Matheus Duarte

Matheus Duarte

Student Brand Manager - Marketing

Followers of Matheus Duarte1000 followers
location of Matheus DuarteBrazil

Connect with Matheus Duarte to Send Message

Connect

Connect with Matheus Duarte to Send Message

Connect
  • Timeline

  • About me

    Data Consultant | 4x MS Certified | Data Engineer | Data Architect | Azure | Fabric Analytics Engineer | Business Intelligence | Power BI Specialist | SQL | Phyton | DP 600 | PL300 | DP900 | AZ900

  • Education

    • Colégio Marista Nossa Senhora de Nazaré

      2007 - 2017
    • Centro Cultural Brasil Estados Unidos - CCBEU

      2013 - 2015
      Idioma Teaching English as a Second or Foreign Language/ESL Language Instructor

      Conclusão do curso de idioma e cursos de conversação e gramática na instituição.

    • LAL Language Centres

      2014 - 2014
      English as a foreign language Teaching English as a Second or Foreign Language/ESL Language Instructor B

      Activities and Societies: 1- listening 2 - grammar -3 final project presented for all in the classroom. My first abroad experience to study English in Paington. 3 weeks learning about British English and how can it be useful in my life.

    • Universidade Federal do Pará

      2018 - 2022
      Bacharelado em Administração Business Administration and Management, General
    • XP Educação

      2024 - 2025
      Master of Business Administration - MBA Data Architecture and Data Engineering with Artificial Intelligence

      Activities and Societies: -Fundamentals of Data Engineering -Big Data and Data Lake Solutions -Continuous Data Streams -Fundamentals of Data Architecture -Data Modeling -Scalable Data Architectures -Data Protection and Privacy Architecture -Generative AI Applied to Data Engineering -Artificial Intelligence as a Service and Data Observability

  • Experience

    • Red Bull

      Apr 2018 - Oct 2019
      Student Brand Manager - Marketing

      •Core-Developed Red Bull consumption and brand awareness in the area through integrated actions in students' daily lives.Marketing:-Identified trends.-Organized events related to culture, sports, and important celebratory dates in the academic calendar.-Generated experimentation in key consumption occasions.Sales:-Monitored and supported the product sales project within the campus and surrounding university areas.-Conducted market analysis and goal breakdown according to each segment's reality.-Set goals and strategies to ensure an increase in brand and product presence.-Conducted direct negotiations and provided support to Red Bull clients, managing a portfolio of 25 PDVs within the university scope.•EventsMarketing Events:-Red Bull Bc One (Belém) 2018-Red Bull Neymar Jr's 5 (Qualifier Belém) 2019-Red Bull Amaphiko (Belém) 2019-Red Bull Basement (Belém) 2019-Red Bull Music Breaktime Sessions (Belém) 2018/2019Third-party Events:-Se Rasgum 2018-Sonido 2019-Inter Atléticas 2019-Intermed (São Luís) 2019 Show less

    • Ambev

      Sept 2020 - Apr 2022

      Responsible for the results assessment area, supporting the Commercial Manager and 5 Reseller Managers.16 resellers in Pará, Maranhão, and Amapá.I I was able to contribute with- Building reports to monitor the company's focus areas.-Tracking KPIs by consolidating the results from all resellers and developing improvement plans in the regions based on the reality of each operation.- Analysis of market share, sell-in vs. sell-out, Service Level and structuring incentive campaigns Show less • Commercial Support at CDD Belém: Business Intelligence:-Monitored indicators for periodic evaluation of results.-Analyzed market share of our products.-Calculated strategic indicators for company performance.-Developed proposals/strategies based on KPI monitoring.-Managed registration, control, and analysis of promotional price management.-Implemented sales team objectives, goals, and monthly compensation plans.-Created and developed management spreadsheets based on Sales Process Optimization standards.-Designed mechanics and results to improve customer service levels.-Focused on ensuring distribution and trade pillars of the sales process. Show less

      • Business Intelligence Leader

        Aug 2021 - Apr 2022
      • Apuração de Resultados - Business Intelligence

        Sept 2020 - Aug 2021
    • Monster Energy

      Apr 2022 - now

      I work as an IT business partner, serving as the contact for Global IT in the LATAM region. I am responsible for everything related to data in the Microsoft stack, managing Power BI, Fabric, Azure, and Power Platform in generalSome highlights I can share include:-I perform data migration and automate the process of receiving, processing, and storing data from all countries.-Responsible for Power BI reports at the executive level.-Responsible for training and designing strategies to develop a data-driven culture with the strategy and business development team Show less The 1st Strategy and Information Analyst for business development at Monster Brazil, focusing on the second largest Coca-Cola bottler in Brazil, Solar.Some highlights that i can share:I created solutions to improve our KPIs through:-Creation of Power BI reports for monitoring goals and results-Analysis and development of strategic action plans for the commercial area and market intelligence-Supporting the team in decision-making with a data-driven culture-Market routes throughout the Brazil's Northeast to understand the routine of the commercial team and provide field support with information from the area. Show less

      • Business Intelligence System Analyst | Global

        Apr 2023 - now
      • Business Development Analyst | Regional

        Apr 2022 - Apr 2023
  • Licenses & Certifications