Joanna Ho

Joanna Ho

Project Manager

Followers of Joanna Ho388 followers
location of Joanna HoTaipei City, Taipei City, Taiwan

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  • Timeline

  • About me

    Growth Manager丨Product Marketer丨B2C & B2B Go-to-market strategy

  • Education

    • Universitat de Barcelona

      2016 - 2017
      Exchange Student Sociology
    • National Taiwan University

      2012 - 2017
      Bachelor’s Degree Political Science

      Activities and Societies: Vice Director - Chinese Orchestra

  • Experience

    • Garage+, garageplus

      Nov 2017 - Jul 2020
      Project Manager

      A zero-equity incubator to back up innovation-driven startups.-Executed global startup program and prospected for both local and international startups with a B2B approach.- Conducted training events for local and international startups to bring the best practices of business development, fundraising, and legal/accounting management to the startup community.- Evaluated business and investment opportunities for innovative startups in the fields of Healthcare, AI/Big Data, IoT and Smart Devices sectors, ensuring the account growth and quality of services. Show less

    • Lingumi

      Aug 2020 - Nov 2022
      Senior Product Marketing Associate

      A UK Ed-tech company bringing the world's best teaching experience to children through technology.- Conducted a B2C go-to-market strategic plan in the Taiwan market to drive revenue with a growth mindset, including influencer marketing and community marketing.- Defined the value proposition of the product in the APAC market. Prospected potential business partners and KOLs to increase brand awareness.- Analyzed data and offered insights into driving user retention. - Curated delightful community events across key global markets and activated the online user community, driving the MAU growth.- Collaborated with the international commercial expansion team to scale up business in the APAC markets. Show less

    • KDAN

      Dec 2022 - now

      A global SaaS company that empowers professionals to optimize efficiency in the evolving digital workplace.- Developed a B2B approach to the company’s global expansion strategy, collaborating with the product, sales, and design teams.- Developed and oversaw the implementation of growth marketing campaigns, driving the MQLto SQL conversion rate.- Managed external sales partners and performance marketing agency to drive the conversionrate of lead generation.- Organized events to acquire business leads in global trade shows. Show less

      • Product & Partner Marketing Manager

        Sept 2024 - now
      • Growth Manager

        Dec 2022 - Aug 2024
  • Licenses & Certifications