Julia Reich

Experience

• 

  GFB & Partner

  Sept 2011 - Feb 2012

  Praktikantin Onlinemarketing
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  W. L. Gore & Associates

  Jul 2012 - Aug 2015

  Werkstudentin Recruiting
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  Flüssepost GbR

  Apr 2014 - Jul 2014

  www.flüssepost.de

  • 2. Platz: 5-Euro-Business-Wettbewerb der Universität Passau

    Apr 2014 - Jul 2014

  • Gründung und Projektmanagement

    Apr 2014 - Jul 2014
• 

  Tchibo

  Jul 2014 - Jan 2015

  Praktikantin Trademarketing
• 

  BMW Group

  Aug 2015 - Jan 2016

  Praktikantin Personalmarketing
• 

  Selbstständig

  May 2016 - May 2017

  Brand Coach für Sportartikel
• 

  Airbus Defence and Space

  Jun 2017 - May 2018

  Werkstudentin und Masterandin Marketing Communications
• 

  Vestel Germany GmbH

  Mar 2018 - Jul 2018

  Junior Product Managerin
• 

  Garmin DACH

  Jul 2018 - Oct 2022

  - Responsible for Productmarketing for several product areas and its technologies for the successful implementation of new product launches in DACH- Creation of target group specific marketing and communication materials as well as product information- Management of project groups for the creation of marketing strategies for new product launches- Reporting and sales analysis of the product performance- Executing product training for internal and external - PR Speaker

  • Category Manager DACH

    Nov 2020 - Oct 2022

  • Junior Category Managerin

    Jul 2018 - Nov 2020
• 

  KraussMaffei

  Oct 2022 - now

  Marketing Manager New Technologies

  - Responsible for the marketing strategy for the technology Additive Manufacturing (including definition of value proposition, key messages, USPs, etc.) and its implementation- Planning and implementation of target group specific marketing and communication activities in all relevant channels (Social Media, website, mailings, blog, intranet, events, brochures, press releases etc.)- Development of marketing campaigns and campaign management as well as campaign tracking and reporting- Creation of marketing material (e.g. flyer, brochures, whitepaper, pictures, videos, success stories, etc.)- Key user for performance and media intelligence tools with regular KPI reporting- Organisation of fairs, events and speaker slots Show less