec 2018 - Jan 2019
      Chinese translator/interpreter

    • OPPO India

      Jun 2019 - Nov 2024

      E-Commerce Marketing • Marketing and Content Management for 15+ product launches on Amazon and Flipkart (online GTM strategy in collaboration with partner e-commerce platforms for visibility plan closure, in app and external marketing activities, brand media traffic amalysis for visits and conversion)• Online Ad Campaign Management – Amazon and Flipkart (Set up, optimized, and analyzed search ad campaigns for IoT products and mid-range smartphones ; in-depth keyword analysis to identify relevant keywords for search ad campaigns)• PR lead for online-focused product series (Charted & executed the PR strategy for the online-focused series’ product launch, including plans & campaigns with a strong focus on relevant content and messaging ; managed social media content for influencers contributing to increased views and sales) Show less South Asia Content Manager• Content Management – internal communication platform (Orchestrated development and operation of OPPO South Asia’s internal communication platform in collaboration with HQ team; Increased platform membership by working with regional managers to invite OPPO Sales Representatives ; Conceptualized creative content for incentive activities to increase platform’s engagement and ensured timely development)• OPPO Power Video 2020 project lead (Managed entire execution from story selection, agency finalization, script, & plot to actors’ finalization; Coordinated with agency and regional managers for successful video production, launch and promotion) Show less

      • Deputy Manager

        Oct 2024 - Nov 2024

      • Assistant Manager

        Dec 2020 - Oct 2024

      • Senior Specialist

        Jun 2019 - Nov 2020

    • V-Guard

      Dec 2024 - now
      Deputy Manager

      Dy Manager EC & DI Ecommerce Marketing - Kitchen Category

  • Licenses & Certifications

    • Professional Certificate Programme in Digital Marketing

      ISB Executive Education
      Dec 2024
      View certificate certificate

    • Stategy of Content Marketing

      University of California, Davis
      May 2020
      View certificate certificate

    • HSK 4 ( 汉语水平考试四级）

      Confucius Institute Online

    • Flipkart Certified Advertising Professional

      Flipkart
      Nov 2023

    • Chinese for HSK 5

      Peking University
      Apr 2021
      View certificate certificate

    • HSKK 2

      Confucius Institute Online

    • Google Digital Marketing and E-commerce Specialization

      Coursera
      Mar 2023
      View certificate certificate

  • Honors & Awards

    • Awarded to Rashpreet Kaur
      Global Outstanding Team Award Jan 2023 OPPO Mobiles Jan 2023 Received Global Outstanding Team award Jan 2023 as part of project team for over-achieving sales targets in the year 2022
    • Awarded to Rashpreet Kaur
      SPOT Award February 2022 OPPO Mobile India Mar 2022 For taking up the additional responsibility of the PR work and ensuring successful & effective strategic planning of PR activities contributing to Sales’ success
    • Awarded to Rashpreet Kaur
      SPOT Award November 2021 OPPO Mobile India Dec 2021 for innovative content planning & smooth, on-time execution during peak sale period
    • Awarded to Rashpreet Kaur
      Sales Pioneer Team - South Asia F Series Project Team OPPO China HQ Jan 2021 Conferred with Outstanding Team award as part of South Asia F series project team (Jan’20) for end-to-end ownership of training incentive activities
    • Awarded to Rashpreet Kaur
      Star Employee of the Month - March 2020 OPPO South Asia Mar 2020 For efficiently managing creative requirements & for successful creation and operation of internal communication platform by posting relevant communication content for SA OSRs
    • Awarded to Rashpreet Kaur
      Star Employee of the Month - October 2019 OPPO South Asia Oct 2019 For successfully negotiating reduced agency cost & efficiently managing creative requirements