Michelle Stone

Michelle Stone

Cadet

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  • Timeline

  • About me

    Strategic storyteller. Specialising in content production, documentary, media and engagement. Living and working on Gadigal country.

  • Education

    • University of New England (AU)

      2019 - 2023
      Bachelor Psychological Science (criminology) Medicine and Health Sciences
  • Experience

    • News Corp Australia

      Jan 1983 - Jan 1987
      Cadet
    • Nine Network Australia

      Jan 1988 - Jan 1990
      Gold Coast Bureau Chief
    • Special Broadcasting Service (SBS) Australia

      Jan 1991 - Jan 1992
      World Sports feature reporter
    • Nine

      Jan 1992 - Jan 1993
      Reporter
    • Network Ten

      Jan 1993 - Jan 2002

      Foreign correspondent based in Los Angeles. Reported on hundreds of stories including September 11 attacks (from NYC), entertainment (Academy Awards, Grammys, Emmys, Baftas), sport (all major events), OJ Simpson civil trial, major disasters and major crime stories. Led a small team based out of Pacific Television Network, travelling extensively throughout North America over a five year period. Nominated for a Logie for Best News Reporting for my coverage of September 11.

      • US Bureau Chief

        Jan 1996 - Jan 2002
      • Senior Reporter

        Jan 1993 - Jan 1996
    • Kopasetik Films

      Jan 2000 - Jan 2011
      Writer/Director

      Producer of multiple documentaries, shorts and pilots including Baby Kristen, Kristen's Hero, Ocean Rescue and Plastic Soup.

    • NSW Government

      Jan 2003 - Jan 2006
      Senior Media Advisor

      Provided media advice to 4 senior NSW Government Ministers whom were responsible for the following portolios: Deputy Premier, Transport, Police, Energy, Justice, Juvenile Justice, Lands, Rural Affairs, Regional Development and Arts.

    • NSW Police Force

      Jan 2003 - Jan 2003
      Senior Supervisor Media Unit

      Co-managed the NSW Police Media unit team of 20, trained senior NSW Police and led the media response on a daily basis, including major incidents.

    • Seven Network Australia

      Jan 2007 - Jan 2008
      News correspondent - Europe

      Covered stories for the Seven Network in the UK, Denmark and France.

    • NSW Government

      Jan 2010 - Jan 2011
      Senior Media Advisor

      Providing media advice to Minister for Roads David Borger in the lead up to the 2011 election.

    • RailCorp

      Feb 2012 - Jun 2013
      General Manager Corporate, Media and External Communications

      Responsible for a team of 27 professionals delivering RailCorp's Media Relations, Government and Stakeholder engagement, GIPA, crisis communications, issues management, internal communications, website, external publications and branding. Led the team through a period of transformation to Sydney Trains and the establishment of the new website and intranet, aligned to TFNSW.

    • Good Pictures

      Jun 2013 - Oct 2015
      Director Media Content

      Building on years experience as a television reporter, foreign correspondent and filmmaker, Michelle Stone conceives and develops campaign concepts for clients, writes/directs and produces the collateral and ensure all the boxes are ticked for a smooth launch - on time and on budget.Good Pictures makes great content. We are experienced storytellers, each with global ENG and production experience. Our team has produced more than 150 hours of programming, broadcast in Australia and worldwide. From tv series to innovative corporate and digital content – we have you covered. www.goodpictures.com.au Show less

    • Gold Coast Tourism Corporation

      Jan 2015 - Apr 2017
      Director of Communications, Media and Marketing Services

      Led a team of graphic designers, the website lead, earned media, media, crisis communications (e.g. Dreamworld tragedy), external marketing (including influencers and famils) and seasonal campaigns as the Corporation transitioned to Destination Gold Coast. Involved in brand project under guidance of CMO and produced campaign content for the GC2018 Commonwealth Games, as a participant in several GC2018 multi-agency steering committees.

    • Ausgrid

      Oct 2017 - Aug 2019
      Manager Media and Public Affairs

      Working as part of a dynamic Corporate Affairs team to support Ausgrid's vision to be a leader in the Australian energy industry and help shape the future of the energy. Responsible for media relations, crisis communications, brand protection and promotion, partnerships, CEO and CCO events, social channels, content conception and production, sustainability communications, strategic communications, and stakeholder relations. Enjoyed the collaboration needed to support a business in transformation and deliver great results for customers, shareholders and industry stakeholders. Show less

    • Transgrid

      Oct 2019 - now

      TransGrid is building the future grid, enabling the integration of new generation, increasing competition in the wholesale energy market, generating jobs for regional NSW and lowering prices for electricity customers. I'm proud to collaborate with high performance communications, community and government relations colleagues and support the organisation's reputation and brand with broadcast quality content and strategic media and communications in a rapidly evolving energy sector.

      • Senior Manager Media and Strategic Communications

        Sept 2023 - now
      • Manager Media and Strategic Communications

        Oct 2019 - Sept 2023
  • Licenses & Certifications

    • NSW Government supplier for Communications Services panel (Good Pictures Pty Ltd)

      NSW Government Procurement
      May 2014
      View certificate certificate