
Hilda L.
Senior Communications and Public Relations Manager - French-speaking Switzerland.

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About me
Publishing manager / Director of Communication and PR
Education

Société Romande de Relations Publiques (SRRP)
2007 - 2008Brevet Fédéral de Spécialiste en Relations Publiques Relations publiques
SPRI : Institut Suisse des Relations Publiques
2007 - 2008Certificat fédéral de spécialiste en Relations Publiques Public Relations/Image ManagementSpécialiste en communication et relations publiques

Université de Genève
2011 - 2012DAS - Théorie et techniques de la communication écrite DiplômeMémoire, 2012 : La place de la presse magazine dans une communication cross-média.

Quantic School of Business and Technology
2018 - 2019Executive MBA
Université Jean Monnet Saint-Etienne
2008 - 2011Licence Information et Communication mention Très Bien Communication & Relations Publiques 2011Licence Information communication, mémoire de fin d'étude intitulé : "Inefficacité du groupe de travail dans le cadre de l’audit de communication MAZDA"

Université de Genève
2010 - 2011Certificat de formation continue (CAS) en Techniques de la communication écrite Communication and Media Studies
Cadschool
2012 - 2013Certificat en Communication Web - PAO (Photoshop, Illustrator et InDesign) webcommunication, webmarketing et réseaux sociaux
International School of Geneva
1985 - 1993Maturité fédérale type C
HEG - Genève
2020 - 2021CAS Digital transformation for BusinessThe CAS Digital transformation for Business is designed for executives, professionals and managers called to lead, support or initiate the integration of digital culture, assets, mindset, and tools, at both strategic and operational levels.
Experience

Bexio AG
Feb 2023 - nowSenior Communications and Public Relations Manager - French-speaking Switzerland.Responsibilities:Develop and implement communication strategies to promote products and services and strengthen brand awareness, focusing on French-speaking Switzerland.Create relevant and engaging content for various LinkedIn communication channels, as well as print and digital communication materials.Coordinate events and communication campaigns to promote the brand and engage customers in French-speaking Switzerland.Manage relationships with key media outlets and influencers in French-speaking Switzerland, and create opportunities for positive media coverage.Monitor the effectiveness of communication campaigns and adjust strategies accordingly.Skills:Excellent written and verbal communication skills in French, very good English proficiency at C1 level and good German proficiency at B2 level.Experience in project management and team work.In-depth knowledge of public relations and communication strategies, with a specialization in LinkedIn and press relations.Experience in creating content for various communication channels.Ability to work effectively under pressure and manage crisis situations. Show less
Licenses & Certifications
- View certificate

Designing and Building AI Products and Services
EmeritusOct 2025 - View certificate

Hootsuite Platform Certification
HootsuiteJul 2022 - View certificate

Innosuisse Business Creation ICT
VenturelabMar 2021 - View certificate

Designing and Building AI Products and Services
EmeritusNov 2025 - View certificate

Designing and Building AI Products and Services
EmeritusOct 2025 - View certificate

Social Marketing Certification
HootsuiteJul 2022
Volunteer Experience
Responsable des relations publiques
Issued by A-muse on Jan 2010
Associated with Hilda L.
Languages
- anAnglais
- alAllemand
- frFrançais
- faFarsi
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