Elizabeth Schoenherr

Experience

• 

  Baylor Undergraduate Admissions

  Aug 2016 - Sept 2017

  Baylor Experience and Admissions Representative
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  Baylor Athletics Branding and Creative Services

  Oct 2017 - Feb 2020

  Graphic Design Intern

  • Worked directly with Baylor Athletics to design visually appealing graphics, apparel, and marketing materials.

• 

  Dell Technologies

  May 2018 - Aug 2018

  Small Business Strategic Partnerships Intern

  - Developed strategic business plan to grow Partnerships to $140M in revenue by end of 2019- Created and managed optimization of online partner landing pages, functioning beginning in August of 2018- Coordinated with various departments on lead generation, marketing and account management strategies- Traveled to New York City, NY for partner exposition, providing team recommendations, event management and excellent sales support

• 

  Dell Technologies

  Jul 2019 - now

  September 2023 - onwards- Latitude Education and Chromebook Education Messaging lead• Crafted compelling value propositions and messaging for 5 product lines to resonate with target customers and align brand vision. Developed creative sales enablement tools to highlight product differentiators and competitively position product. • Launched 11 new products for 17+ countries globally. Lead from engineering conception to online launch on Dell.com.• Shaped go-to-market strategies for digital solutions in the Commercial accessories and laptops market segment, including cross-team ecosystem collaboration, sustainability, legal claims, software partnerships and marketing campaigns. • Curated and presented product training to Sales teams. Advised on event management team for product placement and expo marketing. November 2022 - September 2023: Develop differentiated marketing message for Dell Parts & Upgrades. Position Dell Parts & Upgrades as industry leader and clearly convey vision and strategy through Sales Enablement assets. • Manage and produce marketing collateral for B2B and B2C Client Peripherals. Plan upcoming fiscal year budget and marketing needs for 5 net-new categories. Launch, promote, and sustain products using integrated marketing materials. Show less

  • Senior Advisor - Global Product Marketing and Messaging

    Nov 2022 - now

  • Global Product Marketing Messaging Advisor

    Feb 2022 - Jan 2023

  • Global Online Experience and Content- NA SnP Lead

    Aug 2020 - Jan 2022

  • Electronics and Accessories Campaign Manager

    Feb 2020 - Aug 2020

  • Small Business Sales Advisor

    Jul 2019 - Feb 2020