Ali Ansari

Experience

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  Freelance editor/writer

  Jan 2017 - Dec 2019

  Freelance Writer

  - Successfully written attractive and high quality content for myriad range of genre including Tech, Business, Education, Movies, Books, Health, Fashion and Agriculture.- Devised creative content strategy for numerous blogs in accordance to the short & long term perspective of the blog.- Created highly engaging and captivating content on movies and web series. Wrote insightful reviews on newly released movies while assessing the picturization on all aspects.- Prepared detailed content on the agricultural department of the country. Thoroughly examined the nature of seasoned crop and devised original and easy-to-understand content. - Wrote content extensively on the technological advancement taking place across the world. Created massive content under the Tech umbrella and categorized it appropriately.- Gathered resources and information on the healthcare niche and prepared content on it. - Ghostwrote articles for different clients, blogs and agencies incorporating relevant SEO terms and interlinking. Show less

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  LushNation

  Dec 2019 - Dec 2020

  Co-Founder

  - Co-founded a community intended to bring artists, poets, facilitators and holistic health solution providers under a common umbrella.- Charted out several blueprints to extend the community and implemented them successfully.- Successfully organized events in several cities of the country and built a relevant set of audience. - Established cultivating relationships with regional & national singers, comics, painters, doodlers, authors, poets, and other artists.- Created budget for campaigning, promotion and advertising while maintaining high ROI and efficient investment.- Introduced new methods, practices and systems to reduce turnaround time. - Conducted target market research to discover people's needs and analyze trends.- Recruited, interviewed and hired new staff members to carry the responsibilities of onboarding new people, finding hosts, contacting leads and running events. Show less

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  Self-employed

  Jan 2020 - Feb 2021

  Freelance Blogger

  - Undertook extensive research on the content trends, found scalable niche and built blogs on them from scratch.- Implemented contemporary on-page and off-page SEO strategies to elevate the ranking of the blog in the search engines.- Analyzed latest trends, preferences of Google algorithms and aligned the content in accordance to that.- Maintained consistent functioning of the blogs to get the AdSense approved on them.- Monitored the overall functioning of blogs including SEO, Topics to be covered, sub-niches, regularity in accordance to the contemporary equations to achieve the best possible ROI.- Conducted extensive internet research to provide facts and statistics for articles and blogs. Show less

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  MAP Communications

  Mar 2021 - Apr 2023

  Digital Marketing Executive

  - Functioning as the critical point of contact in taking brief from clients for conceptualization & strategizing of the brands across the digital channels.- Taking inputs from client on the brand vision at large, comprehending the nature of brand requirements, competition, and creating a plan to cash out the opportunities. - Preparing precisely defined & quantifiable KPIs, taking into account the contemporary trends & changes on digital platforms, to decide the further course of action for the growth.- Monitoring the creation of Hip-Hop musical tracks in their entirety to produce a final project. The scope of the work includes conceptualizing a theme, approving lyrics for it, deciding on costumes, set, models, accessories, overall direction & production.- Supervising the editing of full-length final product with consideration of following factors - Audio consistency, Chroma cut, movements of artists, jump cut, proper transitions, production effects, synchronization, graphics consistency, copyrighted use of information.- Taking care of the entire writing fold of the brands. Devising tag lines, motto, sloganeering, brand & vertical naming from a point of inception that aligns with the essential spirit of the brand. - Co-ordinating with designers working on Photoshop, Illustrator, and After Effects on the development of a wide range of designs and delivering them timely. - Taking care of the brands' entire social media strategists from meticulously crafting content to its successful implementation across the channels.- Managing various ongoing processes by coordinating thoroughly with multiple parties involved right from client representatives, key agency partners, production team, to developers, designers, artists, and influencers.- Undertaking the R&D work for the new pitches. Analyzing the competition, their reach, market captured, strategies, performance, and key metrics and bringing a well-assessed strategy for the brand to work on. Show less

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  Modifyed Digital

  Aug 2024 - now

  Account Manager

  As an Account Manager at Modifyed Digital, I oversee social media management and performance marketing strategies, ensuring impactful online campaigns. My role involves collaborating closely with clients to understand their goals, driving results through targeted campaigns, and optimizing performance across digital channels.