Fara Hamid

Experience

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  Take Note Management

  Jun 2009 - Jun 2010

  PR Assistant

  Take Note Reputation Management is a vibrant public relations and marketing consultancy that delivers astounding and precise results for various entities in Africa. Services include public relations, media liaison, marketing, media planning, promotions, event management and corporate gifting, all contributing to enhancing and maintaining a company's reputation in the market place. With over 15 years of experience, and a true understanding of the hospitality, tourism and restaurant industry, Take Note Reputation Management offers a unique style and a focused approach to building solid client relationships in the tourism, hospitality, education and lifestyle industries. Take Note implements initiatives with the highest levels of interest, credibility, and focused discipline that deliver the required marketing goals of clients whilst focusing on attention to detail and personalised service. Show less

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  La Concierge Event Planning

  Jan 2011 - Jan 2013

  Events & Marketing Manager

  La Concierge is an upmarket event management company providing you with an exclusive, co ordination service. We offer a one- stop spoilt for choice selection for any event. The La concierge team will ensure your function is just perfect without you having to stress over every detail. We help brides create a wedding that is uniquely theirs to fit their personality, taste, and style and it does not stop there. We cater to all events: from glamourous birthday parties, bridal showers to corporate events, you can rely on our expert team to conjure up something spectacular.Well create the whole event from start to finish or just colouring it in with missing bits and pieces, we strive to ensure that your event planning remains stress free and enjoyable. We are able to manage and plan any event according to your budget Show less

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  Hilton Worldwide

  Mar 2014 - Mar 2018

  Groups, Conference & Events Senior Coordinator

  •Timely organisation and distribution of all administrative documents in GC&E sales, including. FS, alteration, weekly schedules, monthly schedules, GEM, flowers etc.•Carry out hotel tours•Manage discussions on events and group reservations.•Drawing up offers and contracts and general correspondence with guests•Adherence to the deposit guidelines•Smooth co-ordination of room bookings by intensive communication with group reservations and individual reservations•Welcoming and saying goodbye to guests attending events•Providing support for events•Carrying out exit interviews and drawing up a corresponding report•Control of invoices for completeness and payment on time; adherence to all the Hilton sales guidelines and time periods for the GC&E area, in particular adherence to the offer periods (max. 24 hours), general consultation with the GC&E Sales Manager when drawing up special prices•Daily checks on follow up and decision date listen•Drawing up and distribution of all the necessary reports•Do Quality Checks on existing bookings•Operate an efficient filing system•Drawing up Function Sheets and menu cards if necessary, and their distribution•Correct and complete entry of all the necessary data and activities into Fidelio Sales & Catering and GEM•Participation in and support of Sales and Marketing activities•Full knowledge of : Hilton Meetings / Hilton Honors / Hilton Honors Meeting Planner Programme & set company agreements•Management and updating of customer index file (Accounts and Contacts in GEM)Independent passing on of sales leads to the corresponding Sales Departments. Show less

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  Techrep Electronic Solutions

  Mar 2018 - Jan 2022

  Marketing Manager

  • Planning and coordinating all marketing aspects of the business • Maintaining company image and branding• Maintaining relationships with existing clients and actively seeking new contract customers• Setting and reviewing marketing budgets along with managing income and expenditure of the business• Reviewing Financial Reports and Cost reduction initiatives • Monitoring Investment and Bank Accounts• Creating of Artwork, Content Marketing and Social Media Marketing• Retention of customers via SMS/Emailers• Managing the back end of the company website - Open cart and Wordpress• Seeking partners/influencers on social media to collaborate with and maintain those relationships• Running campaigns on the company website and social media • Recruiting of new employees• Customer Liaison• People Management and delegation of tasks Show less

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  Hollywoodbets

  Feb 2022 - Nov 2023

  Marketing Coordinator

  • Management of various accounts/distributors and maintaining those relationships• Campaign conceptualization and implementation • Event management including planning, branding, and working with social media and marketing team for promotion • Regional specific campaigns and events roll out • Identify branding and partnership opportunities as well as new business opportunities• Segmentation of market• Work closely with various stakeholders to achieve objectives related to allocated products in order to achieve growth and visibility in the marketplace.• Aligning event and concepts for specific markets• Manage and maintain a CMS system of Hollywoodbets with uploading of daily and weekly content• Consulting and collaborating with retail marketing on brand campaigns • Training on product and marketing campaigns • Identifying and being involved in sponsorships • Conducting market research through customer interaction and feedback from the Team on the ground • Project Management• Able to visit promotions and ensure that promotions as well as branding are in line with company standards • Competitor Analysis reporting and market research• Advise on improving promotions and personalising for specific brands/outlets/markets• Competitor and trend analysis to ensure brand remains innovative and ahead of competition • Drive promotions and events around company brand ambassadors• Identify synergies to exploit for business growth and brand awareness • Monitoring social pages on all platforms and ensuring content is actively given supplied to the social team Show less

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  Radisson Hotel Group

  Dec 2023 - now

  Marketing Manager

  • Conceptualising and executing of the hotel Marketing Plan • Monitor trends in all relevant media to ensure brands and hotels are up to date with market and monitor competition activity in media• Ensure close relationship with relevant media to ensure cost effective and creative ways to increase brand awareness and effective campaigns and activities• Identify potential outbound promotional opportunity• Ensure a coherent brand message and tone of voice• Deliver creative, innovative and effective advertising, collateral, sales tools for the hotel.• Responsible to ensure all text content, imagery, videos on owned and 3rd party B2C and B2B channels are on brand and content scores are at 100% and regular self-audits are in place• Ensure all tools and systems available and recommended by RHG are used• Develop and implement PR, digital communication and social media plan to promote the hotel and brand within the media market in the hotels identified key feeder markets• Promote the hotel, brand, destination and hotel spokespersons through social media network, trade shows and all media and influencer activities and events• Research and seek innovative PR opportunities, including identifying opportunities for the placement of stories and the promotion of spokespeople• Direct any local PR agencies in terms of managing the brief, the pitch and appointment process and working closely with the agency to achieve the stipulated PR objectives• Write, edit and submit news releases to the media within the hotel’s key feeder markets• Develop targeted consumer acquisition, retention & engagement plan• Leverage the Radisson Rewards program: individual members, MP, Travel agents and travel arrangers• Manage & develop strategic B2B and B2C partnerships & sponsorships• Monitor consumer data, ROI leisure campaigns, market research• Carry out regular audits for brand standards and compliance Show less