Victor Scarlato

Victor Scarlato

Professional Photographer

location of Victor ScarlatoSão Paulo, São Paulo, Brazil

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  • Timeline

  • About me

    Product Management | Product Marketing | Product

  • Education

    • Universidade Federal da Bahia

      2005 - 2008
      Bachelor's degree Journalism 8.8
    • Universidade Salvador

      2004 - 2007
      Bachelor's degree Advertising and Propaganda 8.9
  • Experience

    • Freelance

      Jul 2005 - Oct 2019
      Professional Photographer

      Fashion editorials for fashion designers such as Vitorino Campos. Architecture photography for big companies such as Odebrecht and Cyrella. Food photography focusing on websites and social media to restaurants such as Bravo Hamburgueria, Cremonini Restaurante, Poró Restaurante, Pereira, among others.

    • Setweb - Digital Agency

      Jul 2010 - Dec 2011
      Marketing and User Experience

      Performance in marketing and UX in the development of their products at the largest regional agency for website and system development at the time.- Development in team leadership;- Co-creation of a real estate sales management system;- Active participation in changing the business model of the agency, resulting in a more than 100% increase in net profit.

    • Camarote Marketing & Promoções

      Jun 2011 - Jul 2012
      Marketing Specialist

      Performance as a marketing professional focused on growth at a producer of large entertainment and sporting events.- Formation of the marketing team;- Stakeholder management;- Implementation of social networks in the Camarote Planeta Band;- Crisis management throughout the events;- Planning and action of the annual event calendar.

    • Llama Bar

      Jan 2014 - Jul 2015
      Cook

      - Co-creation of sazonal menus;- Development in the cook´s career;- Responsible for inventory and maintenance of the restaurant;- Responsible for the training of service people about the menus presentantion;- Gross revenue significantly increased.

    • Ecully Gastronomia

      Aug 2015 - Dec 2015
      Sous Chef

      - Management of the kitchen brigade;- Maintenance of the Bib Gourmand Michelin prize;- Co-creation of seazonal menus.

    • Hi Hostel Caminhos da Chapada

      Feb 2016 - Oct 2016
      Chef

      - Career professionalization of three people to work in the industry;- Reduction of 75% of wasted food;- Increased restaurant profit by 35%- Built good relationships with local farmers.

    • Share Social Media

      Apr 2018 - Jul 2019
      Planning and creative manager

      Role as a process and people manager in a social media agency with a focus on gastronomy and entertainment.- Expanded the creative team to two copywriters and one designer;- Increased customer satisfaction and retention by 70%;- Improved workflow processes across all company teams;- Increased gross revenue by 30%.

    • Data Privacy Brasil

      Jan 2020 - Mar 2022
      Marketing Coordinator

      Performance in the marketing team with the goal of scaling the business and engaging the audience at the largest personal data protection school in the country.- Migration from offline to online teaching model with a 300% increase in gross revenue in 2020;- Marketing team formation;- Integration and acquisition of LMS, ERP, CRM, marketing, and payment platforms;- Structuring and delivery of Clube Data;- Co-creation and co-maintenance of the Dadocracia podcast;- Rebranding of Data Privacy Ensino and branding of the Data Privacy Brazil Research Association;- Positioning and messaging for the entire course portfolio. Show less

    • Crio Café

      Mar 2022 - May 2023
      CS and Marketing

      Performance as a customer success, marketing, and growth specialist in a coffee shop with its own roasting and in-person service, online store, and subscription plans.- 100% increase in subscribers through churn reduction, retention increase, and recommendation;- Incentive campaigns for subscribers such as member get member;- 20% increase in gross revenue from incentive campaigns;- Improvement in the integration flow between website, ERP, Telegram, and logistics.

    • Atonal Studio

      Jun 2023 - Dec 2023
      Product Owner

      Performance as a PO in a design studio focused on creative coding and visual identity for brands with a strong presence in the third sector and in the artistic-cultural area.- Introduction and facilitation of Scrum ceremonies;- Management of the studio's projects;- Improvements in the workflow and project delivery.

    • Just Travel Tour

      Nov 2023 - now
      Product Manager

      Performance as a PM in a SaaS platform aimed at the tourism market.- Market analysis;- Product Discovery;- Product Delivery;- Feature launch;- Construction and application of quantitative and qualitative research with the Product Designer professional;- Alignment with business areas: Marketing, Finance, Operations, Sales, and Customer Service.

  • Licenses & Certifications

    • Bootcamp Product Discovery

      How Bootcamps
      Feb 2023
    • IELTS Exam Preparation Course

      Navitas
      Nov 2012
    • Execução de produto: da descoberta a priorização

      Product Guru's
      Jun 2023
    • Digital Product Leadership

      Tera
      Nov 2022
    • Bootcamp Product Management

      How Bootcamps
      Oct 2022
    • Sketch Course

      Udemy
      Dec 2019
    • Fundamentos de Product Management

      Produtos Incríveis
      Oct 2022
    • Scrum Foundation Professional Certificate - SFPC™

      CertiProf
      Nov 2022
      View certificate certificate
    • Discovery de Produto na Prática

      Product Guru's
      Jun 2023
    • Product Manager

      Product Arena
      Jul 2023
    • Fundamentos do Método Kanban

      Canal Valor
      Nov 2022