Manuela Borchardt Tavares Vaz

Manuela Borchardt Tavares Vaz

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location of Manuela Borchardt Tavares VazSão Paulo, Brazil

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  • Timeline

  • About me

    Content Producer | Social Media Manager | Copywriter

  • Education

    • Faculdade Cásper Líbero

      2016 - 2019
      Bacharelado Publicidade e Propaganda

      My final paper about Absorbent Panties and the Impact of Menstruation on Women's Lives was recognized as the work of Greater Relevance in Subjects of Social and Cultural Interest of the Course (from the year I graduated).

    • Stafford House International

      2018 - 2018
      English Course Business English

      In the course of Business English, I had contact with students from all over the world and learned more about the jargon of the field. The experience I had there was essential for my development.

  • Experience

    • Think4

      Jun 2018 - Jun 2020

      At T4 I had my first contact creating content for social networks. I started as an intern and was promoted to Junior. There, he was responsible for organizing the posting schedule, suggest new topics and create subtitles. The biggest names I've come in contact with are: Aeroporto de Brasília, Aeroporto de Natal e Nike.

      • Social Media

        Dec 2019 - Jun 2020
      • Estagiário

        Jun 2018 - Dec 2019
    • Bawi Comunicação

      Jan 2020 - Apr 2023
      Content Producer

      Bawi Comunicação is my"Igency". I created it to be able to serve clients from more varied areas. As with previous agencies, created the schedule of posts and made the arts and subtitles for all. I took care of the social networks of Doutora Verônica, Bambam Pet Shop, Freedom Vistos and Maise Machado.

    • Stone

      Apr 2020 - Jun 2020
      Community Manager

      I was hired for the campaign 'Compre Local', created at the beginning of the pandemic to support and encourage small businesses. Our team was responsible for making daily searches (on Twitter and Instagram) of mentions that were related to this theme and interact with them, calling people to know the initiative - here we contacted potential buyers and local business owners who needed help. In addition, we were part of the Marília Mendonça's live on Youtube, who had the largest audience of that year. Show less

    • Rebeca Nemer Brand

      Mar 2021 - May 2021
      Content Producer

      Rebeca owns a virtual clothing brand that has more than 5000 accesses daily. Here, I was responsible for organizing the posting schedule and the entire content creation process: I chose the best photos from the shootings, decided if I would post them with some copy in the art, wrote the captions and put them on air. Also, I edited videos, both for reels and stories.

    • Able Digital

      Sept 2021 - Mar 2022
      Content Producer

      Here I had contact with several clients, from the most diverse areas - from Cris Porto Jóias, Sula Miranda and even Portieri Psicologia. As in W3Haus, I was responsible for posting schedule on Instagram - but I also did the subtitles and copys for the arts, as well as the briefingst to the crafting area to follow. At Able, I took care of up to 6 accounts at once, counting Instagram and LinkedIn.

    • Livela

      Mar 2022 - May 2022
      Produtora de conteúdo

      A Livela é um app de liveshop, que tem como objetivo fazer uma curadoria de produtos exclusivos e especiais, tornando a experiência de compra mais personalizada.Atuei como produtora de conteúdo freelancer do Instagram deles. Com base no cronograma de lives do mês, eu criava as artes para stories e, de forma estratégica, selecionava os melhores dias para as postagens. Também era resposável por fazer o mesmo com os posts do feed, trazendo conteúdos relacionados aos temas das lives e com informações sobre o aplicativo em si. Show less

    • W3haus

      May 2022 - now
      Community Manager

      My client is OBoticario. It's my responsibility to arrange the grid of the content that will be posted on Instagram and Facebook. I also participate in the creative processes of the campaigns, using the insights of each post that was aired. Besides, I do analyzes more complete for the monthly and weekly reports, I keep an eye on opportunities and I always try to improve our organization process.

  • Licenses & Certifications