
Shaline Manhertz
Professional Development Officer

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About me
Supporting Leaders to Lead | Communications Strategist | Public Sector Consultant | NED | Managing Director | Co-Founder | NLP Practitioner | Executive Coach
Education

The Coaching Academy
2011 - 2013Diploma Personal Performance Coaching
London Metropolitan University
1999 - 2002Post graduate diploma - CIM Marketing/Marketing Management, GeneralPostgraduate diploma in marketing - CIM

University of North London
1993 - 1996BSc Communications and Cultural Studies
Experience

Institute of Physics
Apr 1998 - Sept 2000Professional Development OfficerMy role was to develop, manage and market the Chartered Physicists professional development scheme to young and graduate physicists. This also included working with other Chartered scientific bodies to develop, manage and market the combined corporate chartered physicist and chartered engineer graduate schemes for IoP.
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Department for Work and Pensions (DWP)
Oct 2000 - Jan 2002Publicity ManagerManaging marketing campaigns around state benefits for older people. This included the minimum income guarantee.

Office of the Deputy Prime Minister (ODPM)
Jan 2002 - Jan 2005Publicity Manager• Total campaign management of high profile projects from developing the communication strategy right through to implementation for B2C and B2B campaigns including the domestic fire safety publicity campaign, the implementation of the revised business fire safety regulations, Fire and Rescue Service (FRS) modernisation agenda, increase take-up of an older people’s benefit. • Managing a multi-discipline team to deliver an internal change management programme for the FRS during a bitter industrial dispute. Awareness of changes to the service increased significantly which enabled better industrial negotiations. • Development and implementation of an online human resources (HR) system for national FRS personnel with the aim of standardising HR processes and recruitment publicity materials across the country Show less

London Borough of Newham
Aug 2005 - Jan 2019My role at Newham Council was exciting and challenging! It involved conducting options appraisals of a range of council services to determine whether they could become a viable small business or could work more effectively through a different operating model. During this role, I was responsible for creating two Newham Council-owned street cleansing companies and raised in excess of £2m in financial capital to fund key infrastructure for these businesses. I provided strategic marketing communications services for the Children and Young People's directorate. I joined Newham Council as a Campaign Manager and moved on to become the Senior Campaign Manager and was then seconded as the Interim Head of Communications and Community Engagement for the Newham Unit for the 2012 Games for a 15-month period.
Commercial Development Manager
Sept 2014 - Jan 2019Communications Manager
Dec 2009 - Sept 2014Interim Head of Communications and Community Engagement for the Newham Unit for the 2012 Games
Aug 2005 - Dec 2009

EXCEEDING YOUR POTENTIAL LIMITED
May 2013 - nowFounder and Managing DirectorSupporting leaders to lead - We empower leaders to build strategic relationships that unlock new opportunities and create a competitive edge.Exceeding Your Potential works in collaboration with Astraea PR. Together we are a boutique transformational change consultancy grounded in marketing and engagement, with a portfolio of projects that are best practice, groundbreaking and innovative. Delivering bespoke solutions to you and your organisation, our unique synergy transforms the ordinary into the extraordinary.In partnership, collaboration, association, joint venture, together – through our mode of working we create successful change that is strong, well thought-out, and can withstand challenge.Past and present clients include:*Barts Health NHS Trust*Family Lives*Big Local SW11 - Local Trust*Herts and West Essex Integrated Care Board*Birthrights*Tony Blair Global Institute *The Ockenden Maternity Review *Sue Ryder *Southampton, Hampshire & Isle of Wight Partnership *Waltham Forest Council *Eko Trust Show less

Black Girls Booked
Sept 2022 - nowCo-FounderAs expert communicators, @KristianahFasunloye and I focus on creating equity, enabling people and companies to adapt, communicate, and seize opportunities. Using our experience and extensive network, we created Black Girls Booked to curate a range of brilliant black women, who speak about their lived experiences and bring diversity, equality, and inclusion to life.

Be the Business
Apr 2023 - nowAdvisory Board MemberBe the Business is a not-for-profit established to spearhead a business-led drive to help companies across the UK improve their performance. Launched in November 2017 with funding and support from the UK government and some of Britain’s leading companies, Be the Business works with the entire business community to share what works for today’s best businesses with every company that wants to learn and improve. As an advisory board member, I support and advise small and medium-sized businesses that are growing and developing their futures. Show less

People Like Us
Sept 2023 - nowJoint Director, Stakeholder EngagementPeople Like Us is an award-winning not-for-profit that celebrates and supports media, marketing, and communications professionals from Black, Asian, Mixed Race, and minoritised ethnic backgrounds. The role is about advising on policy approaches and strategies when bringing about change for the ethnicity pay gap and wider issues faced by workers from Black, Asian, Mixed Race, and minority ethnic backgrounds.

Shape History
Mar 2024 - nowPublic Sector ConsultantUsing my 25+ years of insight and experience gained across the public sector in central and local government and statutory agencies to support Shape History with their public sector clients. My work spans across the intersections of communications, media, policy, public affairs and strategy.
Licenses & Certifications
- View certificate

Sallie Krawcheck on Risk-Taking
LinkedInOct 2016 
NLP Practitioner
ANLP INTERNATIONAL CICJul 2020
Member of Chartered Institute of Marketing
CIM | The Chartered Institute of MarketingSept 2002
Performance Coach
The Coaching AcademyJul 2013
Volunteer Experience
Mentor
Issued by lollipop mentoring CIC on Apr 2022
Associated with Shaline ManhertzReverse Mentor
Issued by Taylor Bennett Foundation on Feb 2023
Associated with Shaline Manhertz
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