
Kaveri Mekerira
Seller Consultant

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About me
Customer Reference Manager at Egnyte
Education

PESIT Bangalore South Campus
2012 - 2014Master of Business Administration (MBA) Marketing
Jyoti Nivas College
2011 - 2012Bachelor of Commerce (BCom) International MarketingActivities and Societies: Part of the college Dance team ( Indian ) and danced for many college events.

Bethany High School
2006 - 2007Activities and Societies: Played Throwball and Football representating School and took active part in Dance events and won few Inter - school dance competitions .
Experience

Flipkart.com
Aug 2014 - May 2015Seller Consultant• Ensure a smooth Seller on-boarding process.• Conduct training and product listings for the Seller.• Use Sales force and other systems to maintain quality standard.• Achieve the daily, weekly and monthly targets in terms of onboarding sellers.• Actively seek solutions to ensure seller delight.• Identify trends and understand market dynamics.• Generating Reports • Lead Nurturing, Scheduling, Seller acquisition.

Nutanix
Jun 2015 - Apr 2024Foster customer relationships and source advocates to participate as references for activities and speaking opportunities• Collaborate with regional sales, product marketing team and the global customer marketing teams to build and develop innovative campaigns that drive product adoption• Drive Nutanix customer reviews on products through sites like Gartner Peer Insights and Trust Radius• Build Customer Marketing Newsletters by gathering case studies andpress articles across the globe. Show less Manage Nutanix's Global Customer Advocacy Board Program with over 6000+ customers• Develop and recruit customer advocates for marketing activities: case studies, speaking opportunities, referrals, reviews, references, testimonials, surveys, product feedback, and social shares• Support cross-sell and up-sell campaigns through advocacy program• Drive community, success, and advocacy within our existingcustomer base via Influitive• Track performance of campaigns to drive constant improvement andreport to the leadership team• Build processes to support regular customer outreach, advocatenurturing, and advocate participation in Nutanix Advocacy program• Experienced using Salesforce and Influitive Show less • Generate meetings and evangelize Nutanix solutions to high-profile accounts• Conduct call blitz activity at partners office• Promoting upselling & Cross selling through Nutanix events• Market Nutanix events and bring in sponsors, leads• Assist Nutanix events team in planning and execution• Assisting the development and implementation of marketing plans for acquiringnew customers in the territory• Building work relationships with Inside Sales Reps and Field Sales Reps toeffectively strategize on meeting strategies.• Setting meetings & identifying new opportunities by qualifying key decision-makers to penetrate accounts and develop new prospects and pass to the Field• Account Executives.• Align with Field Account Executive to effectively create regional territory plans.• Collaborate with regional sales, product marketing team and the global customer marketing teams to build and develop innovative campaigns that drive product adoption.• Utilize and leverage internal technology to manage marketing leads effectively.• Managing forecasts and tracking customer data using Salesforce.com.• Perform required administrative functions, including database updates and emailcommunications Show less • Maintain data hygiene for accounts, opportunities, contacts, deal registration in salesforce CRM• Establishing quality checks and validation process to drive high accuracy within SLA.• Plan and schedule Training with Distributors on the Distributor quoting tool and help them understand how to create quotes using the tool• Manage work streams for issue resolution and perform data enrichment activities for incomplete records• Reaching out to the account and opportunity owners for any mismatch of account owner in the accounts and opportunities• De-duplication of accounts, contacts, and opportunities in salesforce via automated and manual approach• Data cleansing, data verification, Global 2000/5000 account update and address correction in salesforce• Analysis and resolution of issues with Territory/Named Account list and updating at regular intervals using Hoovers & other external sources• Auditing, creating reports, checking data accuracy in salesforce or equivalent system• Perform data profiling on Sales coverage data to identify patterns, Named account hierarchy data quality, Sales coverage definition• Data enrichment for accounts, opportunities & leads such as email domains, D&B data attributes, alternate names• Closing SFDC queries related to Sales Ops Show less
Program Marketing Specialist 2
Jul 2022 - Apr 2024Program Marketing Specialist 1
Jan 2019 - Aug 2022Sales Development Representative
Mar 2018 - Jan 2019Data Analyst
Jun 2015 - Feb 2018

Egnyte
Apr 2024 - nowCustomer Reference Manager
Licenses & Certifications

An Introduction to Marketing
CourseraJan 2014- View certificate

Content Marketing: Social Media
LinkedInAug 2020
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