Jason Windsor

Jason Windsor

Digital Marketing Consultant

Followers of Jason Windsor596 followers
location of Jason WindsorGreensboro, North Carolina, United States

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  • Timeline

  • About me

    Business Analyst II at Workstand

  • Education

    • University of North Carolina at Greensboro

      2008 - 2011
      BS Multimedia Marketing

      Graduated with a degree in Business Studies with a Concentration in Multimedia Marketing with minors in Economics and Film Production.

  • Experience

    • Jason Windsor Creative

      Sept 1998 - now
      Digital Marketing Consultant

      Provide creative media marketing consultation to clients around the country.Write, produce, direct, and edit short and long form videos for clients for viral web promotion.Facilitated web and print design for various business and non-profits.Played various professional session and live music concerts, including work with several Grammy® Award winners and nominees

    • Songs of Water

      Jan 2002 - May 2012
      Musician
    • Audio & Light, Inc.

      Jul 2003 - Nov 2004
      Rental Manager
    • NOTION Music, Inc.

      Nov 2004 - Sept 2007
      Web Marketing Manager/PR Coordinator/Sound Editor
    • Gefen Productions

      Mar 2009 - Aug 2010
      Web Marketing Associate

      Web marketing and social media associate for thehome.com, a home furnishings industry website.

    • North Carolina Entrepreneurship Center

      Dec 2009 - May 2011
      Web Marketing and Graphic Design
    • Stratagon

      Jun 2011 - Aug 2012
      Graphic Designer and Marketing Associate
    • Christ United Methodist Church

      Jun 2012 - Apr 2015
      Director of Communications and Creative Media
    • Coder Foundry

      Apr 2015 - Jan 2016
      Creative Director
    • Advanced Fraud Solutions

      Apr 2015 - Jan 2016
      Marketing Manager
    • Fleet-Plummer

      Mar 2016 - Jun 2019
      Director of Marketing

      Created strategy for, implemented, and managed all web, video, and print advertising, including Google, YouTube, Facebook, and Instagram ads for a large, local, brick-and-mortar retailer.Managed customer experience from brand awareness through in-store visit, including all social media, web presence, online and offline directory listings, and email marketing.Created and maintained digital lead generation and nurturing tools for high ticket products to guide potential customers along sales pipeline, with the goal of shortening sales processes and reducing number of visits before purchase decision, with measurable and repeatable results.Aided sales associates with post-purchase customer experience to encourage referrals and positive reviews. Show less

    • Retail Toolkit

      Apr 2019 - Jul 2021
      Marketing and Customer Success Lead

      Retail Toolkit is a SaaS company whose application predominantly serves independent bike retailers with tools that manage sales analytics, inventory purchasing optimization, staffing scheduling, email marketing, and digital customer loyalty programs.Combining technical expertise with my ability to deeply empathize with and understand our clients, I have managed every step of the buyer and customer journey, from initial awareness through new customer training and success. RTK customers rely on my expertise to help them navigate the complex retail principles that drives our software, and our customers have seen 30% growth in profitability compared to non-customers.I also contribute to the development of our product by acting as the voice of the customer during feature roadmapping and prioritization, as well as leveraging my design skills to assist in UI/UX.I have shared my expertise at several industry shows, providing educational sessions focused on advanced inventory purchasing strategies and targeted email marketing. Show less

    • Workstand

      Jul 2021 - now
      Business Analyst II
  • Licenses & Certifications

    • Inbound Certification

      HubSpot
      Mar 2016
      View certificate certificate
    • Inbound Certified

      HubSpot Academy
      Mar 2019
    • Certified Scrum Product Owner (CSPO)

      Scrum Alliance
      Aug 2025
  • Volunteer Experience

    • Volunteer

      Issued by Project Hope on Jan 2012
      Project HopeAssociated with Jason Windsor
    • Volunteer

      Issued by Out of the Garden Project on Jun 2012
      Out of the Garden ProjectAssociated with Jason Windsor