Dave Breitenstein

Experience

• 

  Mazzone Hospitality, LLC

  Jun 2015 - May 2018

  Inn Manager, The Historic Parker Inn & Suites

  ● Advanced from Front Desk to managing operations across two locations, driving service improvements and operational efficiency.● Designed and implemented new service models, enhancing guest satisfaction and streamlining front desk and operational workflows.● Identified and fixed process inefficiencies, improving coordination between locations and elevating service standards.● Developed data-driven pricing strategies and real-time rate adjustments, leading to increased hotel occupancy and revenue growth.● Built strong relationships with guests and local businesses, collaborating with downtown venues to support tourism and attract conventions. Show less

• 

  Schenectady County Convention & Visitors Bureau

  Jun 2016 - Dec 2016

  Social Media Planner

  • Boosted Visibility of County Attractions: Increased the visibility of local attractions through targeted digital marketing campaigns on Facebook, Instagram, and X (formerly Twitter). By creating original content, including my own photography, and using analytics to refine strategies, I achieved significant growth in followers and engagement within six months.• Collaborated with Stakeholders: Worked with local stakeholders and county officials to enhance promotional efforts, leading to increased tourist visits and greater recognition of the region’s growth. Show less

• 

  TEGNA

  Jun 2018 - now

  ● Received Promotion.● Managed $9M+ advertising portfolio and 60+ clients, ensuring seamless execution and performance optimization through data-driven insights and strategic client relationship management.● Optimized campaign performance and client satisfaction by developing tailored advertising strategies leveraging audience analytics and industry trends, driving measurable success and long-term client partnerships.● Led end-to-end campaign execution and owned full campaign lifecycle from planning to post-sale analysis, collaborating cross-functionally with Ad Ops, Marketing, and Analytics teams to ensure seamless execution.● Proactively solved complex client challenges through analytical problem-solving, improving efficiency, reducing downtime, and ensuring alignment with client KPIs.● Strengthened client engagement and renewals by partnering with Account Executives to provide insight-driven recommendations, crafting data-backed narratives that secured renewals and incremental revenue growth.● Developed scalable processes and best practices with streamlined workflows to enhance operational efficiency, ensuring smooth client communication, accurate billing, and optimized campaign tracking.● Enhanced community and brand impact by participating in co-sponsored events and leveraging partnerships to drive meaningful brand engagement. Show less ● Resolved major order entry issues by implementing process improvements that enhanced accuracy and operational flow reducing lost revenue.● Served as the primary resource for troubleshooting ad placement, promotional scheduling, and inventory management, ensuring seamless execution across teams.● Partnered with marketing to develop promotional strategies and manage commercial suite placements, maximizing ad performance and audience reach.● Mastered ad tech platforms and tools managing linear and digital campaigns, streamlined ad scheduling, and optimize inventory, consistently meeting budget goals.● Managed $1.5M in political ad revenue through coordination with political advertisers, ensuring FCC compliance and transparency while supporting high-stakes campaign placements.● Provided hands-on training for 10+ Account Managers on ad tech platforms and best practices, increasing team efficiency and operational effectiveness.● Designed and supervised an ad tech and sales strategy curriculum for interns, culminating in a successful sales pitch presentation demonstrating real-world application. Show less

  • Senior Account Manager KVUE-ABC

    Apr 2024 - now

  • Account Manager

    Oct 2019 - Apr 2024

  • Operations Specialist - KVUE-ABC

    Jun 2019 - Oct 2019

  • Sales Support Specialist - KVUE-ABC

    Jun 2018 - Jun 2019