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Stacy Wallace

Stacy Wallace

Lifestyles

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location of Stacy WallaceGreater Cleveland

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  • Timeline

  • About me

    Customer Success Manager | SEO | Client Advisor

  • Education

    • Kent State University

      -
      B.S. Advertising Summa Cum Laude

      Activities and Societies: Handsome Duckling-Advertising Club, Delta Gamma, AAF, Kappa Tau Alpha Besides enrolled as a full-time student, I stayed active in extracurricular activities like ad club and other on-campus events. As a member of Kent State's Delta Gamma chapter, I served as the Director of Public Relations and mainly focused on developing all marketing materials including designing posters, fliers and creating all social networking groups for philanthropy-related events. In addition, I participated in co-ed intramural leagues such as football and softball at Kent… Show more Besides enrolled as a full-time student, I stayed active in extracurricular activities like ad club and other on-campus events. As a member of Kent State's Delta Gamma chapter, I served as the Director of Public Relations and mainly focused on developing all marketing materials including designing posters, fliers and creating all social networking groups for philanthropy-related events. In addition, I participated in co-ed intramural leagues such as football and softball at Kent State.RELEVANT COURSEWORKAdvertising Strategies, Public Relations Strategies, Advertising and Promotion Management, Consumer Behavior, Advertising Copywriting, Qualitative Research, Media Planning, Personal Selling and Sales Management, Advertising Account Management, Law of Advertising and Public Relations, Campaigns, Ethics and Issues Show less

  • Experience

    • Akron General Health and Wellness Center

      Oct 2007 - Feb 2012
      Lifestyles

    • The Tannery Communications

      Sept 2009 - Dec 2011

      • Worked to understand the client’s objectives, challenges and expectations• Collaborated efficiently by leveraging my enthusiasm and leadership traits to inspire others and create a positive teamwork environment that yielded high creativity and productivity to create solutions for clients• Initiated effective communication between client and agency via in person, phone or video conference As the Traffic Manager, I kept the work we did flowing smoothly through the agency and out the door. I kept us on time. I kept us organized and efficient. And I helped prevent us from screwing up and angering clients.My primary role was to help build timelines for all Tannery projects, keep track of every project timeline and make sure my agency was hitting the milestones we were accountable for in those timelines.

      • Account Manager

        Sept 2009 - Dec 2011

      • Traffic Manager

        Sept 2009 - Aug 2011

    • Doner

      Apr 2011 - Aug 2011
      Associate Project Manager Intern

      • Acquired an understanding of project management processes and their value in agency functionality• Collaborated with team members on the internal execution of detailed projects throughout the Creative, Media, Accounting, Desktop Publishing and Production departments• Accounts worked: Sherwin Williams, Owens Corning, ADT, and The Komen Foundation

    • JWT Action

      Feb 2012 - Apr 2013

      • Managed and executed annual media plans of $3M+ for US John Deere dealers• Collaborated with John Deere dealers and JWTA’s media team to develop local marketing plans• Responsible for maintaining positive dealer relationships, analyzing media effectiveness and meeting John Deere dealer and corporate deadlines• Understood and communicated the John Deere co-op program guidelines• Lead JWTA’s involvement with third party vendors (PointRoll and BitWise) that managed the digital elements for John Deere’s national media based packages• Managed content for a John Deere branded web site that housed dealer locations and current national offers and product lines for customers Show less • Coordinated activities and supported the work of three Account Executives for over 100+ John Deere dealers in the US and Canada on a daily basis• Managed advertising deadlines with a precise attention to detail • Created, revised and assisted in the execution of promotional programs via print, radio, television, and Internet marketing to continue to build the John Deere brand• Balanced workload between the Account Service and Media departments • Fostered and maintained strong internal relationships with all departments - Creative, Production, Accounting, and Media - to ensure top-quality productivity • Thrived to learn and engage in other projects in the office Show less

      • Assistant Account Executive

        Nov 2012 - Apr 2013

      • Account & Media Coordinator

        Feb 2012 - Dec 2012

    • Rosetta

      Apr 2013 - Jun 2014
      Associate Solution Manager

    • Point To Point, Inc.

      Jun 2014 - Jul 2016

      • Account Manager

        Jul 2015 - Jul 2016

      • Project Manager

        Jun 2014 - Jul 2015

    • Fathom

      Aug 2016 - Feb 2021

      • Account Director

        Apr 2019 - Feb 2021

      • Senior Account Manager

        Jul 2018 - Mar 2019

      • Account Manager

        Aug 2016 - Jun 2018

    • BrightEdge

      Feb 2021 - now

      • Senior Manager, Global Customer Success

        Feb 2021 - now

      • Manager, Global Customer Success

        Feb 2021 - Apr 2023

  • Licenses & Certifications