Delyne Lee

Experience

• 

  Amc asia

  Jun 2008 - Nov 2008

  Events Coordinator

  Actively involved in planning, organizing, coordinating, promoting and facilitating various luxurious brand events

• 

  Amc asia!

  Jun 2010 - Jan 2011

  Account Administrator

  To liaise with speakers, venues, exhibitors and delegates as necessary regarding event requirementsTo liaise with other team members to ensure the smooth organization of administrative systems throughout the team and to provide the main administrative and clerical support

• 

  Onexpo sdn bhd

  Mar 2011 - Oct 2011

  Event Administrator

  To introduce / promote the events and sell the booths via telemarketing and maintain a high level of service and professionalism at all times. Also, to prepare the business and expo proposals as well as to provide the paper work support

• 

  UNI Strategic

  Nov 2011 - Aug 2013

  Operations Executive

  - Assist in pre-event preparations.- Coordination between speakers, delegates and venues.- Negotiation of budgets.- Able to handle customer enquires in a professional manner and ensure all site activities are performed effectively and efficiently. - Managing actual events primarily in Asia Pacific and Middle East, Africa regions.

• 

  Huawei

  Sept 2013 - Jul 2019

  - Developed B2B marketing plan and strategies to meet company's objective and target.- Planned and built regional's Customer Solution Innovation Center in Malaysia, also managed regional experience centers by working closely with respective departments to ensure daily operation and contents support were up to company's latest trend.- Identify trends and insights, and optimize spend and performance based on the insights- Brainstorm new and creative growth strategies.- Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.- Developed innovative and targeted collateral to support overall branding objectives.- Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.- Devised and deployed online marketing plans with effective social media and viral video campaign strategies.- Recruited and hired experienced contractors to complete projects on time and within budget requirements.- Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach. Show less - Assisted in all types of corporate events, exhibitions, conferences, product launches, roadshows to enhance corporate branding.- Involved from pre-planning to post event, ensure every single detail run smooth and met the high expectations from leaders.- Interviewed clients to understand event scopes of work, establish budgets and determine timelines for venue selection, guest list finalization, and rehearsal, ceremonies, and receptions.- Developed planning strategies while creating and maintaining best practices for budgets, project plans, event timelines and presentations.- Planned large-scale events such as tradeshows, conferences, and meetings. Show less

  • Marketing Manager

    Aug 2017 - Jul 2019

  • Event Specialist

    Sept 2013 - Jul 2017
• 

  The Eden KL (Airbnb)

  May 2017 - now

  Co-Founder

  - Explore potential investors- Expand further units in Kuala Lumpur area- Look for talents to join our fast-growing career

• 

  ASAPCLUB GROUP SDN. BHD.

  Nov 2020 - Dec 2023

  Co-Founder

  - Company development strategies- Branding, Marketing, Sales- Hunt for talents to join our career!

• 

  PLUS60 CREATIVES

  Apr 2023 - Apr 2024

  Co-Founder

  Branding | Creative Content | Photography & Videography | Social Media Management

• 

  KAIcatalyst

  Dec 2023 - now

  Chief Visionary & Brand Alchemist

  - Lead the development and execution of forward-thinking brand strategies that align with company objectives and market trends.- Oversee the brand's creative direction, ensuring a consistent and impactful brand message across all channels.- Spearhead innovative marketing campaigns and initiatives that effectively engage target audiences and drive brand growth.- Foster a culture of creativity and innovation within the team, encouraging new ideas and approaches to branding.- Collaborate with cross-functional teams to ensure brand consistency and effectiveness in all aspects of the business.- Analyze market trends and consumer insights to inform strategic decisions and identify new opportunities for brand enhancement. Show less