
Maria Torres
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About me
Senior Project Manager at Horowitz Research, a division of M/A/R/C Research
Education

Nazareth College
2016 - 2017Master’s Degree Integrated Marketing Communications
Nazareth College
2013 - 2015Bachelor’s Degree Economics
Experience

Partners for Learning
Sept 2013 - May 2016Site CoordinatorWorked here as a site coordinator. Focused on tutoring and homework help for students in elementary school at an after school site in a Rochester City School.

Alpha Lambda Delta National Honor Society
Sept 2015 - May 2016Student InternResearched Institutional contacts and created a database of potential partner colleges/universities. Organized and digitized current expansion contacts, bringing all information up to date. Assisted in the development & analysis of needs-based assessments about expansion and chapter relations. Assisted in daily office operations by answering phones, printing certificates, sorting lapel pins, etc.

Student Access and Achievement Programs
Jan 2016 - May 2017Graduate AssistantAssisted in coordination of communication with Young Scholars partnership schools as well as monitoring the SAAP office. Coordinated organization and filing of Young Scholars paperwork, scheduled interviews after reviewing qualifications and processing applications. Answered phone and took messages amongst other clerical work.

Marketing & Communications Department
Jun 2016 - Aug 2016Young Scholars ExperienceWorked alongside the Director of the Marketing & Communications department in projects that included writing, editing, and creating content for social media. Analyzed traffic on social media and scheduled posts.

RochesterWorks!
May 2017 - Aug 2017Youth Program MonitorInterviewed and placed over 160 youth throughout worksites around Rochester, NY as part of the Summer Youth Employment Program (a government-funded program which provides youth with paid work experience through work sites and programs all across Monroe County).Regularly updated the Applicant Tracking System to keep applicant information accurate and concise.Monitored and evaluated youth progress and reported back to SYEP Director in a series of weekly meetings, emails, and excel reports.

AmeriCorps VISTA
Aug 2017 - Sept 2018Americorps Vista serving at CASH CoalitionIncreased engagement on the CASH Facebook page by 11%.Increased reach and engagement on posts by 53% through the use of boosted posts and campaigns.Tracked volunteer recruitment efforts and hours and reported on them on a monthly and quarterly basis. Assisted 10,000+ individuals/families through the “Free Tax Prep Program”.

Sonar Strategies
Sept 2018 - Aug 2024Managed 42 projects (both quantitative and qualitative) from the proposal stage until the project was fully executed. Managed client accounts and directly communicated with clients (through web meetings/calls, emails, site visits, etc.) to assess their needs and recommend research methodologies based on their objectives, timing, and budget.Established rapport with stakeholders and kept them informed during key milestones in the project cycle to ensure project goals were still aligned with their business needs.Analyzed data and executed quality, on-time deliverables based on client’s objectives and/or business questions. Managed and facilitated collaboration between internal and external team members by effectively communicating project scope and timing, offering project support when needed, and gathering feedback after a project is complete.Improved recruitment for in-home use tests by identifying and vetting new vendors and the quality of their panel. Show less Assisted in managing projects from beginning to end and communicated progress with stakeholders, with input from the project manager (PM).Anticipated next steps in a project, such as data analysis and report writing, and proactively prepared for them.Gathered bids from external vendors and prepared draft project proposals for PM, considering client budget and needs.Efficiently worked with others on the project team through both in-person and remote brainstorm sessions, meetings, and email communications to assure everyone understood project specifications and timeline goals.Refined the process for preparing the data needed to ship products to respondents for in-home use tests. Show less Created and formatted questionnaires, prepared stimulus, and performed survey testing to ensure survey flow and logic were in place and functioning properly. Gained experience in field management.Effectively balanced multiple priorities while adhering to deadlines.Assisted in coding open-ended responses, as well as proofing reports, questionnaires, and various other documents. Also aided in the assembling/shipping products for in-home use tests.Successfully managed and interacted with external vendors/suppliers to ensure meeting budget and timing objectives. Show less
Project Manager
Nov 2021 - Aug 2024Associate Project Manager
Aug 2020 - Nov 2021Researcher
Sept 2018 - Aug 2020

Horowitz Research
Aug 2024 - nowSenior Project Manager
Licenses & Certifications

Women's Leadership Certificate Program
American Management AssociationAug 2023
The 7 Habits for Managers: Essential Skills and Tools for Leading Teams
American Management AssociationApr 2023
Developing Your Analytical Skills: How to Research and Present Information
American Management AssociationMar 2023- View certificate

Foundations of Project Management
CourseraOct 2022 
Improving Your Project Management Skills: The Basics for Success
American Management AssociationFeb 2021
Languages
- enEnglish
- spSpanish
- frFrench
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