Darrelle Mc Nicholl

Darrelle Mc Nicholl

Store Supervisor

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  • Timeline

  • About me

    Key Account Executive at DELI LITES Ireland / Supporting strategic players within Irish Food-To-Go

  • Education

    • Lumen Christi College, Derry

      2009 - 2016
      A-Levels A*AA, GCSEs 4A*s, 7As, 1B

    • Ulster University

      2021 - 2022
      Post-Graduate Diploma International Marketing Pass with Distinction

      As part of Invest NI's Graduate to Export Programme, I completed this Diploma on a part-time basis whilst working full-time for DELI LITE's. It included 7 modules, finishing in a Export Market Development Project completed while based in Denmark & Sweden.

    • National Taiwan University

      2018 - 2019
      Year Abroad International Business Pass with merit

      Activities and Societies: Volunteered as an English Language Tutor with NTU's Language Exchange Programme and the Ministry of Education's International Companions for Learning Programme. Presented to National Taiwan University students on my experiences of studying in Leeds. I gained the opportunity to take Mandarin Chinese language classes for 6 hours a week over the course of a year, and gained experience speaking Mandarin with native speakers.

    • University of Leeds

      2016 - 2020
      Bachelor of Science - BSc International Business (International) 2:1

      Activities and Societies: Amnesty International society member. Volunteered as an English Language Tutor in the Leeds' Language Exchange Programme. Presented to University of Leeds students on my experiences studying abroad.

    • Ulster University

      2020 - 2021
      Post-Graduate Certificate in Leadership Pass with Merit

      As part of Ulster University's Graduate Leadership Programme, I completed this Certificate whilst working for Astora Risk.

  • Experience

    • Four Star Pizza

      May 2016 - Nov 2020
      Store Supervisor

      Initially joined the store as an instore employee role, before gaining additional responsibilities and functioning as the store supervisor; conducting end-of-day activities and the opening and closing of the store.

    • Astora Risk

      Nov 2020 - Mar 2021
      Business Development and Marketing Executive

      • Responsible for developing, implementing and monitoring a business and sales strategy across key market segments. • Proactively researching the industry, market and potential products, developing conclusions, and presenting regularly to Managing Director. • Responsible for creating, implementing and monitoring an efficient marketing campaign to aid growth within UK and Ireland.

    • Deli Lites Ireland

      Mar 2021 - now

      • Responsible for conducting market research from an international perspective that will aid the company’s export strategy - focusing on potential new customers, competitors, current FTG ranges in-market and benchmarking• Compiled research findings and developed export recommendations, for presentation to senior management• Supported the Export Sales Manager in presentations, price quotations, product set up and onboarding of new customers• Supported the development of Planet Café, a new international food-to-go brand within the business • Managed export orders for large volume customers, answering customer queries and providing solutions • Tracked and reported Export performance to senior management on a regular basis• Worked in collaboration with internal company departments including NPD, Technical, Logistics, Finance and Ordering departments; with reference to commercial development opportunities• Developed monthly forecasts of frozen business for production and operations teams Show less

      • Key Account Executive

        Nov 2024 - now
      • Business Development Manager

        Nov 2022 - Nov 2024
      • Export Sales Executive

        Mar 2021 - Nov 2022
  • Licenses & Certifications