Kam Aripin

Experience

• 

  Kementerian Hukum dan Hak Asasi Manusia Republik Indonesia

  Jul 2018 - Sept 2018

  Graphic Designer

  Direktorat Jenderal Kekayaan Intelektual merupakan adalah sebuah unsur pelaksana Kementerian Hukum dan Hak Asasi Manusia Indonesia yang mempunyai tugas menyelenggarakan perumusan dan pelaksanaan kebijakan di bidang kekayaan intelektual sesuai dengan ketentuan peraturan perundang-undangan.

• 

  State University of Malang

  Oct 2018 - Oct 2019

  Graphic Design

  ◉ Work with public relation of State Malang University to manage and design Instagram of Pangguyuban Duta Kampus Malang.◉ Design Executions, Including Social Media (Instagram), Events, Branding, and Media Support (Banner, Poster and Flyer)◉ Responsible for Event Activities

• 

  Jaya Kreasi Indonesia

  Dec 2019 - Oct 2022

  Social Media Specialist & Graphic Designer

  ◉ Work with many other division such as Sales Marketing Team and Group Retail Branch Team to support their project◉ Create and Execute Design for Content, Including Social Media, Events, Branding, and Media Support (Banner, Poster and Flyer)Manage Social Media Ads Focus on Facebook Ads for 4 Brand of PT Jaya Kreasi Indonesia◉ Responsible for KOL Activities Including Listing, Negotiating, Coordinating, and Manage to Have a Great Relationship with KOLAchievements:◉ Successfully increase instagram of JKI brands followers up to 1000% in the first 6 mo's (LLumar Instagram account from 500 Followers to 5700+) now almost 9000 followers.◉ Created reels content in LLumar Instagram Account and reach almost 600K viewers on a single reels content with less than 24 hour organically. Show less

• 

  Self Employed

  Oct 2021 - now

  Content Creator

  I work as a social media specialist 9-5 by weekdays and 24/2 as a content creator by the weekend.◉ Created more than 40+ Reels Video on social media with more than 70K likes on Instagram and 300K likes on Tiktok◉ Gain over 16K followers on Instagram for the first 6mo's and 8K followers on Tiktok organically

• 

  PT Martabakku

  Sept 2022 - Aug 2023

  Sosial Media Specialist and Graphic Designer

  ◉ Build and deliver marketing campaigns across social media◉ Responsible to improve offline traffic sales using Facebook Ads Channel◉ Manage end to end social media strategies and execution (Planning, designing and reporting)◉ Successfully increase sales for Martabakku Online Platform Order (Gofood) and rewarded as TOP 7 RESTO JUARA LOKAL JAKARTA◉ Successfully create a collaboration product with GoodDay

• 

  RevoU

  Oct 2022 - Jul 2023

  Instructor

  I work as a seasonal instructor for Social Media Ads Module (Focusing on Facebook Ads) in Full Stack Digital Marketing Program and rewarded as most favorite instructor of the batch.

• 

  PT SMKA ( MemoryLife )

  Aug 2023 - now

  • Increased Shopee Ads ROAS by 72.5%, delivering a 93% YoY revenue uplift from paid channels in the first 2025 semester• Scaled monthly units sold from ads by 140% YoY, driving sustainable marketplace penetration• Implemented AI-driven creative systems, reducing annual content production cost by 80%• Led a cross-functional team (content creators, livestreamers, e-commerce admins, designers) to execute data-oriented campaigns• Directed the end-to-end paid ads ecosystem: Meta Ads, TikTok Ads, Shopee Ads, and Commerce Ads• Built and managed the KOL engine—listing, negotiation, performance tracking, and relationship governance• Established MemoryLife’s community ecosystem, building a 500+ member WhatsApp channel to boost retention and referral• Delivered monthly business reviews, performance dashboards, and strategic recommendations for future growth cycles Show less

  • Digital Marketing Manager

    Feb 2024 - now

  • Sr. Social Media Specialist

    Aug 2023 - Feb 2024