Sarah Kajee

Sarah Kajee

PR Junior Account Executive

Followers of Sarah Kajee533 followers
location of Sarah KajeeCity of Cape Town, Western Cape, South Africa

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  • Timeline

  • About me

    Brand Strategist and Marketing Professional

  • Education

    • IMM Graduate School of Marketing

      2012 - 2014
      Bachelor’s Degree Business Administration and Marketing Management
  • Experience

    • Conversation Capital

      Jan 2015 - Mar 2016
      PR Junior Account Executive
    • Sunglass Hut

      Mar 2016 - Jul 2016
      Marketing Coordinator
    • GetSmarter

      Aug 2016 - May 2021
      • Campaign Manager

        Aug 2017 - May 2021
      • Marketing Account Executive

        Aug 2016 - Aug 2017
    • 2U

      Aug 2017 - Jan 2023

      As a brand strategist, I was responsible for driving the growth of online programmes for university partners by employing market-positioning techniques and data-driven decision-making to inform strategy and effectively position brands within the market. Throughout my 6-year tenure, I fostered strong connections with renowned global universities, in particular Saïd Business School at the University of Oxford, The University of Cambridge Institute for Sustainability Management, The London School of Economics, and SDA Bocconi School of Management, among others. This experience provided me with invaluable opportunities to refine my expertise and collaborate with various world-leading institutions. Show less Facilitate effective marketing campaigns.Establish project plans that assist with prioritising and guiding marketing team activity and resource allocation.Act as the liaison with university stakeholders on behalf of the Marketing team.Tracking and reporting on campaign/portfolio progress and metrics.For a decade, 2U, Inc. has been a trusted brand steward and thepartner of choice to the world’s top universities in navigating thecomplexities of bringing the best of themselves into the digital age.GetSmarter®, a brand of 2U, Inc., selects, designs, and deliverspremium online short courses with a data-driven focus on learninggain. By coming together around one shared goal — deliveringgreat student outcomes — not only are we improving lives, we aretransforming the future of higher education for the better. We’reworking to eliminate the back row in higher education, you shouldtoo. Join us. Show less

      • Brand Strategist

        May 2021 - Jan 2023
      • Marketing Account Manager at 2U, Inc. Cape Town, South Africa

        Aug 2017 - May 2021
    • Freelance

      Mar 2023 - Sept 2023
      Quality Assurance Contractor
    • Angama

      Sept 2023 - now
      Marketing, Product and Brand
  • Licenses & Certifications

    • Google Analytics for Beginners

      Google analytics
      Sept 2021
    • Copy-editing Online Short Course

      The University of Cape Town
      Feb 2021
    • Negotiation Programme

      The London School of Economics and Political Science (LSE)
      May 2020
      View certificate certificate
    • Data Analysis for Management

      The London School of Economics and Political Science (LSE)
      Mar 2019
      View certificate certificate
    • Digital Marketing Online Short Course

      The University of Cape Town
      Mar 2017