Michał Zawada

Michał Zawada

Business Relationship Specialist

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location of Michał ZawadaWarsaw Metropolitan Area

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  • Timeline

  • About me

    Digital Experience Product Leader

  • Education

    • Akademia Leona Koźmińskiego (Kozminski University)

      2015 - 2018
      Bachelor of Business Administration - BBA Management In Business and New Media
    • Uniwersytet Warszawski

      2014 - 2015
      Finance and International Investment

      Finance, investment, and accounting. Business-oriented degree course conducted in English language at the faculty of ecomomic sciences at University of Warsaw.

  • Experience

    • Bonus Systems Polska (Up Group)

      Nov 2013 - Jun 2014
      Business Relationship Specialist

      - Acquired new business partners and created a discount offer for employee benefit loyalty programs- Participated in launching a new web-based loyalty platform for corporate employees - Open Benefit

    • LOT Polish Airlines

      Jul 2015 - Dec 2020

      Self-contained position at Product Management. Continuation of the previous role with more responsibilities and as a direct report to a Director of Product Management.- Defined and presented to LOT's C-level management board a new wide-body interior product strategy, consisting of digital passenger touchpoints and hardware, for Boeing 787 fleet aimed to enhance passenger experience and increase significantly Net Promote Score- Managed 7-digit USD inflight entertainment software and content operational budget- Evaluated CAPEX for strategic investment in terms of aircraft interior configuration- Introduced new generation data analytics tool which resulted in reduced inflight entertainment OPEX during Covid-19 pandemic Show less Product management responsibilities and project experience:- Led a new wide-body fleet interior configuration project at LOT and coordinated RFI/RFQ/RFP tenders - direct responsibility for hard product strategy (Inflight entertainment and connectivity software/hardware, aircraft seating for all travel compartments, galley equipment)- Established new and maintained long-term business relationships with international companies from the inflight product area: inflight entertainment and connectivity (IFEC) providers, content service providers (CSP), software developers, seat manufacturers, and all major aircraft OEMs (Boeing/Embraer/Airbus).- Managed audio-video on demand content cycle programming and cooperation with CSPs on a daily basis- Coordinated inflight entertainment software development and integration with 3rd parties- Participated in a cross-area aircraft fleet growth evaluation project at LOT Polish Airlines- Configured and implemented a new Android-based inflight entertainment system across B787-9 fleet - Created strategy and evaluated business case for introduction of satellite inflight connectivity across LOT's long- and medium-haul fleet.- Involved in aircraft delivery processes at Boeing Delivery Center in Seattle - full inspection of cabin interior/hard product on board Boeing 737-MAX 8 fleet- Involved in aircraft delivery processes at Embraer Delivery Center in Sao Jose dos Campos - full inspection of cabin interior/hard product on board Embraer 190 fleet Show less

      • Inflight Entertainment and Fleet Configuration Product Manager

        Sept 2019 - Dec 2020
      • Inflight Entertainment & Aircraft Interior Product Specialist

        May 2017 - Sept 2019
      • Social Media & E-mail Correspondence Team Leader

        Jun 2016 - Apr 2017
      • International Travel Consultant

        Jul 2015 - May 2016
    • AERQ

      Jan 2021 - Dec 2024

      Managed SaaS B2B(2C) product suite, known as AERENA Experience Studio, lowering TCO for airlines and reducing TTM for software developers as well as increasing passenger engagement (NPS) thanks to highly modular passenger UI and cloud-based configuration toolkit.Continuation of the previous role in a new product management structure with responsibility for the entire product group:- Introduced to the market AERENA Experience Studio product suite and drove its development from a conceptual stage to go-live with first customers- Managed lifecycle of the SaaS B2B(2C) product group, from early-stage conceptualisation, through agile discovery/delivery, to release management- Shaped product vision and strategy to expand product-market fit for the entire product group consisting of the following products: passenger front-end application and cloud-based passenger UI configurator, usage data analytics and recommendation engine tailoring passenger UI as well as content and advertising supply chain - Managed outcome-based roadmap and defined KPIs for the product group- Collaborated with technical counterparts to ensure feasibility of new product features and assess technical debts- Conducted continuous product discovery and testing in cooperation with UI/UX designers and software product owners to ensure desirability and usability of each product as well as stimulate revenue growth- Facilitated product development and product discovery workshops for the product group- Contributed to go-to-market strategy for the product group (positioning, messaging, evangelism) and supporting sales activities such as customer demos and trade shows- Showcased product updates and live demos to the investors (Lufthansa C-level, LG Electronics) Show less Drove zero-to-one product vision and strategy for AERENA by AERQ, a digital experience platform (DXP), aimed to change rules of airline digital product operations and open up aircraft cabin to 3rd party software developers through a digital marketplace. Responsible for defining and validating disruptive product vision, based on passenger, airline manager and 3rd party developer use cases.Key responsibilities in this role:- Conceptualised, validated and successfully pitched to the company's leadership AERENA Experience Studio (cloud-based SaaS B2B suite) product vision addressing the company's growth strategy and generating new unique selling points based on highly configurable passenger UI design- Developed an outcome-based product roadmap for AERENA platform ecosystem and defined user journeys for specific services/products- Facilitated product discovery and delivery workshops with software development teams and key technical/business stakeholders- Established and drove continuous product discovery initiative "Airline Sounding Boards" (customer interviews, wireframe/prototype sessions, value and usability testing)- Collaborated in an agile environment with multiple product development teams, software architects and UX/UI designers- Supported sales and marketing initiatives in terms of product messaging, customer demos and purchasing tenders Show less

      • Product Manager Digital Experience Platform

        Oct 2022 - Dec 2024
      • Platform Product Manager

        Jan 2021 - Sept 2022
  • Licenses & Certifications