Megan Coe

Experience

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  Northwestern College

  Aug 2001 - Mar 2005

  Student Supervisor

  - Recruited and managed a team of 30 students.- Oversaw staff scheduling and assignments.- Provided training to students on customer service and job responsibilities.- Liaised with students, staff, and faculty to address and fulfill audio-visual requirements.

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  Star Choice Credit Union

  Jun 2005 - May 2008

  - Created and executed direct mail campaigns, including a promotion that generated nearly $1 million.- Developed compelling marketing materials including direct mail, brochures, and website content.- Expanded customer base by over 1.1 million through a successful community charter acquisition.- Developed and executed a marketing and business development plan.- Organized and managed trade shows, adhering to budget constraints and ensuring successful execution.- Selected by management for the Employee Leadership Team, recognizing leadership and collaboration abilities. Show less

  • Development Specialist

    Aug 2005 - May 2008

  • Marketing Intern

    Jun 2005 - Aug 2005
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  Star Choice Credit Union

  Feb 2009 - May 2009

  Member Service Representative

  - Contributed to a new product launch achieving a 25% share of sales.- Enhanced tracking method for routine procedure resulting in a reduced margin of error.- Executed targeted cross-selling strategies, tailoring product and service recommendations to meet individual customer needs.- Delivered exceptional customer service through phone, email, and in-branch interactions, ensuring high levels of satisfaction.

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  Orbit Systems

  Jul 2009 - Jul 2010

  Administrative Assistant

  - Assisted in marketing strategy development and coordinated direct mail campaigns.- Created marketing materials for new product offerings.- Implemented an employee wellness program and events to build awareness and participation.

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  Cornerstone Parking Group, Inc

  Jul 2010 - Sept 2015

  - Managed teams of up to 300 staff members, successfully overseeing parking operations for up to 20,000 vehicles daily during high-profile events.*- Worked closely with event leadership to understand and fulfill operational needs, forging strong, collaborative partnerships across departments to achieve event goals.- Directed supervisors, staff, and volunteers, setting clear roles, expectations, and goals to ensure exceptional client satisfaction and operational efficiency.- Secured a multi-year contract by building strong relationships with PGA of America staff and vendors, and preparing a competitive strategic management bid.*Events included: The Ryder Cup (2012); PGA Championships (2004, 2006, 2009, 2010, 2012, 2015); Senior PGA Championships (2007, 2008, 2012, 2014, 2015); Women’s PGA Championship (2015) Show less - Contributed to securing a multi-million-dollar contract with a prominent health organization, utilizing business development and marketing skills.- Improved customer service by developing and leading training programs that set new service standards.- Established and refined hiring processes to better meet staffing needs.- Mentored supervisory staff to develop their leadership skills.- Led the implementation of advanced payroll, timekeeping, and scheduling systems.- Developed branding guidelines and templates to enhance brand consistency. Show less

  • Director of Event Operations

    May 2013 - Sept 2015

  • Director of Customer Care

    Jul 2010 - Sept 2015
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  For His Children-Ecuador

  Jan 2016 - Apr 2024

  - Increased revenue by 59% over three years by providing strategic oversight and subject-matter expertise for all fundraising and marketing activities, raising $1.3 million in 2023.- Managed comprehensive fundraising campaigns which included direct mail, email, events, and social media, raising more than $4.8 million over five years.- Implemented a donor stewardship plan with a major gifts program, donor offers, and impact reports, allowing the organization to exceed budgetary goals five consecutive years.- Developed and managed a bicultural team of nine direct reports, guiding fundraising efforts in North America and Ecuador and focusing on donor-centered marketing and strategy.- Provided fundraising training and education to empower over 60 support staff, fundraisers, and senior leadership, to strengthen donor relations and exceed financial needs of the ministry.- Established tracking for Key Performance Indicators (KPIs) to evaluate and enhance fundraising campaigns and strategies.- Implemented donor-centered communications and impactful storytelling, resulting in: a 90% increase in newsletter open rates to 45%, increased recurring gifts, and increased average donation size.- Wrote and produced screenplays for promotional videos and special events, including an event that raised over $190,000.- Directed photographers, videographers, and content writers to capture and tell impactful stories for current and prospective donors.- Clarified brand messaging and communications – using storytelling and donor-centered communications to increase loyalty and average donation size.- Redesigned the organization's website to clearly showcase donor impact, leading to an increase in donors. Show less

  • Development Director

    Jan 2021 - Apr 2024

  • Development & Marketing Coordinator

    Jan 2018 - Dec 2020

  • Development & Communications Assistant

    Jan 2016 - Dec 2017