McKinley Doty

Experience

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  Ocean Reef Club

  May 2013 - Aug 2014

  Recreation Coordinator

  As Recreation Coordinator, I assisted in maintaining the recreation department of the private yacht club/community at Ocean Reef. This includes planning the children's themed activities on Buccaneer Island, hosting multiple weeks of summer camps for 4-10 year olds and keeping a detailed financial revenue spreadsheet for the department. As far as maintaining the beach, I help the members kayak, sail Hoby Catamarans, and paddle board. I am CPR/First Aid Certified.During my second summer at Ocean Reef, I was promoted to helping with Reef Discovery Camp, which involves taking the children snorkeling, parasailing, and on day trips to Miami. I also helped oversee the development and execution of "Tween Camp", a new camp on the Reef for 8-10 year old boys and girls. Show less

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  Office of U.S. Senator Bob Corker

  Sept 2013 - Dec 2013

  Intern

  While I'm not a Republican, I appreciated the opportunity to be on Capitol Hill and represent other students from Tennessee. Throughout my internship, I attended hearings on the economic impact of the Affordable Healthcare Act and shared my notes with the staffers. I also worked in the front of the office, where I answered constituent concerns regarding Corker's policy decisions and voting record, steering the conversation away from debate and giving diplomatic, accurate information. In addition, I guided historical constituent tours of the U.S. Capitol and supported the success of the office by running errands and helping with office maintenance. Show less

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  Underground Comedy DC

  Jun 2015 - Nov 2015

  Intern

  My internship with Underground Comedy was geared towards social media and marketing. I assisted in publishing routine social media posts to advertise for upcoming shows and researched new ways to reach out to the DC community. I also researched and contacted local papers and blogs to advertise upcoming events.

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  American University

  Dec 2015 - May 2016

  I assisted Dr. Gregg Ivers in his research on the impact of jazz music on the Civil Rights Movement, while also conducting my own research. I focused on Stax Records in Memphis, TN, where a groundbreaking, bi-racial collaborative work environment produced legendary soul music in an unlikely setting: the segregated South. I was able to interview Wayne Jackson and compile various oral history documents on the topic. I assisted with the planning and execution of alumni events in the DC area and around the globe. This included coordinating with caterers, venue research, and revenue filing for alumni events. I also assisted in maintaining active event listings on the alumni webpage and organizing and drafting related messaging for email event marketing. After taking a course on the Latino Community of Metro DC that involved a 25 hour volunteer component in the DC Latino nonprofit sector, I was asked to present on the strengths and challenges of community based learning. Specifically, I focused on how millennials can overcome their stereotypes and challenges through thoughtful involvement with community partnerships.

  • Research Assistant

    Aug 2015 - May 2016

  • Office of Alumni Relations Staff Assistant

    Aug 2012 - May 2016

  • Student Presenter at Ann Ferren Conference

    Dec 2015 - Jan 2016
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  Maryland-DC Campus Compact

  Mar 2016 - Apr 2016

  Panelist and Presenter

  Attended meetings to prepare for presenting at the Service Learning and Civic Engagement Conference hosted by the Maryland-DC Campus Compact. I designed a poster that was selected to be presented in front of local community leaders in hopes of inspiring more community engagement in the classroom. I was also recruited as a panelist for American University's workshop at the conference, highlighting student activism and service based learning.

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  Facing History and Ourselves

  May 2016 - Mar 2017

  Facing History Together Coordinator

  As the Facing History Together Coordinator, a pilot position, I worked to develop best practices in localizing public engagement efforts. My work ranged from crafting communications plans and press releases to developing social media campaigns and web content. I periodically worked with students to write and share their stories, as well as facilitated communications between students and community members as part of the Lynching Sites Project of Memphis. A large part of my time was spent planning meaningful programming for young professionals in order to build upon Facing History's traditional audience of teachers and students. My mission was to turn communities into classrooms that foster intellectual, social, and emotional development. Show less

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  Revolution Messaging

  Mar 2017 - Jun 2018

  Public Relations Associate

  - Develop, manage, and execute strategic communications and earned media campaigns for progressive clients, including Let America Vote, March for Racial Justice, Muslim Advocates, SMART labor union, St. John’s Well Child and Family Center, etc.-Write press releases, advisories, press kits, op eds, blog posts, brand messaging guidance, toplines, talking points, framing recommendations, and other written communications as directed- Pitching and placement of written work, client stories, and interviews - Manage department interns and hiring processes, building scalable internal team infrastructure and development of department workflow and best practices- Lead department business development process, creating case studies, draft proposals, and scope of work budgets Show less

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  BluShark Digital

  Jun 2018 - Aug 2018

  Director of Project Management

  - Managed & optimized workflow among paid media, earned media, content, and analytics teams- Transitioned firm’s usage of traditional SEO tactics to earned media emphasis for organic search optimization

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  Lot Sixteen

  Sept 2018 - now

  - Serve as account lead for multiple renewable energy and clean tech clients; oversee all internal and client team operations and all projects from start to finish- Provide day-to-day C-Suite and corporate communications strategy, including internal and external messaging, social media, press outreach, public speaking and digital media campaigns for clients with robust policy agendas- Establish KPIs and reporting protocol to monitor effectiveness of strategies to bolster CEO thought leadership and meet key communications objectives Show less

  • Vice President

    Sept 2021 - now

  • Senior Director

    Sept 2020 - Sept 2021

  • Director

    Sept 2018 - Sept 2020