Kok Boon Sim

Experience

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  McGraw-Hill

  May 2009 - Jul 2009

  Marketing Research Intern
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  Cornerstone Community Church (Singapore)

  Feb 2011 - Jul 2014

  Missions Training & Development
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  Covenant Evangelical Free Church

  Oct 2017 - Sept 2018

  Ministry Leader (Youth)
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  Asia | McGraw-Hill Education

  Nov 2018 - Dec 2020

  - Conduct training of regional sales team in best practices for driving ebook sales, which includes customer prospecting, retention and maximization- Responsible for post-sales implementation of MH Digital Learning Solutions, which includes personalized training and support of Higher Education instructors and students. Courses include diploma, undergraduate, graduate, post-graduate, and continuing education levels.- Conduct training of Higher Education instructors to design course pedagogy and instructions that align with overall learning outcomes, while harnessing the advantages of technology-based learning with MH Digital Learning Solutions- Conduct ‘First Day of Class’ training and orientation to new users of MH’s digital learning solutions to ensure effective deployment and usage throughout the course semester Show less - Collaborate with McGraw Hill Senior Executives (Strategy, International) to develop business development plans for emerging markets in South-East Asia.- Responsible for establishing best practices for sales and customer success, as well as optimizing business processes for ebook distribution business, which includes digital platform administration, key liaison with third-party channel partnerso Design business processes to facilitate sales from leads to post-sales implementation o Coordinate with multiple stakeholders in the distribution of MH’s ebooks through foreign ebook distribution platformso Collaborate with regional sales team to optimize sales cycle for ebook distributiono Conduct training for regional sales team to target, sell and negotiate effectively to achieve higher quality sales (e.g. with libraries) for ebook businesso Troubleshooting issues that hinders any stage of the sales cycle (from product to sales to billing)- Conduct research and analysis work for company's business strategyo Generate business insights for company's strategic planning based on research work conducted on industries and ‘education’ companieso Research work includes collection of competitive intelligence of direct competitors, ed-tech companies, companies that optimizes MH’s value chain (e.g. outsourcing vendors)- Crafting of keynote presentations for Managing Director Show less

  • Digital Learning Consultant

    Jul 2019 - Dec 2020

  • Market Development Consultant

    Nov 2018 - Dec 2020
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  Highlanders International Pte Ltd

  Jan 2021 - Mar 2021

  Digital Marketing Manager

  - Design and manage digital marketing campaigns, including managing social media channels, copywriting, website optimization- Develop and manage channels for B2B sales, including groupbuy, retail outlets

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  Self-employed

  Apr 2021 - Jul 2022

  Financial Trader (CFDs)

  - Technical trader in Forex, Oil, Commodities (Cotton, Coffee, Orange Juice, Sugar), Metals (Gold/Silver), Indices (US, UK & CN) CFDs- Research and deploy trend-following (mid-long term) and counter-trend (short-term) strategies - Well-versed with trading and investor psychology