Avishek Mitra

Experience

• 

  Hyatt Hotels Corporation

  Jul 2011 - Mar 2024

  Proactive Portfolio of Wholesalers, Corporates and MICE from EMC's and PCO's - Handling Delhi, Noida, Ghaziabad, Faridabad, NCR as the source market.1. Achieving the revenue and marketing objectives of the Hotel.2. Instrumental in securing MICE business from key accounts.3. Regularly conducted sales trips to Delhi and Noida to promote business for the Hotel.4. Focus on top-line growth and bottom line optimisation 5. Conduct regular trainings and refresher for the team.6. Assist colleagues with business closures.7. Handling and contracting key domestic consolidators and Inbound Operators of North India.8. System administrator of Sales Tool for the unit.9. Responsible for formulating and uploading individual budgets on the Sales Tracking Tool.10. Achieved dramatic sales increase by skill-fully managing relationships and proactive sales approaches.11. Established ambitious sales targets, managed deployment strategies and developed go-to-market plans to capitalize on every revenue opportunity. Show less Proactive Portfolio of MICE from EMC's and PCO's across the globe, Airlines and overlooking Wholesale Trade1. Acquisition of new EMC’s to generate adequate leads (Residential and non-residential) 2. Work on city event calendar and target potential business for the hotel3. Track Doctor’s Conferences for 2020 – 2022 and source leads accordingly4. Engage with Doctor’s to build business relationship and ensure highest visibility in the market5. Arrange FAM Trip and Site Inspections for new EMC’s to showcase the product6. Acquisition of new Airline Crew to build the base business for the hotel.7. Capture layover business during low demand period.8. Contract with International Airlines for their staff on duty and other officials, which results in wider visibility during Crew RFP.9. Overlook Wholesale segment and mentor the Sales Executive handling the segment10. Submit re-forecast for Contract and Wholesale for rolling 03 months11. Summarise the actuals with commentary against re-forecast for GM's presentation12. Conduct training and refresher on Envision, Cognos, STR, Travel Click.13. System administrator at the property for Sales Tool.14. Working on predefined macro sheets for uploading individual budget on Sales Tracking Tool.15. Responsible for Prime Calculation for team.16. Preparing slides pertaining to Wholesale and MICE segment for revenue meeting.17. Assisting Sales Coordinator and Executives for MICE closure during negotiations.Highlights:1. Successfully acquired a domestic crew of 25 RPD2. Successfully generated over 15 lakhs revenue in June from Airline passenger layover 3. Successfully closed 03 major high revenue generating conferences - Pedicon, ISAR, AWS for 20194. Successfully closed 03 major high revenue generating conferences - ISAR, RSSDI, IOACON for 20205. Overachieved H1 budget with 710 room nights with an incremental revenue of 1.2 Cr with INR 1290 higher than the budget Show less Proactive Portfolio of Wholesalers, Corporates and MICE from EMC's and PCO's - Handling Delhi, Noida, Ghaziabad, Faridabad, NCR as the source market.1. Acquisition of new consolidators to build the base business for the hotel.2. Local contracting with unsolicited RFP accounts.3. Qualification and contracting with potential corporate accounts for transient business who have factories and offices based in Goa.4. Handle CVENT and RFP for the resort and ensure to action the same within the due date.5. Aquire new MICE accounts from feeder market – Delhi and Noida to reduce dependency on regular accounts.6. Marketing and promoting the newly launched banqueting space of 17,000 Sq.Ft area and subsequently spread awareness of MICE abilities to generate more leads.7. Retention of key MICE accounts.8. Assisted DOSM with Inbound contracting and managing allocations.9. Assisted DOSM with formulating Business Plan 2019 for rooms and catering segment.10. Assisted DOSM updating Tool Kit – Market Analysis (Demand Drivers and Pestel), Competitive Analysis (Pricing and Gap Analysis and Trends), Positioning - SWOT Analysis (Segmentation), Strategic Analysis (Revenue Stream, Supply and Demand Trends)11. Conducted trainings on Envision Sales Tool, IBM Cognos Data Analytical Tool, GDS - Transient Overview, Travel Click (Agency360, Demand 360, Rate 360), Market Segmentation & Mix of Sales Report, and STR Report.Highlights:1. Successfully introduced Quarterly PLB module for consolidators, by virtue of which there has been a significant growth of 65% in Q1 and 37-43% in Q2 over 2017.2. Increased weekend ADR by focused selling higher category rooms and managed a growth of 12% over 2017.3. Successfully closed few desired MICE groups, comprising of 1350 room nights in Q2 and 1688 room nights in Q3 from one account and primarily over need dates.4. Successfully over achieved the yearly MICE budget by end of H1 with an excess