
Aylish DeVore
Server Team Lead

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About me
Marketing Manager | Expert in Digital Marketing Strategies & Social Media Analytics | Driving Growth through Data-Driven Insights📲
Education

Arizona State University
2015 - 2019Bachelor of Arts - Interdisciplinary Studies (BA) Marketing
Experience

Sandbar Mexican Grill
Aug 2014 - Apr 2019Server Team Lead
Nicholas Yale Real Estate Team
Jan 2017 - Jun 2017Marketing & Operations Intern
SHAMROCK ROOFING SERVICES, LLC
Aug 2017 - Jan 2018B2C Marketing Assistant
Left & Right Consulting
Jan 2018 - Jun 2019Intern - Copywriting
Ignite Creative Services, LLC.
Jan 2019 - Jun 2019Marketing Agency Intern - Food & Beverage- Assisted 4 account managers at a food and beverage marketing agency.- Acted as support on all aspects of project development and client relations including creating marketing materials such as brochures, slide decks, social posts, email marketing copy, etc.- Created daily social media content and managed engagement.- Developed a company-wide social media strategy encompassing content calendars, monthly analytic goals, guidelines, and tutorials for all social platforms.

Sportiqe Apparel
Jun 2019 - Mar 2020E-commerce Marketing Coordinator - Email & Social Media- Managed B2B and B2C social media strategy and execution for both the direct to consumer and wholesale sides of the retail brand.- Managed email campaigns including strategy development, research, copywriting, and overseeing graphic design team from ideation to campaign launch ensuring deadlines were met.- Reported on social media and email marketing analytics weekly, presenting results and next steps.- Daily roles included project managing, simple content creation, scheduling and managing social engagement, and strategy planning.- Other projects included blog posts, monthly internal newsletters, PR objectives, paid social advertising, quarterly photo shoots, web updates, and occasionally customer support email management. Show less

Blue Signal Search
Jul 2020 - now- Leads a team of 3 direct reports – facilitating weekly 1:1s, team meetings, performance tracking and reviews, onboarding/training, and escalated issues.- Manages B2B and B2C marketing campaigns and growth initiatives (organic social media, blog writing, paid advertising, PPC lead generation, SEO, website updates, email campaigns, etc.)- Leads social media strategy and tracks, reports, and presents analytics weekly, monthly, and quarterly. - Oversees the team in processing marketing requests that support recruitment, such as pitch decks, brochures, job descriptions, infographics, social media advertisements, videos, case studies, etc. Show less
Marketing Manager - Digital Strategy, Analytics, & Operations
Oct 2022 - nowSr. Marketing Specialist - Social Media & Content Creation
Dec 2021 - Nov 2022Marketing Specialist - Social Media & Content Creation
Jul 2020 - Dec 2021
Licenses & Certifications

ActiveCampaign Level 2 Assessment
ActiveCampaignAug 2024- View certificate

Coaching and Developing Employees
LinkedInMay 2023 - View certificate

Microsoft Power Apps Essential Training: Beyond the Basics
LinkedInMay 2023 
Blue Signal Academy - Cyber Security Training
Blue Signal SearchFeb 2023- View certificate

Unconscious Bias
LinkedInJan 2021 - View certificate

Marketing Analytics: Presenting Digital Marketing Data
LinkedInMay 2022 
Diversity, Equity & Inclusion (DEI) Training
Blue Signal SearchJun 2021
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