
Eric H.
Professional Musician

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About me
| Marketing Professional : Social Media Marketing • Communication • Digital
Education

Cornell University
2020 - 2021Digital Marketing Marketing 4.0 GPAActivities and Societies: Developed and implemented a comprehensive marketing plan that establishes priorities and resourcing plans for the use of paid and owned media appropriate to my organization Thoroughly assess customer needs and determine marketing objectives based on those needs Analyze opportunities and strategies associated with paid advertising on websites and digital platforms owned by other companies Learned how to properly utilize digital marketing to promote products and services while building customer relationships through “paid media” and “owned media” initiatives.

William Paterson University of New Jersey
2002 - 2005Double Major Communications/Piano and Vocal PerformanceActivities and Societies: Capstone Advisement Committee, Vocal Conservatory, Musicianship Workshop, Jazz Ensemble, Phi Theta Kappa I double majored in school, studying Mass Communications and Piano and Vocal Performance. A collaboration of passion, business and personal skills, and creativity and performance at the most artistic level. I used my resources, guidance, and diverse environment to motivate me to learn how to build and maintain a career in both a business environment as well as in a classical, rock and jazz musical professional career.

William Paterson University of New Jersey
2004 - 2006Bachelor of Science (BS) Music Performance, Mass CommunicationActivities and Societies: Phi Sigma Kappa Mass Communication Music-Piano and Vocal Performance
Experience

Eric Hayes Music
Feb 1995 - nowProfessional MusicianBORN TO PERFORMBorn in Rhode Island, hailing from New Jersey, Hayes is so much more than your all-American musician. His music possesses a stirring, earthy sound that leaves his fans aching for more. His voice is robust. His talent is pure. His passion is unmatched. The 35 year old Far Hills native and William Paterson University graduate has been the recipient of several positive reviews by prestigious critics and has been featured in the Star Ledger, New York Village Voice Magazine, New York Post, The Bernardsville News, the ASPCA and a host of online blogs and pop culture media sites. Hayes' credits include collaborating and performing with several big name artists such as Gavin Degraw, Bill Withers, Martin Sexton, Reggae legend Ziggy Marley and soul artist Joss Stone. 2017 has been and continues to be an incredible year for Hayes. He appeared as a guest vocalist for Moe Holmes at the Nokia Theater in Manhattan for a sold out show. Hayes is well known for his musical charity work and has headlined exclusive events held by some of the world’s most elite circles of hosts including the opening dinner ceremony for the United States Olympic Wrestling Team. He is inspired by both male and female artists including Martin Sexton, Otis Redding, Sam Cooke, Miles Davis, Jimi Hendrix, Susan Tedeschi, Greg Allman and Radio Head. Recently Hayes performed at an annual ASPCA fund raising charity event, attracting more than 4,000 people, during which he reportedly helped raise more than $35,000. Hayes's single "Let It Go" was used most recently in Mathew Talbot's 2017 film SAFE, appearing on Netflix. Hayes also received a standing ovation for his TED Talk in 2017 -Talent Purpose and Life Redefined, where he discussed his battle with chronic pain, reinvention and undying passion for music after a severe spinal injury. Show less

TED Conferences
Mar 2017 - Apr 2017TED SpeakerMorristown's Eric Hayes delivered the afternoon’s most emotional moment, earning a standing ovation for his rendition of Leonard Cohen’s Hallelujah.A few years ago, Hayes seemed on the road to stardom, performing with the likes of the Allman Brothers Band, Martin Sexton and Ziggy Marley. A broken neck shattered his dream.Suddenly, he recounted, “my goal was no longer to be a rock star. It was to be a happy, healthy human being, free from pain.” Struggling to regain his health, Hayes, now 34, discovered balance and joy by carving multiple niches for himself: Musician, music instructor and businessman. Show less

Wales Darby Inc.
Aug 2017 - Nov 2023We represent only high-quality and technologically advanced manufacturers that offer reliable solutions to the HVAC and plumbing industries. Through applications engineering and systems design we are able to complement our product lines with one another. This allows us to provide a complete mechanical system to our customers, in both the residential and commercial markets.As Director of Marketing at Wales Darby, I am responsible for the overall marketing operations of the business. The job requires not only having skill in the creative aspect of advertising, but also having the budgetary knowledge needed to plan appropriately. I am constantly working to be a better and more effective manager in terms of both budget, and the creative process.In the creative aspect of the job, I am responsible for overseeing the operations and planning of the marketing campaigns. In some cases, this will simply involve managing existing campaigns. In other cases, entirely new campaigns will need to be planned. Depending on the organization, and the extensiveness of the marketing effort, this may involve advertising in many different types of media including radio, television, Internet, printed publications and others.In order to be truly effective and brand the image correctly, I will often make sure the message is consistent.Check out http://www.walesdarby.com for more details about us! Show less Partner & Shareholder | Director of Marketing | Contractor Services (2017 to 2021)✔ Increased online training by 100% changed 45-year-old business model, partnered with EOC, and directed organization to adapt and implement digital, virtual tools requiring companywide effort.✔ Invested $2.5M became industry pioneer, constructed 2 award-winning, nationally recognized state-of-the-art onsite classroom and learning centers.✔ Pioneered contractor services team to train and certify 1000’s residential and commercial HVAC contractors, pavedthe way for customers to maintain and operate products purchased.Outside Sales Manager (2011 to 2017)Inside Sales Associate (2009 to 2011)Warehouse & Inventory Specialist (2007 to 2009) Show less
Director of Creative Marketing
Jan 2008 - Nov 2023Partner & Shareholder | Director of Marketing | Contractor Services (2017 to 2021)
Aug 2017 - May 2021

Eric Hayes LLC
May 2021 - nowSenior Marketing Communications ConsultantMarketing/Sales Business Development
Licenses & Certifications

Adobe Photoshop

Digital Marketing
Cornell UniversityOct 2020
Taco Leadership Development Program
Taco Comfort SolutionsNov 2018
TracPipe Certification
OmegaFlex
Honors & Awards
- Awarded to Eric H.Phi Theta Kappa William Paterson University Mar 2006 The purpose of Phi Theta Kappa is to recognize and encourage scholarship among 4 year college students. To achieve this purpose, Phi Theta Kappa shall provide opportunity for the development of leadership and service, for an intellectual climate for exchange of ideas and ideals, for lively fellowship for scholars, and for stimulation of interest in continuing academic excellence.
Volunteer Experience
Executive Board Member
Issued by Hometown Heroes on Jan 2012
Associated with Eric H.4th Degree Knight
Issued by Knights of Columbus Council 359 on Mar 2019
Associated with Eric H.
Languages
- enEnglish
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