Bruno DI LENA

Bruno DI LENA

Key account manager

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  • Timeline

  • About me

    Senior Leasing Manager chez Mercialys

  • Education

    • IDRAC Paris

      1991 - 1993
      Business school Marketing and international business
    • Joliot-Curie High School

      1989 - 1991
      Associate Degree Sales
    • Joliot-Curie High School

      1986 - 1989
      Bachelor's degree Economy
  • Experience

    • Gymnase Club

      Sept 1997 - Aug 2000
      Key account manager

      10% increase of revenues in 1999 (€3M)Maintained a portfolio of over 150 key accounts including CALYON, PriceWaterhouseCoopers, Total

    • Club Med

      Sept 2000 - Jun 2010

      Member of the Board committeeIncreased revenues by 65% from €3.7M to €6.2MDeveloped the new positioning strategy of the venue on the events & seminars marketRecruited and supervised sales team department (8 people)Participated to the business development by negotiating new partnership agreements with key accounts : Orange, Areva, SNCF, RATPSupervised the creation of the company's website, offline and online communication campaigns, and e-mailingManaged successfully the synergies with Paris Convention Bureau and ACCOR Hotels Group (€0.4M in 2008) Show less

      • Sales Manager - Directeur Commercial Club Med World

        Jan 2006 - Jun 2010
      • Regional Manager - Directeur d'Exploitation Club Med Gym

        May 2003 - Dec 2005
      • Sales Department Manager - Directeur des Ventes Club Med Gym

        Sept 2000 - Apr 2003
    • Mercialys

      Feb 2011 - now

      In charge of marketing and communication strategy and action plan implementation for Cap Costieres, Gard Department leading shopping mall (70 boutiques).- Designs and leads operational implementation of events - In charge of mall’s website and social networks maintenance and updates- Supervises the retail dealers association - Prepares and reviews performance indicators- Offers and sells a variety of paying services within the mall and to the stores- Acts as official lessor’s representative towards public administration - Manages overall operations and relationship with service providers Show less

      • Senior Leasing Manager

        May 2020 - now
      • Leasing Manager - Responsable de commercialisation

        Sept 2014 - now
      • Shopping mall manager - Directeur de centre commercial

        Feb 2011 - Sept 2014
  • Licenses & Certifications

    • C Développer sa posture de Manager-Leader

      CAMPUS CASINO
      Dec 2019
    • A Masterclass de négociation complexe - Niveau Expert

      ADN Group
      Jan 2020
    • B Linguaskill business - CEFE Level - C1 or above (niveau confirme/bilingue

      CAMPUS CASINO
      Oct 2019