Elle Cole

Experience

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  Self-employed

  May 2010 - now

  Founder

  Creates social media content, graphics, emails and blog content using Canva, Adobe Spark, Rush, and PhotoshopDevelops and manages an editorial calendar for social media platforms, blog and email) Assists in optimizing SEO, drafting, proofreading and editing documents for Wordpress website Collaborates with clients, PR agencies, and marketing agencies to encourage new partnershipsSells online learning training classes for nonprofits to use to teach their membersMonitors metrics and analyzes email, website and social media programs to develop and adjust strategies for optimal performance using Google Analytics, Sked Social, Facebook Creator Studio, and other programsManaged content for Instagram, Twitter, Youtube, Facebook, and Podcast PlatformsProduced and marketed the Cleverly Changing Podcast Show less

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  Personal Branding Blog

  May 2010 - now

  Freelance Writer

  Formulates texts in accordance with editorial and formatting guidelines.Communicates with the client to explicate assignment-related expectations, as required.Ensures that texts are properly researched.Maintains originality in your work and optimizes SEO and keywords.Proofreads your assignments to detect and correct errors.

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  Self Employed

  Sept 2016 - now

  Independent Contractor

  Develops, implements and manages social media campaigns and social activations across owned and earned social channels, and relevant paid media opportunitiesManage daily social networking across global accounts including LinkedIn, Facebook, Twitter, YouTube and other similar community sitesMaintains social media editorial calendar integrated across brand/content to ensure consistency with marketing goals and to tap into connections across marketing effortsUtilizes measurement tools (i.e. Sked Social, Google Analytics, etc.) to assess the effectiveness, reach, and impact of social media programsCoordinates and create content for new launch campaigns, events, and business initiative promotions Monitors customer service and reputation management issues on the social web using social listening tools Show less