Keerthi Adelli

Experience

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  ITC Limited

  Jun 2019 - Jun 2019

  Intern

  - Studied the softener regeneration process and optimised the brine solution which is inputed into softener during the process.- Illustrated a method by which 72% of brine solution can be recovered from the regeneration drain.

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  Fractal

  Aug 2021 - Jul 2023

  Imagineer

  1) Pricing and promotion analysis, Strategic Revenue Management- Performed pricing and promotion analysis for over 7 markets in Europe for a Fortune 100 Client.- Executed a sales attribution model to generate price and promotion elasticities and to quantify the impact of competition.- Developed Excel-based tools that are used to simulate the effect of change in price and promotion on P&L.- Provided insights and recommendations that enabled clients to increase their profits by ~1 million euros.2) Power BI dashboards, Strategic Revenue Management- Automated the backend data creation for the profit pool dashboard using python and conducted KT sessions about the same .- Instrumental in designing the meta analysis dashboard that helped the client to understand the overview of price elasticities of different markets. Show less

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  Accenture Strategy & Consulting

  Apr 2024 - May 2024

  Management Consulting Analyst