
MD R.
Freelance Graphic Designer

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About me
Ad Operations Manager at Archer
Education

Lancaster Country Day School
2008 - 2012High School
Champlain College
2012 - 2016Bachelor’s Degree Graphic Design
Experience

FMR Productions
Jan 2012 - Jan 2016Freelance Graphic DesignerDesigned marketing campaigns for clients.

Champlain College Miller Information Commons
Oct 2012 - Oct 2013Lab MonitorProviding technical support in regards to printers, scanners, and the computer lab in generalSupervising students in the labProviding printer maintenance

Leahy Center for Digital Investigation
Oct 2013 - May 2015Graphic DesignerWork in advertising design and flyer design.

Mullen Lowe U.S.
Jun 2015 - Aug 2015Motion Designer Intern
Champlain College
Sept 2015 - May 2016Web AssistantRepairing broken links, adding pages to the Champlain College website, and creating column components for individual pages.

MullenLowe U.S.
Jun 2016 - Jan 2017Junior Motion DesignerMy job was creating animated HTML5 banner advertisements, working with HTML, CSS, and Javascript troubleshooting. I worked extensively in Adobe Edge Animate to create said banners, but I also created custom animations inside of Adobe After Effects for some clients. I created over 200 HTML5 banners while at MullenLowe.

Fidelity Investments
Mar 2017 - Dec 2017Freelance ContractorThe position entails me helping out with creating and modifying existing HTML5 banner advertisements inside of Adobe Animate. I also help out with print advertisements when needed.

Visible Measures
Jan 2018 - Apr 2018AdOps TechnicianMy job was to track the KPIs (view count, time spent watching, geographic location, etc.) in certain video advertisements and draw conclusions based on said metrics. I would diagnose problems with specific campaigns based on the metrics and help formulate and implement fixes to help with performance. I would also create custom spreadsheets that helped visualize the data using Google Script and Query language.

Self Employed
Apr 2018 - nowTechnological ConsultantMy job is to help first time computer users choose a computer that suits their needs. I sit one-on-one with my client and walk them through the initial setup of their new machine. I also explain the ins and outs of how to operate a computer in a way that is easy and accessible for someone who neverhas before. I answer any and all questions the client has during the learning process and leave them in a place where they can continue their education on their own, with the tools I have provided them. Show less

Havas
Oct 2018 - Feb 2021This position entails maintaining partner site relationships, ensuring smooth launches of a variety of different media buys. Day to day responsibilities include trafficking, sending tags and troubleshooting creative errors, along with a variety of internal endeavors of creating new process efficiencies and tools for both our team and every office across North America.
Ad Operations Specialist
Oct 2019 - Feb 2021Ad Operations Analyst
Oct 2018 - Sept 2019

Mediahub Worldwide
Mar 2021 - Oct 2023• Responsible for the campaign setup and management for a variety of MediaHub clients across Boston andNew York such as NBA, Royal Caribbean, Slack, Wyndham Hotels, Scotts Miracle Gro, and Dietz & Watson• Manage the Ad Ops Assistant Specialist and Specialist employees in the Boston office and helped train them to become autonomous, fully fledged Ad Ops workers• Manage training and operational ticketing of the MediaHub off-shore QA team• Implemented and monitored various 4th Party Vendor monitoring tags across myriad campaigns, ensuring accuracyand function for the course of the relevant flighting.• Work closely with the Planning and Programmatic teams of MediaHub to troubleshoot any issues orinconsistencies with the various campaigns running to guarantee serving and measurement success Show less
Ad Operations Manager
Mar 2022 - Oct 2023Ad Operations Specialist
Mar 2021 - Feb 2022

Raptive
Nov 2023 - Feb 2025Ad Operations Manager
Archer
Feb 2025 - nowAd Operations Manager
Licenses & Certifications

DoubleClick Campaign Manager Certification
GoogleJun 2019
Languages
- enEnglish
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