
Suleman Punjani
Digitizer Analyst

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About me
DexYP
Education

Georgia State University
1998 - 2001Bachelor of Business Administration (B.B.A.) Computer/Information Technology Administration and Management
Experience

EFloodzone.com
Sept 2000 - Jan 2001Digitizer Analyst-Analyzing, translating, & implementing the data from various software.-Applied software-Digitizer to trace the map and identify the flood zone for real estate and commercial properties.-Creations of effective web-based flood zone materials-Used FTP to post Maps on Web.-Troubleshoot computers and printers.-Provided support to all end users and peers

Franchise Opportunities, LLC
Feb 2001 - Dec 2001Web Designer-Created web pages by applying Dreamweaver and MS FrontPage.-Designed logos & jpg images in Adobe Photoshop to insert results in web pages.-Utilized Flash to create dynamic web pages.

Non-Profit-Voluntery Work
Jul 2003 - Nov 2010Graphic Designer-worked with non-profit organization to develop brochures for religious community-Designed and printed professional brochures to build awareness about community monthly events, health benefits, and job postings. -Used software such as MS Publisher to create brochures and converted files to PDF files.-Editing & proofreading PDF files before development of brochures

P and G Superette
Sept 2006 - Jan 2013Manager-Order supplies, managed accounts receivables and accounts payables. -Hired, trained and scheduled all employees.-Trained employees about alcohol/tobacco rules, and sales of ephedrine products per DEA guidelines.-Maintain USDA and FDA approved guidelines-Apply annually for Beer and Wine License, Business License, Western Union License, Money Order License, EBT License, Check Cashing License, Gas and Diesel Annual License and WIC License.-Created the SIR (statistical inventory reconciliation) report to submit to Department of Agriculture regarding the underground gas and diesel tanks.-Trained employees about bill payment software, and western union software.-Balance registers receipts for all the registers.-Created spreadsheet with monthly sales reports and income/profit report, submitted monthly Sales taxes.-Print and balance inventory reports, credit card transactions reports, Hunting/Fishing License reports, Phone card reports, Oil and gas volume report, GA Lottery reports and Western Union reports. Show less

Better Marketing Group LLC
Mar 2011 - Nov 2013SEM / PPC/SEO Manager-Search Engine Marketing (SEM) / Pay Per Click (PPC) Advertising/Reporting Analytics-Analyze client leads and perform keyword research using Google Keywords Tool, SEMRush and internal database.-Setup Google/Bing Campaigns, ad groups and ad copies.-Create Display and Remarketing/Retargeting campaigns for clients.-Analyze and optimize Google and Bing campaigns to optimally spend client’s SEM budget.-Perform A/B Testing of landing pages and hone in to the best landing page.-Suggest landing page improvements to improve keyword quality scores.-Add tracking codes to web pages to properly track and manage data in Google Analytics.-Create weekly, monthly, quarterly, and yearly/annual traffic report that outlines the spend, revenues, margins, conversions, and comps.-Setup Campaigns on Facebook.-Provide on-page SEO recommendations to clients based on keyword research and page keyword target. (Title Tags, header tags, anchor text links)-Use Google Webmasters Tool & Bing Webmasters Tool to manage URL Parameters, User Access, Robots.txt files, and Crawl Errors & Crawl Stats.-Manage technical SEO and Non-technical SEO projects. Show less

DexYP
Nov 2013 - nowSenior Performance Strategist-Expert in Google AdWords, Google AdWords Editor, Google Analytics, Bing Ads, Bing Editor, Yahoo Gemini Ads, Sales Force, Acquisio Reporting, Zoho tickets, and Bid Budget Management (BBM) algorithm platform.-Search Engine Marketing (SEM)/Pay Per Click (PPC)/Online Advertising and Detail Reporting.-Setting up and creating a new accounts for client-Creating Display and Search Campaigns for Google Adwords and Yahoo/Bing Ads.-Setting up accounts by creating top performing keywords, Ad Group, Ads, Sitelinks, Callouts, Call Extensions and Mobile Extensions.-Manage 25+ accounts by optimizing the performance and budget daily.-Creating monthly report for the client using Acquisio platform.-Expert in Mongoose Metric-Ifbyphone for call tracking and voice recording for all the clients tracking needs.-Team lead for Bid Budget Management (BBM) Manager for 100+ accounts for performance and maintaining the monthly budget. Show less
Licenses & Certifications

Bing Ads Certifications
Bing adsOct 2019
Google Ads Search Certification
Google AdsOct 2019
Languages
- hiHindi
- guGujarati
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