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George Rock

Advertising manager

694 followers

Clinton County, New York, United States

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Timeline
About me
Sales and Marketing Director at Press Republican
Education
- Clinton Community College
  1981 - 1983
  A.S. Business Management
  Activities and Societies: Student Senate Treasurer, Student Member of the Board of Trustees. Interned in the Public Relations Department. Member of the Forensic Team. Involved with the Student newspaper. Former member of the Alumni Association Board of Directors.
Experience
- Ottaway newspapers
  Jan 1983 - Jan 2006
  Advertising manager
- Press-Republican
  May 1983 - now
  Advertising
  started my newspaper career at the Press-Republican,Started as a TMC advertising Salesperson and held a variety of advertising positions, such as Retail Advertising sales Rep, Retail Advertising Supervisor, Retail Advertising Manager, Advertising Manager (similar to Advertising Director)
- Press Republican
  Jan 1998 - now
  Marketing Director
  Responsible for revenue operations of Advertising, Classifieds, Online, Commercial Printing. Manage advertising sales and support staff. Plan and implement sales initiatives for all revenue products. Develop sales strategies, set goals, measure and report results. Supervise advertising prepress personnel and workflow. Provide annual revenue and expense budgets. Provide revenue forecasts. Assist the Publisher with overall newspaper Marketing tasks such as Marketing research, Promotions, ad placements in all media.Google Adwords Certified.Assist the Publisher with Marketing strategic planning , new product development and circulation marketing input. Show less
Licenses & Certifications
- Google AdWords and Google Display Network
  Google
  Dec 2014