
Lize-Mari Badenhorst
Social Media Marketing Manager

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About me
Project Management Student | Aspiring PMP | Happiness Coach Committed to Personal and Professional Growth
Education

Tsumeb Gimnasium
-
Face to Face Beauty and Make-up Design School
2011 - 2012Make-up Artistry and Film Prosthetics Make-Up Artist/Specialist ITEC DiplomaActivities and Societies: Make-up Artist for Theatre Production - Fiddler on the Roof
Experience

Little Baby Book
Feb 2014 - Sept 2014Social Media Marketing Manager• Social Media Marketing: optimise, maintain, monitor and lead the platforms and any marketing strategies carried out in them: Facebook, Twitter, YouTube, Pinterest, Google+.• Content creation and management: content marketing.• Interaction with users: community engagement.• Social commerce: leads, calls to action and conversions in social media.• Monitoring: online media, information sources and social channels.• Measurements and follow-up: determining the ROI of the work carried out, justifying the quality of the actions taken and, of course, the results thereof.• Fan building: based on achieving specific ROI objectives.• Contests and campaigns: creative input, development, starting up and monitoring.• Qualitative aspects: Sentiment reports, strengths, scope, virality, passion and effects for the brand online.• SEO(Search Engine Optimization): website, blog and social platform (social search) optimisation, aimed at improving search results.• Keyword optimisation and improvement in new SEO/SEM opportunities• Email marketing: development, creative input, running, results and campaigns.• Database: creation, management and maintenance of the database, making it larger and more streamlined.• Website: content optimisation and stimulation, improvements within the website structure: functionality, usability, navigation by users. Promoting, marketing and communicating all the website’s contents. Measurements, monitoring and follow-up of results.• Reports: Update and create daily, weekly and monthly reports via Google Analytics• Online branding: searching, identifying and improving all brand-related aspects in social media.• Adviser: playing a brand consulting/advising role with regard to the online environment: opportunities, threats, new initiatives, development of digital identity and online presence, identification of potential business.• Banner System on Website: Manage DFP for Small Business on Website Show less

Media Fuel
Sept 2014 - Jul 2021Digital Marketing Manager
SCINMed Aesthetic MediSpa
Jul 2021 - Sept 2022Marketing Manager
SEO Grow
Oct 2022 - nowWeb Designer & Digital Marketing ConsultantCrafting stunning websites and boosting online presence! Your go-to for sleek designs and savvy digital marketing advice.

Superprof
Nov 2022 - Apr 2024SEO Writer
Rubberproof Sealing Namibia
May 2023 - nowBusiness Owner / Marketing Manager
PMD Africa
Mar 2024 - nowProject Management StudentAs a dedicated Project Management student at PMD Africa, I am currently learning project planning, execution, and leadership. Building a solid foundation in project management methodologies and tools, I am passionate about optimizing workflows, managing risks, and ensuring project success. I have hands-on experience through freelance work and digital projects, where I have successfully led digital projects, coordinated with stakeholders, and maintained project schedules and budgets. I am eager to apply my knowledge in real-world scenarios and contribute to efficient and effective project delivery. Show less
Licenses & Certifications

Managing Projects
Duke UniversityJun 2023- View certificate

The Complete WordPress Website Business Course
UdemyApr 2018 - View certificate

SEO Training Course 2018: Proven SEO & Link building Tactics
UdemyFeb 2018 
Professional Diploma in SEO
Alpha AcademyAug 2022
Positive Psychology
EfficientcoachJul 2024- View certificate

Competitive Analysis and Keyword Research Course
SemrushNov 2022 
Risk Management
Duke UniversityMay 2025
Facebook Client Attraction
HolisticoJul 2024
Scheduling & Cost Control
Duke UniversityJul 2025
Project Leadership, Management and Communications
Duke UniversityNov 2024
Languages
- afAfrikaans
- enEnglish
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