Lynae De Leon

Experience

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  Los Angeles Clippers

  Jul 2005 - Jul 2009

  Clippers Spirit Dancer

  • Perform at all home basketball games• Represent the Los Angeles Clippers organization through community service and various appearances

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  Fletcher Jones Motorcars

  Aug 2007 - Nov 2010

  Data Quality Representative

  • Maintained and cleansed the database and Client Loyalty needs of Dealer• Developed a thorough understanding of the Business Development Center• Completed mail merges for marketing needs• Maintained accurate files on all guest paperwork• Maintained daily, weekly and monthly duties and worked closely with Fixed Operations Marketing• Maintained necessary reporting for BDC

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  Fletcher Jones Management West

  Nov 2010 - Dec 2024

  Supporting the Fletcher Jones family of dealerships Marketing Initiatives from the corporate level. Overseeing the Client Loyalty of our dealers on both Sales and Fixed Operations. Making recommendations and highlighting areas of opportunity for each marketing platform while collaborating with the Marketing Department, Vendors, Directors, and Store-Level Executives to achieve and successfully execute our action plans.Working closely with the Marketing Team, my goal is to ensure we have a consistent message and ever-evolving strategy for our Email/Direct Mail Client Journey, Social Media, Google AdWords, and Website which also aligns with our Ad Agency of traditional marketing for TV, Radio and Newspaper. Show less • Supporting the Dealer's general business operations in marketing initiative support from the corporate level• Organizing and conducting weekly and monthly meetings with the Fixed Operations Group• Making recommendations and highlighting areas of concern and or opportunity for each marketing platform for Dealers• Collaborating with corporate and store-level executives for support in achieving their goals and setting priorities• Creating, analyzing and maintaining a variety of reports• Maintaining vendor relations and proactively approaching new vendors for new media and marketing ideas• Researching marketing best practices for email, mailers, and online reputation• Oversee the life cycle journey for Dealer group (email, direct mail, etc)• Maintain consistency with all marketing (social media, website, email/direct mail, online reputation, etc.) Show less • Actively drove traffic through Marketing Initiatives to meet the Client Loyalty needs of Dealer Group• Ensured all marketing was adhered to per the Manufacture Compliance and Advertising regulations (Mercedes-Benz, Audi, Honda, Volkswagen, Toyota, Land Rover, Porsche, Jaguar)• Ensure the marketing life cycle journey was completed on time for all emails, mailers• Compiling, maintaining and communicating reports based on information provided for Dealer Group• Administer and highlight areas of concern and or opportunity for each marketing platform• Administer a consistent message on email/mail and online marketing• Review trend reports on each media forum to suggest the next plan of action and future forecast• Maintaining and administering the online reputation and relationship management for Dealer Group• Maintaining and administering the online social media initiatives for Dealer group Show less

  • Marketing Manager

    Jan 2018 - Dec 2024

  • Corporate Marketing Strategist

    Apr 2012 - Jan 2018

  • Marketing Specialist

    Nov 2010 - Apr 2012
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  Anaheim Bolts

  Jul 2011 - Feb 2013

  Dance Team Director

  • Recruitment and development of dance team members• Conduct, organize, administrate and promote all dance team auditions and events• Act as liaison between the dance team and front office • Direct photo shoot and swimsuit calendar• Oversee all choreography, routines, music selection, costuming and themes for the dance team• Schedule, organize and conduct all practices and rehearsals • Coordinate and schedule dance team performances at all games • Schedule and organize all appearances by dance team • Ensure that all dance team performances are of professional caliber• Develop and sustain a strong relationship with partners• Research, create, present, and negotiate contracts and sponsorship opportunities Show less

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  Ontario Fury

  May 2013 - Oct 2017

  Dance Team Director

  • Recruitment and development of dance team members• Conduct, organize, administrate and promote all dance team auditions and events• Act as liaison between the dance team and front office • Direct photo shoot and swimsuit calendar• Oversee all choreography, routines, music selection, costuming and themes for the dance team• Schedule, organize and conduct all practices and rehearsals • Coordinate and schedule dance team performances at all games • Schedule and organize all appearances by dance team • Ensure that all dance team performances are of professional caliber• Develop and sustain a strong relationship with partners• Research, create, present, and negotiate contracts and sponsorship opportunities Show less

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  Murgado Automotive Group

  Jan 2025 - now

  Marketing Director