of 17% room nights and 12% revenue. Show less Proactive Portfolio of Travel Trade, MICE Movements from EMC's and PCO's & Airline Segment1. Solely responsible for sales activities including Pricing, contracting, budgeting, forecasting, formulating strategies and subsequently managed the entire segment of Wholesale and presented segment update for weekly revenue meeting to the Director of Revenue and General Manager.2. Monitored and controlled room inventory levels and rates over demand period to effectively maximize ADR growth for the wholesale segment as well as the overall hotel’s ADR.3. Analysed and monitored past and future demand forecasts.4. Prepared, designed, and built automated Excel-based revenue management reports for wholesale segment and automated Market Mix report.5. Developed pricing and distribution strategies for wholesale segment for MICE and Transient.Highlights:- Successfully captured a significant growth of 24% revenue in 2016 over 2015 for the Wholesale segment- Successfully confirmed a domestic cockpit crew with 40 RPD (7% of the total inventory) and confirmed the negotiation bid for extension of an International and a domestic airline of 15 RPD each, which is again 5% of the total inventory. Show less Proactive Portfolio of Travel Trade (Wholesale Traditional, Wholesale Allocated, Wholesale Dynamic, Wholesale Static) and Complete MICE Movements (National and International Wholesale) & Airlines1. Instrumental in contracting and pricing which includes Domestic Wholesalers, Tour Series and Charter operations from various Middle East Trade partners.2. Establish parameters, quotes and negotiate travel trade contracts with FTO or agents for transient and group business.3. Increased Accuracy of Billing - Process through precise and accurate dispersal of information between other support departments to facilitate smoother business which was mutually beneficial for both Hotel and Business partners. 4. Collaborated with revenue management to develop revenue and marketing strategies for the Wholesale segment.5. Effectively evaluated market trends by utilising market and property specific reports, both future and historical.6. Continuously improved the collection cycle of identified accounts.7. Acquisition of new Airline Crew to build the base business for the hotel.8. Capture layover business during demand period.9. Contract with International Airlines for their staff on duty and other officials, which results in wider visibility during Crew RFP.10. Managing block and inventory for the airlines on PMS – Opera, create block, rate codes and attach packages.11. Maintain and update Crew Tracker for the city with relevant data like RPD, rate, inclusions, and contract validity. Show less 1. Night audit itself is an audit of the guest ledger, which is the collection of all accounts receivable for currently registered guests.2. Ensure accuracy for day to day operations in terms of billing, correct revenue generation, auditing transaction codes, reviewing essential audit reports like – rate variance check report, paid out report, adjustment and allowance report.3. Ensure accuracy of the charges to the guest’s folio is as per the settlement amount to avoid credit card refund, chargeback queries and detect short sale as well.4. Accessing credit card and Citi ledger settlement, verify routing as per BTC instruction.5. To minimize cash shortage, reduce bills on hold query and streamline financial audit queries.6. Run Micros system audit, Opera PMS audit for hotel and residences.7. Reconcile credit card report with EDC batch report PMS – End of Day process.8. Highlight key points, compile night audit reports to be sent to FOM and Hotel Manager. Show less 1. Welcome guests upon their arrival2. Register & process guests and their assigned rooms3. Collecting necessary information (like contact details, valid photo ID, payment information, signature and exact dates of their stay)4. Accommodate guest requests5. Communicating with housekeeping associate on the status of guest rooms6. Up Selling guest rooms and promoting hotel services7. Handling cash payments and Forex8. Maintain a clean and neat front desk area9. Perform all check-in and check-out tasks10. Manage online and phone reservations11. Inform customers about payment methods and verify their credit card data12. Provide information about our hotel, available rooms, rates and amenities13. Respond to clients’ complaints in a timely and professional manner14. Liaise with our housekeeping staff to ensure all rooms are clean, tidy and fully-furnished to accommodate guests’ needs15. Confirm group reservations and arrange personalized services for VIP customers and event attendees, like wedding guests16. Update INCOGNITO and DND on system and circulate the information to relevant department.17. Maintain updated records of third party payment of bookings. Show less

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