
Jason Windsor
Digital Marketing Consultant

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Connect with Jason Windsor to Send Message
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About me
Business Analyst II at Workstand
Education

University of North Carolina at Greensboro
2008 - 2011BS Multimedia MarketingGraduated with a degree in Business Studies with a Concentration in Multimedia Marketing with minors in Economics and Film Production.
Experience

Jason Windsor Creative
Sept 1998 - nowDigital Marketing ConsultantProvide creative media marketing consultation to clients around the country.Write, produce, direct, and edit short and long form videos for clients for viral web promotion.Facilitated web and print design for various business and non-profits.Played various professional session and live music concerts, including work with several Grammy® Award winners and nominees

Songs of Water
Jan 2002 - May 2012Musician
Audio & Light, Inc.
Jul 2003 - Nov 2004Rental Manager
NOTION Music, Inc.
Nov 2004 - Sept 2007Web Marketing Manager/PR Coordinator/Sound Editor
Gefen Productions
Mar 2009 - Aug 2010Web Marketing AssociateWeb marketing and social media associate for thehome.com, a home furnishings industry website.

North Carolina Entrepreneurship Center
Dec 2009 - May 2011Web Marketing and Graphic Design
Stratagon
Jun 2011 - Aug 2012Graphic Designer and Marketing Associate
Christ United Methodist Church
Jun 2012 - Apr 2015Director of Communications and Creative Media
Coder Foundry
Apr 2015 - Jan 2016Creative Director
Advanced Fraud Solutions
Apr 2015 - Jan 2016Marketing Manager
Fleet-Plummer
Mar 2016 - Jun 2019Director of MarketingCreated strategy for, implemented, and managed all web, video, and print advertising, including Google, YouTube, Facebook, and Instagram ads for a large, local, brick-and-mortar retailer.Managed customer experience from brand awareness through in-store visit, including all social media, web presence, online and offline directory listings, and email marketing.Created and maintained digital lead generation and nurturing tools for high ticket products to guide potential customers along sales pipeline, with the goal of shortening sales processes and reducing number of visits before purchase decision, with measurable and repeatable results.Aided sales associates with post-purchase customer experience to encourage referrals and positive reviews. Show less

Retail Toolkit
Apr 2019 - Jul 2021Marketing and Customer Success LeadRetail Toolkit is a SaaS company whose application predominantly serves independent bike retailers with tools that manage sales analytics, inventory purchasing optimization, staffing scheduling, email marketing, and digital customer loyalty programs.Combining technical expertise with my ability to deeply empathize with and understand our clients, I have managed every step of the buyer and customer journey, from initial awareness through new customer training and success. RTK customers rely on my expertise to help them navigate the complex retail principles that drives our software, and our customers have seen 30% growth in profitability compared to non-customers.I also contribute to the development of our product by acting as the voice of the customer during feature roadmapping and prioritization, as well as leveraging my design skills to assist in UI/UX.I have shared my expertise at several industry shows, providing educational sessions focused on advanced inventory purchasing strategies and targeted email marketing. Show less

Workstand
Jul 2021 - nowBusiness Analyst II
Licenses & Certifications
- View certificate

Inbound Certification
HubSpotMar 2016 
Inbound Certified
HubSpot AcademyMar 2019
Certified Scrum Product Owner (CSPO)
Scrum AllianceAug 2025
Volunteer Experience
Volunteer
Issued by Project Hope on Jan 2012
Associated with Jason WindsorVolunteer
Issued by Out of the Garden Project on Jun 2012
Associated with Jason Windsor
Languages
- frFrench
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