Baptiste PASQUIER

Experience

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  CMA CGM

  Dec 2016 - Dec 2016

  Middle school internship

  Discovery internship in a company- Collaboration- Communication- Negotiation

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  CIC Lyonnaise de Banque

  Aug 2020 - Aug 2020

  Reception desk office

  Reception of customers and processing of requests- Human relations- Versatility

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  AIESEC Marseille

  Oct 2020 - Oct 2021

  CSR Manager and Event Manager

  Organization of conferences in English and French with the participation of KEDGE alumni- Team management- Creativity - Autonomy

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  La Fermière

  Jun 2021 - Jun 2021

  Handler

  Handling yogurt production- Teamwork- Adaptation to schedules and tools production- Follow instructions

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  CIC Lyonnaise de Banque

  Jul 2021 - Aug 2021

  Internship

  Management of customer requests- Customer service- Autonomy- Rigor- Professionalism

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  CEVA Logistics

  Jan 2022 - Jul 2022

  Assistant marketing produits

  Product Marketing- Contribute to the development of new solutions across all customer segments (internal stakeholder briefing, definition of unique business proposition, creation of customer documentation, activation).- Maintain a library of marketing slides and presentations.- Participate in the preparation of updates and market research.- Assist in the launch of new productsSales animation- Manage the internal communication channels of Business Development, keeping them up to date with the latest news, publications and market updates.- Support the marketing team in driving engagement with internal stakeholders and the business development community, via internal social media management and training sessions.- Create and share weekly reports for business challenges and think outside the box to improve participation rates.- Assist GKAM in gathering its marketing needs.Digital Marketing- Help design multi-channel lead generation and nurturing campaigns.- Measure the results of existing campaigns and follow up with the sales team to refine customer segmentation. Show less

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  Virtuos

  Jul 2022 - Sept 2022

  Assistant marketing

  Market Intelligence / Competitive Analysis :- Monitoring and maintaining current knowledge of industry / company digital marketing practices; make recommendations to improve current programs & processes ;- Keep up to date with competitor intelligence (Digital presence & activity, etc.) ;- Carry out digital marketing audit across group and studio accounts.Content Marketing / Social Media :- Develop a content plan where and when necessary, including internal and external engagement ;- Assist with social media, email, and website content.Assisting with planning and hosting of marketing events. Show less

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  CIC Lyonnaise de Banque

  Jul 2023 - Jul 2023

  Summer Internship

  Management of client’s requests- Customer centric, autonomy, rigor, professionalism

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  Dassault Systèmes

  Jan 2024 - Jun 2024

  Operational Marketing Officer

  - Preparation of Marketing Insights to design effective marketing campaigns. I detailed personas, marketing competition analysis.- Set up and production of marketing materials: landing page, banners, mailings, nurturing, webinars.- Implementation of paid digital campaigns with our media agency- Campaign tracking and optimization (SEO, paid media, ...) with company's analytics teams

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  PumpUp

  Jul 2024 - Sept 2024

  Assistant Account Manager

  Production :Assistance gestion des comptes SEA et SEO sur l’ensemble des régies et réussites aux différentes certifications liées à ces dernièresAssistance gestion des comptes Social Ads sur l’ensemble des régiesSuivi et respect des process internes liés à la production de l’agenceRéalisation des comptes rendus internes et les outils de pilotageAssistance gestion d’un portefeuille client dédié: gestion d’un chiffre d’affaires objectivé par la Direction et du maintien des ratios de réengagement objectivés par la DirectionAccompagnement Business :Support auprès de la force commerciale sur le portefeuille prospects (Rendez-vous, salons, Keynote,...)Support & formation :Veille technique sur les méthodes d’acquisition de trafic web et d’optimisation de la conversion digitaleParticipation à la rédaction de contenus marketing et métier PumpUp (Articles, livres blancs, cas d’école, …) Show less