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Fadhilah Amin Fathoni

Fadhilah Amin Fathoni

Founder

Followers of Fadhilah Amin Fathoni648 followers
location of Fadhilah Amin FathoniBandung, West Java, Indonesia

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  • Timeline

  • About me

    Marketing Automation Specialist at SMYLE

  • Education

    • Telkom University

      2014 - 2018
      Industrial Engineering 3.83

      Activities and Societies: Became English Tutor at ESAP, joined several organizations including Indonesia Marketing Association and Research and Competition Member (RSCM) of Techno Economy Laboratory, selected to be KIT Exchange Student in South Korea, developed a project called Ngenglish Yuk and actively joined business and marketing related competitions. Lulusan 2018 Telkom University | Most Outstanding Student of Industrial Engineering Faculty

    • Maastricht School of Management

      2019 - 2020
      Master in Management Business Administration and Management 8.3

    • Kumoh National Institute of Technology

      2016 - 2016
      Bachelor's degree Engineering/Industrial Management

      Activities and Societies: Involved as an intern in Wireless and Networking System (WENS) Laboratory (created front-end website for the lab). Worked part-time in English cafe (place for Korean students improving their English). A representative of Telkom University to do a one-semester exchange program.

  • Experience

    • TranslatePedia

      May 2017 - now
      Founder

      Responsible for developing growth strategies, proposing product innovation, formulating social media content and developing digital marketing strategy.

    • Telkom Foundation

      Mar 2018 - Jul 2018
      Digital Marketing Outsource

      Responsible for creating engaging daily social media content, formulatingcreative marketing campaign through event, printed-media and social media.

    • JD.ID

      Nov 2018 - Sept 2019
      Performance Marketing Specialist

      -Create media plan -Run awareness, consideration and conversion campaign on Facebook Ads, Google Ads, and Criteo-Analyze campaign performance using Google Analytics and Appsflyer-Monitor and optimize campaigns to meet its ROI and KPIs-Make reporting for overall campaign performance-Work closely with IT and Data team to implement the manual & API data feed uploading for Criteo Remarketing, Facebook Catalog, and Google Shopping campaign-Involve in handling the issue related to product data feed implementation Show less

    • Wakuli

      Sept 2020 - May 2021
      Digital and Growth Marketing

      -Responsible for setting up and optimizing campaign in Google Search & Shopping Ads-Conducting keyword, placement and audience research for Google Search and Youtube Ads-Planning, improving and monitoring email campaign and flow for user acquisition and retention using Klaviyo (Regularly conduct A/B testing)-Analyzing retention and churn using Power BI-Creating, improving and reporting referral campaign using Growsurf

    • SMYLE

      Mar 2021 - now
      Marketing Automation Specialist

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Fadhilah Amin Fathoni
      Orange Tulip Scholarship Awardee Nuffic Neso Indonesia Apr 2019 Selected to be awardee of OTS scholarship to pursue master degree in reputable university in Netherlands.
    • Awarded to Fadhilah Amin Fathoni
      Most Outstanding Industrial Engineering Faculty Student Telkom University March 2018 Telkom University Mar 2018 The award given by Telkom University to one student from each faculty who is seen to have the best balance of academic and non-academic achievements
    • Awarded to Fadhilah Amin Fathoni
      ECOTITION Business Plan Competition Telkom University Oct 2016 3rd winner of business plan competition.
    • Awarded to Fadhilah Amin Fathoni
      AGRINATION (Agribusiness National Competition) Institut Pertanian Bogor (Bogor Agricultural University) Sep 2016 Top 10 Finalist of marketing strategy competition and was asked to create and develop marketing strategy to improve the quality of cocoa in Indonesia.
    • Awarded to Fadhilah Amin Fathoni
      ESPRIEX - ASEAN Business Model Competition Brawijaya University partnered with Harvard, BYU, and Stanford University Feb 2016 Top 30 team of ASEAN Business Model Competition. We created our proposed business plan and design it in form of BMC (Business Model Canvas).

  • Volunteer Experience

    • Director of Education and Research

      Issued by Indonesia Marketing Association sub Chapter Telkom University on Sept 2016
      Indonesia Marketing Association sub Chapter Telkom UniversityAssociated with Fadhilah Amin Fathoni

    • English Teacher in Rural Area of Thailand

      Issued by Bangkok University on May 2015
      Bangkok UniversityAssociated with Fadhilah Amin Fathoni

    • Founder & Content Creator

      Issued by Ngenglish Yuk on Feb 2017
      Ngenglish YukAssociated with Fadhilah Amin Fathoni

    • Indonesian Language Mentor

      Issued by Corryong College on Jun 2012
      Corryong CollegeAssociated with Fadhilah Amin Fathoni