Ammiel Branch

Experience

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  Argos

  Nov 2009 - Apr 2012

  Customer Advisor

  - Nominated for Top Customer Service Provider Award in 2011- Solely exceeded entire team’s weekly store card sales target for 24 consecutive weeks, improving store’s rank from last to first place amongst Central London stores- Trained 10+ new and existing staff in my personal method of sales of store cards and insurances, increasing profits and store’s ranking to #1 within the company for several consecutive months from April 2011. The weekly personal sales target was 3 in combination, which no staff member was achieving prior to my training.- Trained 5 new retail staff, developing their competence in executing company procedures Show less

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  Cuesignal Conversions Marketing

  Oct 2010 - Apr 2012

  - Became the first in store history to consistently achieve, and surpass, individual store card and insurance sales targets.- Solely exceeded entire team’s weekly store card sales target for 24 consecutive weeks, improving store’s rank from last to first place amongst Central London stores. Accomplished this through experimentation and incrementally improving results at different milestones I recognised in the sales conversation. Found my winning approach by analysing user behaviour and refining verbal and non-verbal tactics, and messaging strategies. Show less

  • Sales Trainer Role

    Apr 2011 - Apr 2012

  • Sales and Messaging Strategy Role

    Oct 2010 - Apr 2012
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  Freelance

  Aug 2011 - Nov 2013

  Website Designer and Developer

  - Utilised web design and development skills gained in University. Created websites from scratch in HTML, CSS, and basic JavaScript for local talent and companies, including a professional actor, a rap music group, two removal companies, and numerous personal projects.

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  Mirror Inventories

  Jan 2012 - Sept 2015

  Inventory Clerk

  - Created residential and commercial property inventory reports for landlords and lettings agencies, renowned for high levels of detail and thoroughness

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  S.R.P. Inventories

  Sept 2017 - now

  - Recommended and tested voice to text technology, which was adopted by a segment of team members, reducing operational costs by approximately 20%- Primary team member deployed to provide initial service for new customers, demonstrate high service standards, and build foundation for good relationships - Compiling thorough, non-biased rental property inspection reports, and determining liability for damage. Used as a basis for rent deposit disputes at tribunal - Designed and facilitated the foundational staff competency training program, which increased the company’s resources and workload capacity and enabled large scale clientbase expansion and revenue increase- Coached - and facilitated training for - 5 franchisee owners, contributing to territory, market share, and revenue growth- Trained 20+ new staff enabling the organisation to continuously grow in number of client accounts

  • Inventory Clerk

    Sept 2015 - now

  • Training Manager and Facilitator

    Sept 2017 - Apr 2019
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  Cuesignal Conversions Marketing

  Nov 2018 - now

  - Retroactively devised and trademarked a repeatable CV-writing framework after personally going from 0 interviews in 18 months to 3 interviews in 1 week while applying for my first job in college. - Serviced 30+ referral-derived clients - ranging from university students to senior managers - with CVs and personal statements for university applications- Maintained over 80% CV-to-interview rate and 100% customer satisfaction as per client feedback- Conducted comprehensive two-hour consultations with clients to gain deep understanding of the product (the client seeking a job) and uncover hidden value for crafting an effective messaging strategy Show less

  • Conversion Specialist

    Oct 2011 - now

  • CV Writer

    Aug 2011 - Jan 2024

  • Referral Manager Role

    Aug 2011 - Jan 2024

  • Retention Specialist Role

    Sept 2017 - Apr 2019

  • Conversion Specialist

    Nov 2018 - Dec 2018
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  Acadium

  Aug 2024 - now

  Acadium Plus Member

  Acadium Plus is a career acceleration membership program designed specifically to help digital marketers secure the right role. Our exclusive community supports new and early stage digital marketers with access to real-life exercises, projects and networking connections that prepare us for a successful digital marketing career.See if Acadium Plus is the right fit for you - www.acadium.com/acadium-plus

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  Shivook

  Oct 2024 - now

  CRO Operations

  - Executing the experimentation flywheel for 3x $800-1m/month DTC Shopify brands- Collaborating with web developers to design and implement test ideas- Conducting user research via GA4, Clarity, and surveys- Generating insights and learnings from winning and losing tests to refine hypotheses