
Bruno DI LENA
Key account manager

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About me
Senior Leasing Manager chez Mercialys
Education

IDRAC Paris
1991 - 1993Business school Marketing and international business
Joliot-Curie High School
1989 - 1991Associate Degree Sales
Joliot-Curie High School
1986 - 1989Bachelor's degree Economy
Experience

Gymnase Club
Sept 1997 - Aug 2000Key account manager10% increase of revenues in 1999 (€3M)Maintained a portfolio of over 150 key accounts including CALYON, PriceWaterhouseCoopers, Total

Club Med
Sept 2000 - Jun 2010Member of the Board committeeIncreased revenues by 65% from €3.7M to €6.2MDeveloped the new positioning strategy of the venue on the events & seminars marketRecruited and supervised sales team department (8 people)Participated to the business development by negotiating new partnership agreements with key accounts : Orange, Areva, SNCF, RATPSupervised the creation of the company's website, offline and online communication campaigns, and e-mailingManaged successfully the synergies with Paris Convention Bureau and ACCOR Hotels Group (€0.4M in 2008) Show less
Sales Manager - Directeur Commercial Club Med World
Jan 2006 - Jun 2010Regional Manager - Directeur d'Exploitation Club Med Gym
May 2003 - Dec 2005Sales Department Manager - Directeur des Ventes Club Med Gym
Sept 2000 - Apr 2003

Mercialys
Feb 2011 - nowIn charge of marketing and communication strategy and action plan implementation for Cap Costieres, Gard Department leading shopping mall (70 boutiques).- Designs and leads operational implementation of events - In charge of mall’s website and social networks maintenance and updates- Supervises the retail dealers association - Prepares and reviews performance indicators- Offers and sells a variety of paying services within the mall and to the stores- Acts as official lessor’s representative towards public administration - Manages overall operations and relationship with service providers Show less
Senior Leasing Manager
May 2020 - nowLeasing Manager - Responsable de commercialisation
Sept 2014 - nowShopping mall manager - Directeur de centre commercial
Feb 2011 - Sept 2014
Licenses & Certifications

C Développer sa posture de Manager-Leader
CAMPUS CASINODec 2019
A Masterclass de négociation complexe - Niveau Expert
ADN GroupJan 2020
B Linguaskill business - CEFE Level - C1 or above (niveau confirme/bilingue
CAMPUS CASINOOct 2019
Languages
- enEnglish
- spSpanish
- itItalian
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