Hilda L.

Hilda L.

Senior Communications and Public Relations Manager - French-speaking Switzerland.

Followers of Hilda L.5000 followers
location of Hilda L.Geneva, Geneva, Switzerland

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  • Timeline

  • About me

    Publishing manager / Director of Communication and PR

  • Education

    • Société Romande de Relations Publiques (SRRP)

      2007 - 2008
      Brevet Fédéral de Spécialiste en Relations Publiques Relations publiques
    • SPRI : Institut Suisse des Relations Publiques

      2007 - 2008
      Certificat fédéral de spécialiste en Relations Publiques Public Relations/Image Management

      Spécialiste en communication et relations publiques

    • Université de Genève

      2011 - 2012
      DAS - Théorie et techniques de la communication écrite Diplôme

      Mémoire, 2012 : La place de la presse magazine dans une communication cross-média.

    • Quantic School of Business and Technology

      2018 - 2019
      Executive MBA
    • Université Jean Monnet Saint-Etienne

      2008 - 2011
      Licence Information et Communication mention Très Bien Communication & Relations Publiques 2011

      Licence Information communication, mémoire de fin d'étude intitulé : "Inefficacité du groupe de travail dans le cadre de l’audit de communication MAZDA"

    • Université de Genève

      2010 - 2011
      Certificat de formation continue (CAS) en Techniques de la communication écrite Communication and Media Studies
    • Cadschool

      2012 - 2013
      Certificat en Communication Web - PAO (Photoshop, Illustrator et InDesign) webcommunication, webmarketing et réseaux sociaux
    • International School of Geneva

      1985 - 1993
      Maturité fédérale type C
    • HEG - Genève

      2020 - 2021
      CAS Digital transformation for Business

      The CAS Digital transformation for Business is designed for executives, professionals and managers called to lead, support or initiate the integration of digital culture, assets, mindset, and tools, at both strategic and operational levels.

  • Experience

    • Bexio AG

      Feb 2023 - now
      Senior Communications and Public Relations Manager - French-speaking Switzerland.

      Responsibilities:Develop and implement communication strategies to promote products and services and strengthen brand awareness, focusing on French-speaking Switzerland.Create relevant and engaging content for various LinkedIn communication channels, as well as print and digital communication materials.Coordinate events and communication campaigns to promote the brand and engage customers in French-speaking Switzerland.Manage relationships with key media outlets and influencers in French-speaking Switzerland, and create opportunities for positive media coverage.Monitor the effectiveness of communication campaigns and adjust strategies accordingly.Skills:Excellent written and verbal communication skills in French, very good English proficiency at C1 level and good German proficiency at B2 level.Experience in project management and team work.In-depth knowledge of public relations and communication strategies, with a specialization in LinkedIn and press relations.Experience in creating content for various communication channels.Ability to work effectively under pressure and manage crisis situations. Show less

  • Licenses & Certifications

  • Volunteer Experience

    • Responsable des relations publiques

      Issued by A-muse on Jan 2010
      A-museAssociated with Hilda L.