Neeraj Hiranandani

Neeraj Hiranandani

Marketing Specialist

Followers of Neeraj Hiranandani2000 followers
location of Neeraj HiranandaniBengaluru, Karnataka, India

Connect with Neeraj Hiranandani to Send Message

Connect

Connect with Neeraj Hiranandani to Send Message

Connect
  • Timeline

  • About me

    Business Strategy | Marketing & Operations | Account Management | Ex - P&G | PGDM/MBA

  • Education

    • Surana College

      2015 - 2018
      Bachelor of Commerce Accounting and Finance
    • Jain (Deemed-to-be University)

      2018 - 2020
      PGDM/MBA Marketing with EXIM
  • Experience

    • Manoj Automobiles

      Aug 2011 - Feb 2013
      Marketing Specialist

      Qualifying buyers by understanding their requirements and matching their interests to various carmodels.Converting potential customers into buyers by matching them with their ideal needs.Understanding the customer's needs & wants and building relationships with them to gain loyalty.Finalizing deals and closing sales by overcoming objections, negotiating prices, and completing sales &purchasing contracts.Marketing and selling imported automotive products by educating the customers about the quality.Marketing the products in a highly competitive environment and establishing the brand and marketshare.Strategizing and implementing different marketing techniques to increase sales in a diversifiedmarket. Show less

    • FUTURE CONSUMER LIMITED

      Dec 2018 - Jan 2019
      Internship

      Key learnings• Acquired in-depth knowledge of the structure of a retail business, encompassing both the front-end sales and the back-end manufacturing operations. • Collaborated with diverse departments and worked towards achieving shared objectives.

    • MiStay - India's Largest Hourly Hotels

      May 2019 - Jul 2019
      Customer Service Representative

      • Significant contribution to improving customer experience to raise occupancy rates at hotels managed by Mistay.• Developed strategic schemes to increase growth in business.

    • Procter & Gamble (Khimji Ramdas LLC)

      Oct 2020 - Mar 2022
      Section Manager

      Managing one of the biggest key accounts operations of modern trade in Oman.Strategic Planning: Trusted Advisor to the leadership team within the organization supporting Business Cases for various optimization efforts and converting strategies into programs.Develop route plan, train, motivate & manage the team.Accelerate Revenue: Closely collaborated with cross-functional teams including customer success, sales, business operations, finance, product, marketing teams, and other stakeholders & increased the overall scale from 18000 OMR to 30000 OMR through sharing of insights and centralization of information.P&L Management: Created strategic marketing plans, product campaigns, and market research studies to manage client accounts by ensuring timely delivery of products, issue resolution, distribution, pricing, and launching new products of P&G, Coty, Kellogg’s & Redbull.Overall debt control.Developing the proposals, negotiating on terms, and closing the deals.Data Analytics: Possessed extensive experience in providing actionable insights addressing key business issues through the integration of internal & external data sources such as refreshing brand health, consumer insights & purchase behavior.Resource Planning: Proficient in forecasting resource requirements, conducting comprehensive gap analyses, ensuring optimal utilization of resources, developing effective scheduling procedures, and monitoring real-time performance metrics to enhance overall efficiency. Show less

    • NoBrokerHood

      May 2022 - Apr 2023
      Manager - Brand Partnership & Alliances

      • Leadership Etiquettes: Propensity to work with Senior leaders within the organization supporting business goals to expand the market with multi-dimensional marketing strategies for B2B market.• As an Operation Analyst streamlined the operations for new product lines, standardized work methodologies, standard operating procedures & time tracking to ensure smooth daily operations for achieving profit targets.• Brand Partnership: Successfully onboarded brands by identifying key touchpoints for optimizing user funnels to implement ATL/BTL activities such as brand awareness, campaigns, and promotion activities to elevate the brand.• Account Management: Drive business development activities by identifying sales opportunities and nurturing leads,• Market Segmentation: A coherent understanding of the targeted audience & create strategies after analyzing customer insights, and user trends to position the product for achieving monopoly in the market.• Financial Insights: Identified key roadblocks in the process by conducting root-cause analysis for business, people, and technology, which helped determine alternative approaches to achieve the lowest Customer Acquisition Cost (CAC).• Reporting: Proficient in generating periodical reports to monitor & assess KPIs like campaign performance, conversion metrics, YoY growth, SLA, ROI, bid performance & project progress reports to support business decisions. Show less

    • Swiggy

      Jul 2023 - Dec 2023
      Strategic Account Manager

      Account Management: Managed a portfolio of 110+ prominent restaurant partners, leveraging data-driven insights and relationship-building to enhance visibility and generate a 20% increase in averagemonthly revenue.Revenue Growth: Collaborated with cross-functional teams, to design and execute promotionalcampaigns, resulting in a 2x growth in partner revenue.Conducted comprehensive quarterly business reviews with partners, leveraging data analytics toidentify areas for improvement and recommending strategies that led to a 15% increase in partnerrevenue.Strategic Thinking: Analyzed market data and competitor insights to identify growth opportunities anddevelop strategic plans.Business Strategies: Pioneered and implemented strategic advertising campaigns on the SwiggyDineout platform, resulting in a 35% increase in restaurant display page views; enhancing userengagement and platform visibility.MoM Targets: Executed a comprehensive plan to meet MoM targets by securing deals with luxurydining establishments, achieving a 25% increase in Ad sales, and onboarding 20 new high-endrestaurants to support company financial goals. Show less

  • Licenses & Certifications

    • Digital Marketing Associate

      Udemy
      Aug 2019
    • Master clickfunnels: sales Funnels

      Udemy
      Aug 2019
    • Mastering Bussiness Communication

      Udemy
      Jul 2019